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Digiworld Summit 2014 - Slideshare A Review in Tweets

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Digiworld Summit 2014 by Idate: Mobility reloaded.
A review in tweets of keynote presentations (by Youmna Ovazza).

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Digiworld Summit 2014 - Slideshare A Review in Tweets

  1. 1. Digiworld Summit 2014 A Review in Tweets @YoumnaOvazza November 2014
  2. 2. About this presentation This document is the sum of all the tweets I posted during the Digiworld Summit in November 2014 in Montpellier, France. It gives quite a fair view of most of the keynote presentations, although I did miss a few slides, and the quality of some pictures is quite poor (sorry for that). Hope it will be useful nevertheless, enjoy your read! Youmna Ovazza @YoumnaOvazza - Nov 2014 - www.butter-cake.com 2
  3. 3. New habits, new services « • My Mobile life: current service adoption and new mobile habits in advanced and emerging economies. • What can we expect from upcoming innovations in mobility? Smart glasses, the quantified self, location-based apps, in-flight connectivity, connected cars… » @YoumnaOvazza - Nov 2014 - www.butter-cake.com
  4. 4. Idate: Mobility changes access @YoumnaOvazza - Nov 2014 - www.butter-cake.com 4
  5. 5. Towards a new mobility #Idate @YoumnaOvazza - Nov 2014 - www.butter-cake.com 5
  6. 6. Mobility: Where does Europe fit in? #Idate @YoumnaOvazza - Nov 2014 - www.butter-cake.com 6
  7. 7. Qualcomm on mobility: To maximize the opportunity we need a user-centric approach @YoumnaOvazza – Nov 2014 - www.butter-cake.com 7
  8. 8. Ericsson: Mobile subscriptions (study) @YoumnaOvazza – Nov 2014 - www.butter-cake.com 8
  9. 9. Mobile penetration #Ericsson #Study @YoumnaOvazza – Nov 2014 - www.butter-cake.com 9
  10. 10. Smartphone subscriptions #Ericsson #Study @YoumnaOvazza – Nov 2014 - www.butter-cake.com 10
  11. 11. Mobile application traffic outlook: Video dominating #Ericsson #Study @YoumnaOvazza – Nov 2014 - www.butter-cake.com 11
  12. 12. Mobile traffic by application #Ericsson #Study @YoumnaOvazza – Nov 2014 - www.butter-cake.com 12
  13. 13. Cellular M2M outlook #Ericsson #Study @YoumnaOvazza – Nov 2014 - www.butter-cake.com 13
  14. 14. Video subscriptions drive traffic #Ericsson #Study @YoumnaOvazza – Nov 2014 - www.butter-cake.com 14
  15. 15. Indoor connectivity experience #Ericsson #Study @YoumnaOvazza – Nov 2014 - www.butter-cake.com 15
  16. 16. Ownership of devices (US) #Ericsson #Study @YoumnaOvazza – Nov 2014 - www.butter-cake.com 16
  17. 17. Activities per device (US) #Ericsson #Study @YoumnaOvazza – Nov 2014 - www.butter-cake.com 17
  18. 18. 4G drives daily usage #Ericsson #Study @YoumnaOvazza – Nov 2014 - www.butter-cake.com 18
  19. 19. Networked society: We are at the inflection point #Ericsson @YoumnaOvazza – Nov 2014 - www.butter-cake.com 19
  20. 20. Ericsson: New use cases @YoumnaOvazza – Nov 2014 - www.butter-cake.com 20
  21. 21. Optinvent is a French competitor to Google glasses @YoumnaOvazza – Nov 2014 - www.butter-cake.com 21
  22. 22. Current augmented reality experience is poor #Optinvent @YoumnaOvazza – Nov 2014 - www.butter-cake.com 22
  23. 23. The augmented reality dream #Optinvent @YoumnaOvazza – Nov 2014 - www.butter-cake.com 23
  24. 24. Smart glasses need an intuitive UI #Optinvent @YoumnaOvazza – Nov 2014 - www.butter-cake.com 24
  25. 25. Smart glasses are stuck in a « Paradigm Prison » #Optinvent @YoumnaOvazza – Nov 2014 - www.butter-cake.com 25
  26. 26. Smart glasses: You can’t beat the laws of physics #Optinvent @YoumnaOvazza – Nov 2014 - www.butter-cake.com 26
  27. 27. Mobile computing becomes wearable computing #Optinvent @YoumnaOvazza – Nov 2014 - www.butter-cake.com 27
  28. 28. Which is more natural? #Optinvent @YoumnaOvazza – Nov 2014 - www.butter-cake.com 28
