Graham Benson - CIO - M&M Direct presentation

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Graham Benson - CIO - M&M Direct presentation at the CIO Event for more information click here http://bit.ly/oR262i

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Graham Benson - CIO - M&M Direct presentation

  1. 1. Graham Benson IT & HR Director, M and M Direct
  2. 2. <ul><li>Todays theme : - Deliver successful change through People (not Process & Systems) </li></ul><ul><li>In terms of perception AND reality </li></ul><ul><li>I will share some personal experiences having been through the pain of change a number of times </li></ul><ul><li>None of the opinions expressed purport to be expert judgements, factual statements or </li></ul><ul><li>radical hypotheses – they are just intended as food for thought or the basis of debate </li></ul><ul><li>IMO, If you want to know how to do something well, see how others have done it badly and learn ! </li></ul>
  3. 3. <ul><li>Who am I , why am I here ? </li></ul><ul><li>Change agent , qualified/experienced psychologist & technologist, Strategic Marketeer by training </li></ul><ul><li>25 year career, mixed commercial and technical, eCommerce for 16 years </li></ul><ul><li>IT-wise, have been a supplier (outsourcing and GM of a software house) and Corporate end user </li></ul><ul><li>– Norwich Union, Thomas Cook & Avis Europe </li></ul><ul><li>CIO/Director for 4 high-growth etailers (MandMDirect, Play.com, eBuyer.com and Screwfix.com) </li></ul><ul><li>Specialise in business transformation </li></ul><ul><li>Bear the scars from many change programmes </li></ul>
  4. 4. • Biggest Brands, Lowest prices (mandmdirect.com sells more than 230 brands of men’s, women’s and children’s apparel including Adidas, Animal, Bench, Converse, Calvin Klein, Levis, Miss Sixty, Nike, Puma, Quiksilver, Reebok, Timberland and Vans ) • mandmdirect.com was founded in Leominster in 1987 - currently employs > 700 staff • An active customer base of over 1.2M • Over 90% of all orders received via mandmdirect.com website • 15 million+ visitors each year , turnover in 10/11 over £110M • Acquired by TA Associates in late October 2007
  5. 5. <ul><li>Workshop format : This is NOT a lecture ! </li></ul><ul><li>I will share a few ideas/opinions to get the juices flowing </li></ul><ul><li>You will (hopefully) consider (and note down) your opinions on what I say </li></ul><ul><li>When I have finished rattling through my views , you will : </li></ul><ul><li>Either </li></ul><ul><li>Challenge me/your colleagues with a counter view/question then discuss </li></ul><ul><ul><li>Or </li></ul></ul><ul><li>Support them with an example of your own </li></ul><ul><li>My hope is that we generate some stimulating debates ; or at least you are entertained ! </li></ul>
  6. 6. Base Principle Your people are your only asset All other assets are delivered by your people If you want to drive change This is done through the people Sustainable change requires securing the heart Not the head NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission
  7. 7. I would like to suggest 11 things I think you should consider to win the hearts of your people and thus deliver successful change NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission
  8. 8. 1. Avoid the mutiny Hand-pick your team NO COMPROMISES !! NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission
  9. 9. 2. Remember the three C’s Communicate, Communicate, Communicate BUT don’t create a democracy NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission
  10. 10. <ul><li>They need to buy it, so you need to sell it ! </li></ul><ul><li>The key is to understand the WIFM’s </li></ul><ul><li>then position the argument accordingly </li></ul><ul><li>NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission </li></ul>
  11. 11. 4. Don’t rubbish the past When changing the future Respect legacy NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission
  12. 12. 5. PASSION – If you don’t believe in it ... How will they Gravitas is over-rated ! NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission
  13. 13. <ul><li>Be resilient, embrace the naysayers </li></ul><ul><li>NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission </li></ul>
  14. 14. <ul><li>Use symbols, stories & Icons to embed the desired culture </li></ul><ul><li>NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission </li></ul>
  15. 15. <ul><li>Retain some fixed points of reference </li></ul><ul><li>NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission </li></ul>
  16. 16. <ul><li>Beware of the Pendulum effect </li></ul><ul><li>NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission </li></ul>
  17. 17. <ul><li>Rapid evolution not revolution </li></ul><ul><li>NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission </li></ul>
  18. 18. 11. Establish some indicators/measures to get early Warning of “change catatonics” NOTE - all content (c) copyright : Graham Benson – Not to be reproduced without the authors permission
  19. 19. So those are my thoughts – what are yours ?

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