Venlo manufacturers roundtable


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Venlo manufacturers roundtable

  1. 1. Cradle to Cradle : Certified CMThe Transition to Version 3.0Roy Vercoulen, Vice President EuropeSusan Klosterhaus, Senior ScientistBen Bezark, Certification SpecialistNote: Cradle to Cradle CertifiedCM is a certification mark exclusively licensed to C2CPII by MBDC Cradle to CradleSM is a service mark of MBDC.
  2. 2. A New Era for C2C Certification 2010 The Institute was founded by William McDonough and Michael Braungart to assume independent responsibility for the administration of the Cradle to Cradle CertifiedCM Products Program and the development of the Cradle to Cradle CertifiedCM Product Standard. 2
  3. 3. About the Institute Product manufacturers and designers in making safe and healthy things for our world through Guide administration of the certification program and standard Assessors to conduct third-party assessments of a Train product‟s materials and manufacturing process against the C2C Certified Standard Consumers and other stakeholders about the value Educate of certification Products by reviewing third-party assessments and Certify issuing certificates Open resources, including a public database of Develop “preferred” alternative chemicals and materials 3
  4. 4. The Team 4
  5. 5. Development of theCertification Program and Standard
  6. 6. Timeline Global Institute begins expansion issuing • Innovation certificates prize under V2 • Brand protocol building • Corporate2002 2005 2010 2011 2012 2013 partnerships Published MBDC uses Institute founded • Certification Cradle to certification • MBDC* & Standards Cradle mark to denote EPEA** begin Board created Remaking the achievement in development of • Additional Way We Make Cradle to V3.0 protocol assessor Things Cradle Design • Institute trained fundraising • Institute • Infrastructure launches V3.0 development • Institute begins ISO 65/17065 process*MBDC – McDonough Braungart Design Chemistry 6
  7. 7. Introducing Version 3.0November 2012 • Version 3.0 of the Cradle to Cradle CertifiedCM Product Standard became public • Developed by MBDC and EPEA • Future development of the Certification Standard and Program now facilitated by the Institute • Governance of the Standard has been transferred to the Certification Standards Board • New product certification under Version 3.0 begins January 1, 2013 7
  8. 8. Revisions to the Standard Periodically revised to keep up with current research, data, and technologies Managed by the Certification Standards Board Stakeholder feedback is encouraged (consumers, manufacturers, NGO partners, etc.) 8
  9. 9. Certification Standards Board (CSB) • Rudi Daelmans, Desso • Adam Lowry, Method • Paul Murray, Shaw Industries 11 member board • Angela Nahikian, Steelcase consisting of • Gabe Wing, Herman Miller manufacturers, topical • Jay Bolus, McDonough Braungart Design experts, and other Chemistry (MBDC)stakeholders, tasked with oversight of ongoing • Dr. Christoph Semisch, Environmental development of the Protection Encouragement Agency (EPEA) certification Standard • Mary Davidge, Mary Davidge Associates • Maureen Gorsen, Alston & Bird • Dr. John Warner, Warner Babcock Institute • Dr. Susan Klosterhaus, Cradle to Cradle Products Innovation Institute 9
  10. 10. The Institute‟s Role in Future Standard Development • Maintain a quality standard and grow the program • CSB will develop revisions framework • Develop transparent, equitable feedback process • Facilitate communication with assessors and manufacturers to build on their experience with C2C certification process • Increase and facilitate communication with all stakeholders and general public 10
  11. 11. Cradle To Cradle Product CertificationOverview of Version 3.0 Standard
  12. 12. Version 3.0 Transition Policy• Certification of new products under Version 3.0 begins January 1, 2013• Current certification holders will be given two years to comply with V3.0 (grandfathering period) • Can re-certify under V2 until Jan 1, 2015 • If maintaining current level under V2 is not achievable under V3, may submit appeal to Institute to request extension, but must state specific reason why • Can re-certify under V3 at any time 12
  13. 13. Certification Cycle Extended By 1 Year• Under Version 2.1.1, recertification every year• Under Version 3.0, recertification every 2 years 13
