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Today’s Presenters
Chip Griffin
CEO, CARMA North America
Jennifer Zingsheim Phillips
Founder, 4L Strategies
Asking the Right Questions
Actionable Insight
AR/VR & More
AVE’s
Measuring
Influence
Misinformation
AMEC Framework
The Real-Time Dream
Humans vs. Tech
Predictions
Q&A
www.carma.com
@CARMA
Chip Griffin
chip.griffin@carma.com
Jennifer Zingsheim Phillips
jennifer@4lstrategies.com
Webinar: PR Measurement Trends in North America
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Webinar: PR Measurement Trends in North America

CARMA North American CEO and 4L Strategies' Jennifer Zingsheim Phillips discuss trends in PR and media measurement in North America. The webinar was part of AMEC Measurement Month 2016.

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Webinar: PR Measurement Trends in North America

  1. 1. Today’s Presenters Chip Griffin CEO, CARMA North America Jennifer Zingsheim Phillips Founder, 4L Strategies
  2. 2. Asking the Right Questions
  3. 3. Actionable Insight
  4. 4. AR/VR & More
  5. 5. AVE’s
  6. 6. Measuring Influence
  7. 7. Misinformation
  8. 8. AMEC Framework
  9. 9. The Real-Time Dream
  10. 10. Humans vs. Tech
  11. 11. Predictions
  12. 12. Q&A
  13. 13. www.carma.com @CARMA Chip Griffin chip.griffin@carma.com Jennifer Zingsheim Phillips jennifer@4lstrategies.com

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