C21 Indy Star

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CENTURY 21 Ad demonstrates dominance in the greater Indianapolis real estate market and announces the “$8,000 List Your Home Sweepstakes.” From April 1 through June 30, 2010, every eligible home seller who lists their home with a CENTURY 21® agent will be automatically entered for a chance to win $8,000.

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C21 Indy Star

  1. 1. 2500 1000 174 2000500 59 1239 1500 0 CENTURY 21 REMAX TUCKER KELLER PRUDENTIAL GMAC MOST RECOGNIZED REAL ESTATE BRAND* 1000 ASSOCIATES WILLIAMS 174 500 59 0 97% CENTURY 21 REMAX TUCKER KELLER PRUDENTIAL GMAC 92% 100% 88% ASSOCIATES WILLIAMS 80 69% 97% 92% 100% 88% 60 69% 35% 33% 80 40 60 20 35% 33% 40 Open letter to home buyers and sellers in the greater 0 CENTURY 21 REMAX COLDWELL PRUDENTIAL GMAC KELLER Indianapolis area, 20 BANKER WILLIAMS As the President and Chief Executive Officer of Century 21 0 CENTURY 21 REMAX century21.com COLDWELL PRUDENTIAL GMAC KELLER Real Estate LLC, I am proud to support the 500+ brokers and MOST WEBSITE VISITORS (000)** BANKER WILLIAMS 1438 real estate agents who represent our brand throughout the 1221 greater Indianapolis area. century21.com 1330 Remax.com 1438 • In 2009, CENTURY 21® was the most recognized real 1221 1286 1320 1330 estate brand in the nation and has been for the 1303 past 10 years* Remax.com Coldwellbanker.com 1286 806 1320 • In 2010, century21.com has attracted more visitors 756 1303 each month than any other real estate Web site** Coldwellbanker.com 781 KW.com [Keller Williams] 806 • In 2009, CENTURY 21 Agents sold more homes than any 451 756 342 other real estate brand in the Indianapolis area*** 397 781 Jan. 2010 KW.com [Keller Williams] Feb. 2010 451 Prudentialproperties.com Now more than ever is the ideal time to buy a home. 155 342 2010 Average I invite you to capitalize on the federal tax credits for first 211 397 Jan. 2010 time home buyers and repeat home buyers which expire 183 Feb. 2010 Prudentialproperties.com at the end of April. 0 155 300 600 900 1200 2010 Average 1500 211 In addition to the federal tax credit, CENTURY 21 has 183 something more. With the CENTURY 21 List Your Home 0 300 600 900 1200 1500 Sweepstakes, you can be entered to win $8,000 for listing your home with a CENTURY 21 Agent. Call a CENTURY 21 Agent to learn about the details. The strength and longevity MOST MARKET SHARE*** of our brand in the real estate industry ensures that we are here for you and ready to help with your home buying and 15% 12.92% 12.76% selling needs. 12.47% 12 15% 12.92% 12.76% 12.47% Connect to the one agent who is right for you. 9 We are CENTURY 21: The Gold Standard. 12 4.55% 6 9 Cordially, 3 4.55% 6 0.64% 0.22% 0 3 CENTURY 21 REMAX TUCKER KELLER 0.64% PRUDENTIAL GMAC 0.22% ASSOCIATES WILLIAMS 0 CENTURY 21 REMAX TUCKER KELLER PRUDENTIAL GMAC ASSOCIATES WILLIAMS Rick Davidson MOST HOUSES SOLD*** Century 21 Real Estate LLC, President & CEO 4000 3518 3473 3394 3500 4000 3518 3473 3000 3394 3500 2500 3000 2000 1239 2500 1500 2000 1000 1239 1500 174 500 59 1000 0 CENTURY 21 REMAX TUCKER KELLER 174 PRUDENTIAL GMAC 500 59 ASSOCIATES WILLIAMS 0 CENTURY 21 REMAX TUCKER KELLER PRUDENTIAL GMAC ASSOCIATES WILLIAMS 97% 92% 100% 88% 97% 80 92% 69% 100% 88% Connect 2 the 1 company that 60 80 69% 35% 33% knows Indianapolis. 40 60 35% 33% 20 40 0 Call a local CENTURY 21 Office today or go to century21.com 20 ® CENTURY 21 REMAX COLDWELL PRUDENTIAL GMAC KELLER BANKER WILLIAMS 0 CENTURY 21 REMAX COLDWELL PRUDENTIAL GMAC KELLER BANKER WILLIAMS century21.com CENTURY 21 CENTURY 21 CENTURY 21 1221 1438 century21.com 1st Choice Diversified Realty Gordon & Associates 1330 1438 1221 90 East Garner Road 8310 Allison Pointe Blvd. Suite 201 5000 Crawfordsville Road Remax.com 1330 1286 Brownsburg, IN 46112 Indianapolis, IN 46250 Indianapolis, IN 46224 Remax.com 1320 317.852.2100 317.585.7748 317.243.3666 1303 1286 1320 Coldwellbanker.com 1303 CENTURY 21 CENTURY 21 CENTURY 21 806 756 Coldwellbanker.com Rasmussen Co., Inc. Scheetz Wilson & Associates 781 806 756 KW.com [Keller Williams] 11599 North Meridian 270 East Carmel Drive 1726 North State Street 451 781 Carmel, IN 46032 Carmel, IN 46032 Greenfield, IN 46140 342 KW.com [Keller Williams] Jan. 2010 317.844.6306 317. 844.5111 317.462.8200 397 451 342 Feb. 2010 Prudentialproperties.com 397 Jan. 2010 155 2010 Average 211 Feb. 2010 Prudentialproperties.com 183 155 2010 Average 0 211 300 600 900 1200 1500 * Data Source: 2009 Millward Brown Ad Tracking Study ** Data Source: January and February COMSCORE 183 *** Disclaimer: Based on data supplied by MIBOR Multiple Listing Service and its member Association(s) of REALTORS, who are not responsible for its accuracy. Analysis dates are 1/1/09 through 12/31/09. Does not reflect all activity in the marketplace. Analysis 0 300 600 900 1200 1500 results Copyright © 2010, Real Data Strategies, Inc. All rights reserved. For purposes of this analysis, “real estate brand” includes national real estate franchise organizations doing business under the same national franchise name, and non-franchised, local firms doing business under their own name, and having their own local brand identity. NO LISTING OR PURCHASE OF A HOME REQUIRED TO ENTER OR WIN. Odds of winning depend on number of entries. Promotion begins at 12:00:01 a.m. ET on 4/1/2010 and ends at 11:59:59 p.m. ET on 6/30/2010. Open to legal residents of the 50 U.S. states and DC (except residents of KS, MO, NJ, OK and RI) who are 18 years of age or older at time of entry. Void in KS, MO, NJ, OK, RI, Puerto Rico, the U.S. Virgin Islands and U.S. Military Installations in foreign countries and where prohibited, taxed or restricted by law. Subject to full Official Rules, available at century21.com/sweepstakes. Sponsored by: Century 21 Real Estate LLC, 1 Campus Drive, Parsippany, NJ 07054. © 2010 Century 21 Real Estate LLC. All rights reserved. CENTURY 21® is a registered trademark licensed to Century 21 Real Estate LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each Office Is Independently Owned And Operated.

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