Campaigns Promotion Group feedback, 21st January; figure based on number of actions (609) multiplied by average pension of £90k, taking the pension power figure to £54.81 million. Calculating the net worth of the average pension is notoriously difficult, but the £90k figure was agreed with FairPensions on the basis of a report by the Pensions Policy Institute http://www.pensionspolicyinstitute.org.uk/news.asp?p=280&s=2&a=0 Speaking at the launch, Mr Brown pledged that the UK will play its part in providing financial aid for climate mitigation in the developing world, and urged countries to work together on a global figure of around $100 billion per year by 2020.
By not bombarding them with materials. Providing materials which work for existing and potential supporters. We will be encouraging a 360 view of the organisation and integrating our campaigns communications with other communications from across the organisation eg. The new side by side CAFOD magazine. Secondly it’s not about being extractive – it’s two way – we value our supporters and see campaigns as an important way of nurturing individual faith and offering a means for expressing faith in action Planning in advance( yes flexibility), trying not to bombard you with asks but highlighting one big and one minor moment/activity a year. Doing fewer things but the few things we do we make them count. We will resource your campaigning activity locally but we may not be able to be present ourselves. I will apologise in advance and say we may not be able to do your talk or workshop. We need to be able to resource your events which offer greatest effectiveness in reaching larger numbers of multipliers/MPCs or offer strategic opportunities. Integrated training with other parts of CAFOD. We will feedback on your campaigning activity – in as far as we have the data to help increase our campaigning effectiveness.
Multipliers: 996 MP Correspondents: 379 (VM to confirm) Active offline campaigners: 2,119 Active online campaigners: 2,737 Active on- and off-line campaigners: 158 Inactive offline campaigners: 13,965 Inactive online campaigners: 5,571 Inactive on- and off-line campaigners: 1,424 We have anumber of MPCs and multipliers who are very active in writing to their MPs. We would like to clearly identify a category of MPCs and multipliers who will meet with their MPs twice a year to raise issues directly with them. This goal ensures that we will directly engage with elected representatives who can influence the political process, maximise our profile in parliament and is more likely to gain impact on the issues we are campaigning on. We have fewer campaigners than any other BOAG agency but ours are the best! It’s not quantity it’s quality that matters! I am not worried that we have fewer in one way – we must be smarter as to how we engage them.
I have had in a few near death experiences – no fantasy reality. Most of them were during the troubles in N.Ireland both as a child and as a community worker. But my last experience was in Bangladesh. I was saved by a family whose name I don’t know
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Thanks <ul><li>Nice picture of UK campaigners. </li></ul>
CAFOD VISION, MISSION,VALUES <ul><li>Our world is a world transformed to reflect the Kingdom of God </li></ul><ul><li>Challenge those with power to adopt policies and behaviour that promote social justice and end poverty. </li></ul><ul><li>Solidarity - We share our resources, and we work together to challenge the policies and systems that keep people poor so that the whole of humanity can flourish </li></ul>
The power of campaigning <ul><li>Fairtrade 3000 products £800m worth and 70% recognition rate. </li></ul><ul><li>$110bn of debt cancellation </li></ul><ul><li>3000 years worth of CAFODs income </li></ul><ul><li>Trade Justice - significant change in British government policy on trade liberalisation. </li></ul><ul><li>60,000 actions taken by supporters and 7 high street jewellers signed up to the Golden rules </li></ul><ul><li>£54.8 million = Estimated 'pension power' leveraged by UJ campaign </li></ul><ul><li>A year of Comic Relief Red Nose day </li></ul><ul><li>Climate change </li></ul>
Effective Campaigning <ul><li>Reflects issues of concern of our partners north and south </li></ul><ul><li>Politically effective - influencing key targets to leverage maximum change </li></ul><ul><li>Communicated in popular ways to engage and mobilise supporters </li></ul><ul><li>Based on intelligent and flexible policy/campaigning and </li></ul><ul><li>comprehensive political analysis </li></ul><ul><li>Proactive planning - flexible response - maximum leverage </li></ul><ul><li>Success is judged on impact on poor communities </li></ul>
Challenges (External) <ul><li>The financial crisis and its impact on the poor, our partners. Reduced public support for ODA. </li></ul><ul><li>An upcoming general election and the possibility of a new Government who may be less open to a progressive development agenda. </li></ul><ul><li>Slow rates of progress in terms of a Climate change deal. The general public have not sufficiently engaged in the need to make lifestyle changes. </li></ul>
Challenges (Campaigns) <ul><li>The need for a new approach to campaigning. </li></ul><ul><li>An ageing supporter base taking fewer regular actions. </li></ul><ul><li>A variety of competing campaigns and organisations. </li></ul>
<ul><li>“ Brixton needs to realise that it takes more than a year for a campaign to reach the parishes” </li></ul><ul><li>“ Campaigns needs to integrate their work with other teams” </li></ul><ul><li>“ Our campaigns communications need to relate to our older traditional supporters as well as the younger ones” </li></ul><ul><li>“ Why do we change campaigns so much – we need to stick with our campaigns for longer ” </li></ul><ul><li>“ Ask too much and don’t give enough time to plan” </li></ul>
<ul><li>We value our supporters </li></ul><ul><li>We value you and your contribution to campaigning </li></ul><ul><li>We will resource your campaigning activity. </li></ul><ul><li>We will feedback on your campaigning activity. </li></ul>
Campaigns 2010-2014 <ul><li>Climate change - post Copenhagen lobbying </li></ul><ul><li>Election manifesto (BOND) work in local constituencies (2010) </li></ul><ul><li>Unearth Justice – Private Sector work </li></ul>
Campaigns Goals 2010 -2015 <ul><li>To recruit more MPCs and to cover 70% of constituencies in England and Wales. </li></ul><ul><li>To increase the number of campaign supporters and for them to take action more regularly. </li></ul><ul><li>To launch a new campaign by 2015. </li></ul>
<ul><li>“The church cannot remain silent when it sees these injustices… </li></ul><ul><li>What we are talking about are substantial things, not something of little or no importance. This is a question of life or death for the kingdom of God on this earth.” </li></ul><ul><li>Oscar Romero July 24 1977 </li></ul>