Metro 2012 - Mobile and Social Tech

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Mobile and Social Media stats and tools presented at Metro 2012. The video on slide 10 can be seen at http://yaptap.com/ or http://vimeo.com/madgravity/yaptapintro/.

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Metro 2012 - Mobile and Social Tech

  1. 1. When Your Message MattersMobile & SocialTechnologyApril 26th, 2012 Chris Camp Twitter: @ChrisCampTN Email: chris@madgravity.com
  2. 2. What Are Going To Cover? Current Mobile and Social Stats Social and Mobile Tools Not Named Facebook and Twitter Three Questions:  Do you want to be better connected to your students?  Do you want an easier way to manage your communication?  Do you want to cut through the noise and be heard?
  3. 3. Mobile Stats from 2011 73% of Americans use their phone to send/receive text messages 4 out of 5 teenagers carry a wireless device and majority (57%) see it as key to their social life 95% of Americans age 18 to 29 use their phones to send/receive text messages Average teen sends and receives 3,339 text messages/month
  4. 4. Cell Phones in 2011Own A Smartphone Own A Non-Smartphone Dont Own A Phone 12% 46% 42%
  5. 5. Facebook Users Millions of Users  Monthly Mobile 2011 2012 Users: 488 Million 910  125 Billion 680 526 Friends 372 connected per dayMonthly Active Daily Active Users Users
  6. 6. Degrees of Separation Offline:6 Degrees U.S. Facebook Users: 3.74 Degrees
  7. 7. Social Sharing 300 Million Photos Uploaded Every Day 3.2 Billion Likes and Comments Posted Daily In 2010, 5 billion pieces of content were shared each week on Facebook
  8. 8. Chances Of Being Heard Fan Page post only reaches 17% of the page’s fans Newsfeed only shows 10% of your friends’ updates Some colleges are not even giving email accounts any more
  9. 9. Mobile and Social Tools
  10. 10. A Look At Yaptap
  11. 11. Wrapping It Up Suggestions About Yaptap  What one feature would you love to see in Yaptap?  Did you see a feature that would have made your job easier? Questions About Mobile & Social Tech? Contact Info: Twitter: @ChrisCampTN Email: chris@madgravity.com Blog: http://madgravity.com/blog Website: http://yaptap.com/

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