  14. 14. Multi-attribute standard 14
  15. 15. Addition of Bronze level ProvisionalNote: Cradle to Cradle CertifiedCM is a certification mark exclusively licensed to C2CPII by MBDC 15
  16. 16. C2C Certification Stages Cradle to Cradle Certification of product or material Inventory Assess Optimize © 2010-2012 McDonough Braungart Design Chemistry, LLC. All Rights Reserved. 16
  17. 17. V3.0 Basic Level Requirements • Product is 100% characterized by generic materials (new) • No banned list chemicals based on supplier declarations (new) • Intended metabolism identified for each material (biological or technological nutrient) • Purchased electricity and direct on-site emissions associated with final manufacturing stage are quantified • No significant discharge permit violations (V2 Gold) • Local, business-specific water issues characterized and mitigation action plan developed (V2 Gold) • Self-audit conducted and management plan developedBasic (new) 17
  18. 18. V3.0 Banned List Chemicals • Applies to all certification levels • Intentional inputs >1000ppm with few exceptionsPVC, PVDC, CPVC, polychloropreneMetals: Arsenic, cadmium, chromium VI, Mercury, Lead*(Biological nutrient threshold = maximum background soil concentration)Flame Retardants: HBCD, PBDEs, TBBPA, TDCPPPhthalates: DEHP, BBP, DBPClorinated hydrocarbons: chlorobenzenes, PCBs, short-chained chlorinatedparaffinsPentachlorophenolNonylphenol, octaphenol, nonaphenol ethoxylates,octaphenol ethoxylatesOrganotinsPTFE* (Banned in Technical Nutrients if primary component of product or material)PFOA, PFOSPAHs**On the Biological Nutrient banned list but not on the Technical Nutrient list 18
  19. 19. In V3 Basic is a provisional level • Establish baseline/inventory for each category • Intended to facilitate getting „on the path to continuous improvement‟ • Commitment to optimize over time • Limited to one certification cycle (2 years) • Cannot use Certification Mark on products (but allowed in print and web materials)Basic 19
  20. 20. V3.0 Bronze Level Requirements • Chemicals identified and assessed in 75% (TNs) or 100% (BNs) of materials (by weight) using ABC-X ratings (new) • Phase-out strategy developed for X-assessed materials • Material reutilization score ≥ 35 (new) • Renewable energy and carbon management strategy developed (V2 Silver)Bronze • Facility-wide water audit is completed (V2 Gold) • Full self-audit is completed and impact strategy developed (V2 Gold) 20
  21. 21. Silver Level Requirements • Chemicals identified and assessed in 95% (TNs) or 100% (BNs) of materials (by weight) using ABC-X ratings (new) • No carcinogens, mutagens, or reproductive toxins (CMRs) (new) • Material reutilization score ≥ 50 • 5% of purchased electricity and direct on-site emissions are renewably sourced or offset (for final manufacturingSilver stage only) (new) • Product-related process chemicals in effluent characterized and assessed (new); OR • Supply chain water issues for 20% of Tier 1 suppliers characterized; positive impact strategy developed (new) • Material-specific or issue-related audit or certification relevant to a minimum of 25% of product materials (new); OR • Supply chain social issues investigated; impact strategy developed (new); OR • Conducting innovative social project (new) 21
  22. 22. Gold Level Requirements • Chemicals identified and assessed in 100% of materials (by weight) using ABC ratings • Product contains no X-assessed materials • Product meets C2C emission standardsGold • Material reutilization score ≥ 65 • Nutrient management strategy completed • 50% of purchased electricity and direct on-site emissions are renewably sourced or offset (for final manufacturing stage only) • Product-related process chemicals in effluent are optimized (no X-assessed (new); OR • Progress on Silver level strategy to address supply chain water issues (new) • Two of Silver level requirements completed (new) 22
