10 Reasons Why Content Marketers Need SlideShare


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SlideShare receives over 60 million visits and 120 million page views—every month. It’s one of the top 150 sites on the Internet. That’s even more impressive because it’s not really a consumer site at all. In fact, the six most-used tags on SlideShare are business, market, trends, research, social media, and statistics.

If you’ve been struggling with how to talk business on Facebook, SlideShare might sound too good to be true. But this is a social platform where business sits at the center of visitors’ intentions—not just as a gimmick to get people to “like” it.

And whether you’re a novice or already active, The Marketer’s Guide to SlideShare will help make you an expert—and grow your business.

Impact & Opportunity: The Time to Master SlideShare is Now!

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10 Reasons Why Content Marketers Need SlideShare

  1. 10 Reasons Why Content Marketers NeedSlideShareTodd WheatlandAuthor, The Marketer’s Guide To SlideShare
  2. 1SlideShare gets over 60 MILLION uniquevisits every month. Your website does not. Page 11SlideShare targets buyers and influencers who might like tobuy your product.Page 13 Todd Wheatland
  3. 2If you’re trying to sell anything to anyone,SlideShare will help you grow business. Page 11Frost and Sullivan stateSlideShare gives themthousands of qualifiedbusiness leads a yearand a 50x ROI. Page 12
  4. 3You can link your SlideShare profile inthe websites section of your LinkedInprofile. By the way, the SlideShareapp is the most popular third-partyapplication used on LinkedIn! Page 182
  5. 4SlideShare is the most feature-rich social networkbusiness profile out there. You can:• Add audio narration• Load “tall” documents (reports) and images (infographics)• Upload HD video• Run live streaming video presentations• Embed a real-time feed of your company blogs, and more! Page 13
  6. 5SlideShare delivers MEASUREMENT basedon real business impact activity. You’ll beblown away by how many different waysyou can generate and report on businessleads…real people, reading your content,ASKING to be connected. Page 15
  7. 6SlideShare lets you target your content tospecific personas and buying stages. Page 13You could even do this with multiple free accounts to meetyour varying buyer personas. Page 30
  8. 7SlideShare has high-value SEO and will getyour content in front of a large audience. Page 14
  9. 8You can target and connect with potentialinfluencers in your industry, increasingyour visibility and credibility within theinfluencers’ own networks. Page 14
  10. 9SlideShare users are SEARCHING for thekind of relevant, business-related contentYOU can provide. Page 16
  11. 10The word is out about SlideShare –if you don’t take advantage of this hugeopportunity now, your competitors willbeat you to the punch.
  12. Ready to get started or learn more cool waysto use SlideShare? Purchase your copy of The Marketer’s Guide to SlideShare by Todd Wheatland today!About Todd WheatlandTodd Wheatland is VP, Thought Leadership & Marketing,at Fortune 500® workforce solutions companyKelly Services, and is a recognized authority on content, B2B, and social marketing. In The Marketer’s Guide to SlideShare, Todd shares the techniques used by the most successful marketers to build brands and business on the platform for content marketing.
  13. Want to learn more?Check out these great Content Marketing Institute titles. There’s never been a Learn how to put Discover how to Optimize your Learn about a process Everything you needSlideShare guidebook content marketing to partner with others to website to maximize that any professional to know to launch andfor business use—until work for you. create content that conversions. services firm can run a successful now. Click here for more gets results. Click here for more follow to differentiate online community.Click here for more information.  Click here for more information. itself in the digital age. Click here for more information. information. Click here for more information. Find a information.free sample ofTodd’s book here!Have You Written Your Book Yet? Let Content Marketing Institute Publish It!Visit www.contentmarketinginstitute.com/education/booksContact cmibooks@contentinstitute.com or call 1-888-554-2014 today!