  29. 29. Are all these people wrong? #Optinvent @YoumnaOvazza – Nov 2014 - www.butter-cake.com 29
  30. 30. Smart glasses are still in their infancy #Optinvent #Gartner @YoumnaOvazza – Nov 2014 - www.butter-cake.com 30
  31. 31. Mose use cases are utility driven #Optinvent @YoumnaOvazza – Nov 2014 - www.butter-cake.com 31
  32. 32. Optinvent’s secret weapon @YoumnaOvazza – Nov 2014 - www.butter-cake.com 32
  33. 33. Optinvent’s key differentiator @YoumnaOvazza – Nov 2014 - www.butter-cake.com 33
  34. 34. BitGym on quantified-self @YoumnaOvazza – Nov 2014 - www.butter-cake.com 34
  35. 35. Our body is constantly radiating data #BitGym @YoumnaOvazza – Nov 2014 - www.butter-cake.com 35
  36. 36. Over 1.4 billion $ invested in quantified self since 2009 #BitGym @YoumnaOvazza – Nov 2014 - www.butter-cake.com 36
  37. 37. Going beyond data to create a sustainable experience for consumers #BitGym @YoumnaOvazza – Nov 2014 - www.butter-cake.com 37
  38. 38. For quantified self to go from gadget to sustainable usage, 3 elements needed #BitGym @YoumnaOvazza – Nov 2014 - www.butter-cake.com 38
  39. 39. Thales Alenia Space: Mobility reloaded above our heads! @YoumnaOvazza – Nov 2014 - www.butter-cake.com 39
  40. 40. Broadcast efficiency vs point-to-point solutions: Depends on usages #ThalesA.Space @YoumnaOvazza – Nov 2014 - www.butter-cake.com 40
  41. 41. Satellites are a potential means to connect large areas of consumers #ThalesA.Space @YoumnaOvazza – Nov 2014 - www.butter-cake.com 41
  42. 42. Eutelsat: In-flight connectivity @YoumnaOvazza – Nov 2014 - www.butter-cake.com 42
  43. 43. Salesforce: Automotive industry’s new challenges @YoumnaOvazza – Nov 2014 - www.butter-cake.com 43
  44. 44. Car makers have started to make customer success platforms #Salesforce @YoumnaOvazza – Nov 2014 - www.butter-cake.com 44
  45. 45. Smart, connected cars roadmap is in place #Salesforce @YoumnaOvazza – Nov 2014 - www.butter-cake.com 45
  46. 46. A connected car system is building up #Salesforce @YoumnaOvazza – Nov 2014 - www.butter-cake.com 46
  47. 47. Connected cars: A lot of newcomers are stepping in #Salesforce @YoumnaOvazza – Nov 2014 - www.butter-cake.com 47
  48. 48. P.Pelata, Salesforce: Where is the value in connected cars? @YoumnaOvazza – Nov 2014 - www.butter-cake.com 48
  49. 49. Automotive industry: The value chain upheaval #Salesforce @YoumnaOvazza – Nov 2014 - www.butter-cake.com 49
  50. 50. The new automotive battlefield #Salesforce @YoumnaOvazza – Nov 2014 - www.butter-cake.com 50
  51. 51. A very special automotive player #Salesforce @YoumnaOvazza – Nov 2014 - www.butter-cake.com 51
  52. 52. Technical innovations « • How far can LTE/LTE Advanced and 5G go in delivering high-speed Internet access? • How will Wi-Fi, small cells and the SDN model influence the mobility landscape? • Will there be a spectrum shortage? »
  53. 53. Idate on 4G: LTE is a real success, Europe slow in deployment @YoumnaOvazza – Nov 2014 - www.butter-cake.com 53
  54. 54. 5G will be here in 4 to 6 years, but it is not standardized yet #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 54
  55. 55. Wifi carries 75% of the traffic generated by mobile devices in Western Europe #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 55
  56. 56. Next: LTE may replace fibre networks in developing countries, = 75% of mobile subscriptions in Korea in 2015-16 #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 56
  57. 57. NEC: 5G is a game changer, it is a change in the system architecture @YoumnaOvazza – Nov 2014 - www.butter-cake.com 57
  58. 58. Verbatims from panel discussion @YoumnaOvazza – Nov 2014 - www.butter-cake.com 58
  59. 59. Alcatel CEO: Verbatims @YoumnaOvazza – Nov 2014 - www.butter-cake.com 59