  23. 23. Platinum Level RequirementsPlatinum • All process chemicals have been assessed and none are assessed as X (new) • Material reutilization score is 100 (new) • Product is actively recovered and cycled in tech. or bio. metabolism • >100% of purchased electricity and direct on-site emissions are renewably sourced or offset (for final manufacturing stage only) (new) • Embodied energy from Cradle to Gate is characterized and quantified; strategy to optimize is developed • ≥ 5% of embodied energy is covered by offsets or otherwise addressed (V2 50%) • All water leaving manufacturing facility meets drinking water quality standards (new) • All three Silver level requirements completed (new) • Facility-level audit is completed by a third party against an internationally recognized program (e.g., SA8000 or B-Corp) 23
  24. 24. New to V3 Material Ratings for RecycledContent Recycled content (postconsumer recycled (PCR) or post-industrial (PI)) is highly A/B defined to exact chemical composition and meets requirements of the A or B assessment rating Recycled content (PCR or PI) is highly defined to exact chemical composition C and meets requirements of the C assessment rating OR recycled content meets the testing requirements as listed in section 3.4.2 Cannot determine composition enough to generate an assessment rating Grey Mixed and varied PCR Content Untreated PCR paper PCR content shown to contain problematic chemistry Heavy Metals: Lead, Mercury, Cadmium, and Chromium VI 100-1000 ppm X each (all material types) Organohalogens: Organohalogens > 100 ppm each Banned PCR containing Banned List chemicals cannot be included in certified products 24
  25. 25. Change in % of Materials Assessed usingABC-X Ratings V2 V3Basic 95% of chemicals 100% of generic materials identified and assessed identified (also as BN or TN)Bronze NA Chemicals in 75% of materials identified and assessed as ABC-X (100% for BNs)Silver Chemicals in 95% of materials identified and assessed as ABC-X (100% for BNs); No CMRsGold 100% of chemicals Chemicals in 100% of materials identified and assessed as identified and assessed as ABC ABC (no X) (no X)Platinum All process chemicals identified and assessed as ABC 25
  26. 26. New to V3: Using Renewable Energy andAddressing On-Site Emissions • In addition of renewable energy use, sources of on-site emissions are addressed. • Renewable energy claims must be valid, meaning that the energy used is counted only once, and that the applicant has the right to claim the use of that energy. • Renewable energy requirements, by level: V2 V3 Basic Characterize/quantify Characterize/quantify Bronze - Develop Plan Silver Develop Plan 5% electricity, 5% emissions (final manufacture) Gold 50% of manufacture 50% electricity, 50% emissions (final manufacture) Platinum 50% of total embodied energy >100% electricity, > 100% emissions (final manufacture), 5% embodied energy Covered by on-site renewable energy production, RECs, and/or offsets 26
  27. 27. Self-Audit Requirements V2 V3Basic - Streamlined self audit (Social Hotspots Db) Management procedures address any issuesBronze - Full self audit (B-Corp, Global Compact Tool)Silver Adopted social principles Menu of options (pick one) • Issue/material certifications cover 25% • Supply chain issues investigated • Innovative social projectGold Started collecting data for Menu of options (pick two) third party auditPlatinum Completed 3rd party audit Full third party social audit (B-Corp, Business Social Compliance Initiative, Global Social Compliance Initiative, World Responsible Apparel Program) 27
  28. 28. Version 3.0 Standard DocumentsOverview of the Cradle to Cradle CertifiedCM Product Standard,Version 3.0Cradle to Cradle CertifiedCM Product Standard, Version 3.0Cradle to Cradle CertifiedCM Product Material Health AssessmentMethodology, Version 3.0.Banned Lists of Chemicals Cradle to Cradle CertifiedCM ProductStandard, Version 3.0All supporting documents can be downloaded from the Cradle toCradle Products Innovation Institute website ( 28
  29. 29. Cradle To Cradle Product CertificationCertification Process and Program
  30. 30. Steps in the Certification Process 1 2 3 4 Product Manufacturer, Accredited C2C Products Manufacturer Suppliers, Assessor Assessor Innovation InstituteDecide to Certify Compile Product Assess Product and Certify Product Product Information Manufacturing - Review and verify - Review C2C - Sign NDAs as Process Certification principles, standard needed Summary Report - Conduct material - Commit to - Complete Bill of - Issue certificate and assessment and optimization Materials Trademark License process evaluation - Complete data Agreement for use according to C2CSelect Accredited worksheets and of Certification Mark Certification application forms; - Enter product into Assessor Standard online registry collect any - Generates - See list on Institute necessary Certification website documentation Summary Report
