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This webinar content was created through a collaboration between Netpulse and the Fitness Industry Technology Council. It explores apps for fitness tracking, health and health clubs.

Published in: Health & Medicine
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  1. 1. Brought to you by: Welcome to the webinar! We will begin the presentation shortly.
  2. 2. Speaker: Bryan O’Rourke President of Fitness Industry Technology Council Moderator: Greg Skloot VP Growth at Netpulse
  3. 3. 3 Key Takeaways for Today 1. Overview of the mobile revolution 2. The 6 types of mobile apps for clubs 3. Putting together a mobile action plan
  4. 4. Apps are everywhere.
  5. 5. 80% 140 billion 62% Members that have a smartphone. Apps downloaded in 2014. Customers will go to the competition if they can’t engage on mobile.
  6. 6. 6 Types of Apps for the Fitness Industry Fitness Tracking Scheduling & Productivity Next Generation Fitness Mobile Payments Point Solutions Integrators & Connectors
  7. 7. 1) Fitness Tracking Apps 32% of all mobile device owners use a fitness tracking app.
  8. 8. 53 million 75 million US Club Members MyFitnessPal Users
  9. 9. 2) Scheduling & Productivity ● Extension of Member Management System or Lead System Example:
  10. 10. 3) Next Generation Fitness, like ClassPass
  11. 11. 4) Mobile Payments
  12. 12. 5) Point Solutions Many apps for different uses in a fitness club. Wearable Cardio Console Audio Supplement Programs
  13. 13. Problem: Members don’t want to download 5 different apps.
  14. 14. Clubs need one app to represent their brand. Clubs need one app to connect it all together. This is the Club Mobile App.
  15. 15. Members download one app Club gets a complete member profile.
  16. 16. Engage Members Drive Revenue Complete Club Experience 3 Things the Club Mobile App does
  17. 17. What is your club’s mobile strategy? Launch a Club Mobile App Integrate your technology Complete your club experience
  18. 18. @bryankorourke Free Demo 877-NETPULSE Join FITC Today! @gregskloot