  60. 60. Connected Things Forum « The buzz is growing around the concept of connected things, especially in the US. Its development is being spurred forward by a host of crowd and equity-funded initiatives, and significant acquisitions by Internet players (Google-Nest). This executive seminar will provide an opportunity to explore the central stakes of this rising market, the chief applications and the objects involved, and the key role played by data, the resulting business models and the privacy/security concerns being raised. »
  61. 61. Verbatims from panel discussion @YoumnaOvazza – Nov 2014 - www.butter-cake.com 61
  62. 62. Verbatims from panel discussion @YoumnaOvazza – Nov 2014 - www.butter-cake.com 62
  63. 63. Orange Health: E-health is at the intersection of 2 ecosystems @YoumnaOvazza – Nov 2014 - www.butter-cake.com 63
  64. 64. The digital transformation of the medical ecosystem #OrangeHealthcare @YoumnaOvazza – Nov 2014 - www.butter-cake.com 64
  65. 65. Health and wellness are two different markets #OrangeHealthcare @YoumnaOvazza – Nov 2014 - www.butter-cake.com 65
  66. 66. Personal data not relevant to doctors #OrangeHealthcare @YoumnaOvazza – Nov 2014 - www.butter-cake.com 66
  67. 67. E-health fields targeted by Orange Healthcare @YoumnaOvazza – Nov 2014 - www.butter-cake.com 67
  68. 68. Medical imaging in the cloud in Paris by Orange Healthcare @YoumnaOvazza – Nov 2014 - www.butter-cake.com 68
  69. 69. Only emerging medical business models today are insurance-driven #OrangeHealthcare @YoumnaOvazza – Nov 2014 - www.butter-cake.com 69
  70. 70. The value chain goes beyond business models #OrangeHealthcare @YoumnaOvazza – Nov 2014 - www.butter-cake.com 70
  71. 71. Cheetah Mobile: 40M monthly active users @YoumnaOvazza – Nov 2014 - www.butter-cake.com 71
  72. 72. Cheetah Mobile: A great success story @YoumnaOvazza – Nov 2014 - www.butter-cake.com 72
  73. 73. Massive global mobile user base for Cheetah Mobile @YoumnaOvazza – Nov 2014 - www.butter-cake.com 73
  74. 74. Free-to-use app model allows an incredible growth in revenues for Cheetah Mobile @YoumnaOvazza – Nov 2014 - www.butter-cake.com 74
  75. 75. Diversity suite of mission critical applications #CheetahMobile @YoumnaOvazza – Nov 2014 - www.butter-cake.com 75
  76. 76. Chinese companies’ rapid rise on a global level #CheetahMobile @YoumnaOvazza – Nov 2014 - www.butter-cake.com 76
  77. 77. Security has no borders #CheetahMobile @YoumnaOvazza – Nov 2014 - www.butter-cake.com 77
  78. 78. Internet of Things: A global security scheme #CheetahMobile @YoumnaOvazza – Nov 2014 - www.butter-cake.com 78
  79. 79. Verbatims from panel discussion @YoumnaOvazza – Nov 2014 - www.butter-cake.com 79
  80. 80. Business models « • How will vertical markets redefine their business around M2M and the lnternet of Things? • Will 4G reinvent telcos’ business models? • Fixed and mobile advertising: competition or convergence? How to leverage the additional personal data coming from mobility? »
  81. 81. Idate: Today’s Internet dominated by a few giants around services @YoumnaOvazza – Nov 2014 - www.butter-cake.com 81
  82. 82. IoT: Much more data and new leading players? #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 82
  83. 83. Internet giants expanding steadily towards devices #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 83
  84. 84. IoT development expected around the business models #Renault #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 84
  85. 85. IoT development expected around the business models #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 85
  86. 86. IoT paradigm shift: from silos to interconnected silos #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 86
  87. 87. #IoT: Open? Tracking? Targeting? #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 87