  31. 31. Certification Process• Re-certification every 2 years• Products and product platforms certified• Fees – Charged by assessor based on product complexity – Flat fee charged (per certificate, per re-certification) by Institute to support administration of certification program• Appeals process managed by Institute, adjudicated by the Certification Standards Board 31
  32. 32. Accredited Assessment Bodies*• Provide third-party assessment of product and manufacturing process against the standard• Institute standardizes training curriculum, facilitates training• Institute Accredits Assessors based on qualifications and experience* More to be trained in 2013 32
  33. 33. Certifications to Date Certification by • 390 certifications issued Total • 150 companies Level Basic • 57 new certificationsIn 2012 • 20 new companies Silver Gold 33
  34. 34. Value of C2C Product Certification for Partners• Certification is a continuous improvement process• Product assessment provides in depth information on materials and manufacturing process• More information about product allows for informed design decisions to make better products• Encourages product-development and innovation• Allows you to differentiate from your competition by engaging in a comprehensive, multi-attribute framework• Establishes commitment to C2C vision for the future and benchmarks progress and commitment toward that vision 34
  35. 35. New Measures of Quality Profit Traditional Performance measures of quality Expanded Aesthetics measures of quality Environmental and Human Health Cradle to Cradle filter Effective resource use Social fairness 35
  36. 36. 36
  37. 37. Our Scorecard 37
  38. 38. Cradle To CradleProduct Innovation Institute Looking Ahead
  39. 39. Working Together 39
  40. 40. Encouraging Innovation • Call for Innovation • Healthy, Safe Materials for Affordable Homes • Meets C2C criteria • 20 Finalists • 3 Winners 40
  41. 41. Materials wish list 41
  42. 42. Other Projects and Initiatives• Preferred Materials List - work with partners to provide a list of preferred chemicals and materials with potential for C2C Certified Products• Develop effective, streamlined certification tools and processes• Conduct exercises to ensure consistency among assessors• Improve alignment with related programs• C2C Certification Environmental & Economic Impact Study 42
  43. 43. Cradle To Cradle Product CertificationWhere to Get More Information
  44. 44. Certification education opportunities• Webinars – One hour, online – For a general audience to understand the basics of the certification process• Workshops – One day, San Francisco, Venlo and possibly other locations – For a general audience to understand the basics of the certification process – More in depth than 44
  45. 45. Institute website 45
  46. 46. Thank youBen Bezark, Certification Specialistben@c2ccertified.orgSusan Klosterhaus, Senior 46
  47. 47. New to V3: Externally Managed Components (EMCs) A subassembly, component, or material within a product that is exempt from full characterization to the 100 ppm level because it is managed in a technical nutrient cycle as part of a supplier or manufacturer commercialized nutrient management program.• A guarantee for take back and appropriate nutrient management (supplier may designate a third party or parties for implementation).• The supplier has signed a declaration that chemicals in the EMC will not negatively impact humans or the natural environment during the intended and unintended but highly likely use of the product for which the EMC is a component. This guarantee may be provided via a Cradle to Cradle certification (Gold level or higher) of the EMC, or other appropriate evidence.• The EMC has undergone testing by an accredited analytical laboratory to ensure that harmful substances are not being emitted from the EMC above the chemical‟s analytical detection limits. Off-gas testing is required for all EMCs.• EMCs are subject to supplier banned list declarations *The Institute will develop a position paper to clarify EMC requirements 47