Alwin Sixma - IP Event

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Alwin Sixma - IP Event

  1. 1. Intellectual property; campaigning for balance <ul><ul><li>Alwin Sixma, </li></ul></ul><ul><ul><li>Manager of the Digital Campaign at Consumentenbond </li></ul></ul><ul><ul><li>EU co-chair of the TACD Intellectual Property Working Group </li></ul></ul>
  2. 2. The theory: cultural innovation <ul><li>“ He who receives an idea from me receives instruction without lessening mine. </li></ul><ul><li>And he who lights his taper at mine receives light without darkening me.” </li></ul><ul><li>Thomas Jefferson (1743-1826) ‏ </li></ul>
  3. 3. IPR’s; what should they do? <ul><li>Deliver the best outcome for society </li></ul><ul><li>Ensure the best possible development </li></ul><ul><li>Allow for the most effective use </li></ul><ul><li>Respect the creator </li></ul>
  4. 4. Campaigning Focus: the music and film industry <ul><li>Restricting access and use </li></ul><ul><li>Hampering Innovation </li></ul><ul><li>Enforcing and Strengthening Copyrights </li></ul><ul><li>Controlling with force </li></ul><ul><li>Not delivering the best deal for consumers </li></ul>
  5. 5. Innovation? Receive Watch Return
  6. 6. The best deal for consumers?
  7. 7. iTunes under pressure <ul><li>Cooperation between national consumer organisations of Norway, Germany, France, Italy and the Netherlands </li></ul><ul><li>Complaints to the Competition Authority </li></ul><ul><li>Complaint to Consumer Authorities </li></ul>
  8. 8. iTunes starts reconsidering <ul><li>“ So if the music companies are selling over 90 percent of their music DRM-free, what benefits do they get from selling the remaining small percentage of their music encumbered with a DRM system? “ </li></ul><ul><li>“ Perhaps those unhappy with the current situation should redirect their energies towards persuading the music companies to sell their music DRM-free.” </li></ul>
  9. 9. And changes <ul><li>EMI and Apple Deliver </li></ul><ul><li>April 2nd 2007 </li></ul>
  10. 10. With effects on competition <ul><li>“ Not just iTunes anymore: EMI unlocks DRM-free music for other retailers” (June 14 th , Ars Technica) </li></ul><ul><li>“ EMI says DRM-free music is selling well” </li></ul><ul><li>“ New Amazon Music Store Beats iTunes Pricing On DRM-Free Tracks” (September 25th, Wired.com) ‏ </li></ul><ul><li>‏ “ Bring it on, iTunes: Amazon readying DRM-free music service” (April 26th, Ars Technica) ‏ </li></ul>
  11. 11. Campaigning Netherlands and EU <ul><li>Legitimate interests of consumers </li></ul><ul><li>Consumer rights, not exceptions, are essential </li></ul><ul><li>Influence European regulation </li></ul><ul><li>National debate on intellectual property </li></ul><ul><li>To make changes in the monopolistic behaviour of rights-owners, a focus on the consumer angle is necessary </li></ul><ul><li>It is time we bring some balance into the debate! </li></ul>

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