  88. 88. Market structure and value chain « • How far will telco consolidation go in Europe? • Who will dominate the mobile Internet? • Will net neutrality extend to mobile? »
  89. 89. Idate: Huge pressure on Telco service markets, especially in Europe: less revenues, less margin, restricted financial capacity @YoumnaOvazza – Nov 2014 - www.butter-cake.com 89
  90. 90. Factors for success for Telcos #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 90
  91. 91. What hope for Telco’s growth? ARPU no longer the right metric #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 91
  92. 92. Idate’s 3 factors of change for Telcos: Productivity, Fixed-Mobile convergence, Agility / Virtualized networks @YoumnaOvazza – Nov 2014 - www.butter-cake.com 92
  93. 93. Rethinking Telco Business Models in the 5G era: Key questions by Mario Cavestany IBM @YoumnaOvazza – Nov 2014 - www.butter-cake.com 93
  94. 94. Telefonica: Every wave of innovation is an opportunity for new players & leaders @YoumnaOvazza – Nov 2014 - www.butter-cake.com 94
  95. 95. How could the world of Telecom be like in the era of 5G? #Telefonica @YoumnaOvazza – Nov 2014 - www.butter-cake.com 95
  96. 96. 5G happens in a whole new world #Telefonica @YoumnaOvazza – Nov 2014 - www.butter-cake.com 96
  97. 97. Operators are at a crossroads in Europe #Telefonica @YoumnaOvazza – Nov 2014 - www.butter-cake.com 97
  98. 98. How will operators handle the challenge? #Telefonica @YoumnaOvazza – Nov 2014 - www.butter-cake.com 98
  99. 99. Opportunities come from reinforcing Telcos’ core capabilities mainly in connectivity #Telefonica @YoumnaOvazza – Nov 2014 - www.butter-cake.com 99
  100. 100. To win, become partner of choice: Excellence in Telco #Telefonica @YoumnaOvazza – Nov 2014 - www.butter-cake.com 100
  101. 101. Operators face challenges from cross-market competition: E-SIM, LPWA, Proxy #Telefonica @YoumnaOvazza – Nov 2014 - www.butter-cake.com 101
  102. 102. A regulatory framework is needed #Telefonica @YoumnaOvazza – Nov 2014 - www.butter-cake.com 102
  103. 103. Orange: Verbatims @YoumnaOvazza – Nov 2014 - www.butter-cake.com 103
  104. 104. Mobility and video « • Will the tablet become the device of choice for watching OTT videos, ahead of even the TV? • Are LTE-based triple-play bundles sustainable for the TV industry? • Does multi-screen distribution mean only additional costs, or can it also mean revenue? »
  105. 105. Idate on mobile advertising: key takeaways @YoumnaOvazza – Nov 2014 - www.butter-cake.com 105
  106. 106. Mobile ad market growing #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 106
  107. 107. Same players dominate fixed & mobile but have different shares #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 107
  108. 108. Mobile advertising as an extension of fixed #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 108
  109. 109. 80% of mobile ad market is an extension of fixed. 20% only specific to mobile with in-app #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 109
  110. 110. PWC’s take now on mobile trends and issues. Disagrees with Idate on mobile in-app potential apparently @YoumnaOvazza – Nov 2014 - www.butter-cake.com 110
  111. 111. Major discrepancies between major mobile markets #PWC @YoumnaOvazza – Nov 2014 - www.butter-cake.com 111
  112. 112. Facebook: 2/3 of Fb’s revenues come from mobile vs zero 2 years back @YoumnaOvazza – Nov 2014 - www.butter-cake.com 112
  113. 113. Samsung’s phones before and after the iPhone #Facebook @YoumnaOvazza – Nov 2014 - www.butter-cake.com 113
  114. 114. Mobile now accounts for 65% of time spent online by youngsters #MillwardBrown #Facebook @YoumnaOvazza – Nov 2014 - www.butter-cake.com 114
  115. 115. Share of Facebook’s mobile revenue @YoumnaOvazza – Nov 2014 - www.butter-cake.com 115
  116. 116. 83% of Facebook’s users connect from a mobile device, driving an increased usage of the app @YoumnaOvazza – Nov 2014 - www.butter-cake.com 116
