An overview of the statistics in the Social world. Fa

1. Social Media Statistics

2. Background:
2011 Facebook Statistics
2009 Facebook Statistics
• 150 million users,
• More than 200 million people visiting Facebook • More than 750 million active users
monthly. • 50% of active users log on to
• 1 in 5 people in the world that are on the internet Facebook in any given day. People
visiting Facebook. spend over 700 billion minutes per
month on Facebook.
2010 Facebook Statistics
• More than 2.5 million websites
• Facebook more than doubled in size,
• More than 350 million registered users.
have integrated with Facebook,
• By late 2010, almost half the number of people including over 80 of comScore's U.S.
who use the Internet visited Facebook. Top 100 websites and over half of
• 175 million Facebook users were logging in comScore's Global Top 100 websites."
directly on a daily basis

3. Statistics

4. Global Breakdown: Number of Users Country wise (except-
India), 2011

5. Global Breakdown: Number of Users, continent wise,
2012

6. • Facebook: Top 5 Countries
• The major chunk of users on
FB is from these 5 countries.
• 2.7B Likes everyday
• Worldwide, 57% Female are
on FB compared to India’s
25%
• Majority of users visit FB on
mobile (approx 40%)

7. Year 2012,
Global Breakdown: Number of
Users, detailed Country wise
Global Breakdown: Number of
Users Fastest growing, Oct 2012

8. Facebook India Insights,
2012
HIGHLIGHTS, 2012
• India has more than 60M
users on Facebook
• India has the second fastest
developing number on
Facebook, next to Brazil.
• India has the 3rd highest
number of FB users.
• India has the 2nd highest
number of FB users after
US

9. • An average user has a reach
of 130 friends
• He/She has liked close to 80
Brand pages on Facebook
• The number of users in
India are:
• 74.3% Male
• 25.7% Female
• 67% of the users fall in the
age group of 18-24
• 11.5% of the users fall in
the age group of 16-17
• 10.1% of the users fall in
the age group of

10. Surprising Facts

11. Facebook Statistics 2012:
Highlights:
• More than 70% of all Facebook users are outside the United
States.
• More than 250 million people access Facebook over a mobile
device, and they are twice as active on Facebook as desktop
and lap top users.
• An average Facebook user has 130 friends and likes 80 pages
• 56% of consumer say that they are more likely recommend a
brand after becoming a fan
• Each week on Facebook more than 3.2 billion pieces of
• content are shared
Campaigns on Facebook: FB Ads

12. Statistics

13. Twitter Statistics 2012:
Highlights:
• There are over 500 million Twitter accounts
• Twitter is growing at a rate of 11 accounts per second
• On a busy day, twitter sees about 175 million tweets
• The global average of accounts that are active (or those that
have tweeted at least once in three months) is only 27% – which
would indicate that less than a third of Twitter’s total accounts
actually actively use the service
• 30% of twitter users have an income over $100,000

14. Twitter Statistics 2012:
Highlights:
• The US has 107.7 million Twitter accounts, Brazil has 33.3
million and Japan 29.9 million.
• This means that the US represents 28.1 percent of all
Twitter users.
• The Netherlands is the most active country on Twitter – 33% of
accounts located in the Netherlands posted at least one publicly
visible tweet between September 1 2011 and November 30 2011
– Japan was second with 30%, Spain third with 29% and the US
made a four-way tie with Indonesia, Cenezuela and Canada at
28%.

15. Breakup:
• Over 465 Million accounts worldwide
• Number of tweets in India is over 16M everyday with
over 16M users accessing the platform.
• Thus 1 in every 75 Indians is on Twitter.

16. • Facebook vs Twitter Numbers (2011)
• The number Breakup: in 2012, FB crossed the 1B mark whereas Twitter crossed
Over 500 Million accounts
• Looking at the growth matrix Twitter is rapidly chasing FB numbers.

17. Twitter activity:
For top 20 countries

18. Statistics

19. Youtube Statistics 2012:
Highlights:
Major audience is from US, which forms 22% of the
total Youtube numbers
Youtube is the 3rd most visited site after Google and
Facebook.
India stands at 3rd position in tie with
Germany with 4.8% Youtube numbers

20. Youtube Statistics 2012:
Highlights:
• Youtube forms 10% of the total internet traffic
• Which means that 1 out of 10 internet users opens Youtube.
• Average time user spends on Youtube is 900 seconds

21. Facts:

22. Female vs Male Numbers : Time spent watching videos

23. Thank you

24. Contact us at:
Website:
www.businessbey.com
Social Connect:
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www.linkedin.com/company/Business-Bey

25. Annexure

26. Global

27. India
Fans
Brands