  117. 117. Inventing new ad models for mobile is a necessity. There is less real estate #Facebook @YoumnaOvazza – Nov 2014 - www.butter-cake.com 117
  118. 118. Mobile is a very personal environment. Ad models must adapt #Facebook @YoumnaOvazza – Nov 2014 - www.butter-cake.com 118
  119. 119. Facebook’s rules for mobile ads: In the flow, personalized, seamless experience between fixed and mobile @YoumnaOvazza – Nov 2014 - www.butter-cake.com 119
  120. 120. Fast & Furious 7 launched with new Facebook’s video format in US: 100M views in 48h vs 18M on YouTube @YoumnaOvazza – Nov 2014 - www.butter-cake.com 120
  121. 121. Facebook’s current ecosystem @YoumnaOvazza – Nov 2014 - www.butter-cake.com 121
  122. 122. myThings: From mobile to cross-device @YoumnaOvazza – Nov 2014 - www.butter-cake.com 122
  123. 123. myThings: Mobile advertising set for explosive growth @YoumnaOvazza – Nov 2014 - www.butter-cake.com 123
  124. 124. Mobile already playing a key role in retargeting campaigns #myThings @YoumnaOvazza – Nov 2014 - www.butter-cake.com 124
  125. 125. Mobile advertising: The cross-device & CRM challenge #myThings @YoumnaOvazza – Nov 2014 - www.butter-cake.com 125
  126. 126. Biggest CMO pains stem from fragmentation #Forrester #myThings @YoumnaOvazza – Nov 2014 - www.butter-cake.com 126
  127. 127. CRM data integration for Shop Direct by myThings: +18% post-click conversion rate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 127
  128. 128. Idate: What has mobility to do with TV? @YoumnaOvazza – Nov 2014 - www.butter-cake.com 128
  129. 129. Mobility as… in new devices #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 129
  130. 130. Mobility as… in individual consumers #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 130
  131. 131. Mobility as… network competition and cooperation #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 131
  132. 132. Solving the « 1to1 » oxymoron: matching the power of media with Internet’s accuracy #Idate @YoumnaOvazza – Nov 2014 - www.butter-cake.com 132
  133. 133. Verbatims from panel discussion @YoumnaOvazza – Nov 2014 - www.butter-cake.com 133
  134. 134. Arcep: Verbatims @YoumnaOvazza – Nov 2014 - www.butter-cake.com 134
  135. 135. Arcep: Evolution indicateurs telecom France @YoumnaOvazza – Nov 2014 - www.butter-cake.com 135
  136. 136. Samsung: IoT, a definition, by Luc Julia @YoumnaOvazza – Nov 2014 - www.butter-cake.com 136
  137. 137. IoT at Samsung: new platform SAMIIO @YoumnaOvazza – Nov 2014 - www.butter-cake.com 137
  138. 138. IoT: Collecting the data #Samsung @YoumnaOvazza – Nov 2014 - www.butter-cake.com 138
  139. 139. IoT: Data collection, the scale will change #Samsung @YoumnaOvazza – Nov 2014 - www.butter-cake.com 139
  140. 140. IoT: Another challenge is transporting the data #Samsung @YoumnaOvazza – Nov 2014 - www.butter-cake.com 140
  141. 141. IoT: Big data should lead to small data, to people’s insights #Samsung @YoumnaOvazza – Nov 2014 - www.butter-cake.com 141
  142. 142. SAMIIO open ecosystem #Samsung @YoumnaOvazza – Nov 2014 - www.butter-cake.com 142
  143. 143. Data can be collected from various places but need to be put together to make sense > API opportunity #Samsung @YoumnaOvazza – Nov 2014 - www.butter-cake.com 143
  144. 144. Samsung will be opening a center on IoT soon in Paris @YoumnaOvazza – Nov 2014 - www.butter-cake.com 144
  145. 145. Clôture: Axelle Lemaire via un robot #beampro pour clôturer le Digiworld Summit @YoumnaOvazza – Nov 2014 - www.butter-cake.com 145
  146. 146. Clôture: Axelle Lemaire à fond derrière la French Tech et le rôle de l’Europe @YoumnaOvazza – Nov 2014 - www.butter-cake.com 146
  147. 147. THANK YOU. @YoumnaOvazza www.butter-cake.com

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