Brix Media Introduction

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Brix Media is a specialized outsourced media implementation arm of communicators. The company gives client a very high quality media outreach across to any city in India.

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Brix Media Introduction

  1. 1. Giving you the Media edge<br />
  2. 2. The Brix identity<br />
  3. 3. Vision<br />To be the specialized outsourced media implementation arm of every communicator.<br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  4. 4. Key advantages<br /><ul><li>Gives your client a very high quality media outreach </li></ul> across to any city in India<br /><ul><li>Brix personnel maintain a very high degree of </li></ul> media professionalism, lending to your client’s image<br /><ul><li>Highly specialized and experienced team to ensure </li></ul> consistency of message being disseminated<br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  5. 5. Core strengths<br /><ul><li>Completely and only focused on media engagement
  6. 6. Ops specialization for critical, time-bound projects
  7. 7. All India team of media and PR professionals
  8. 8. Specialized for intensive media ops</li></ul>Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  9. 9. Core strengths<br /><ul><li> Media relationships across tiers
  10. 10. Sharp intelligence gathering capabilities
  11. 11. Geared for pre-emptive, reactive and proactive </li></ul> media actions<br /><ul><li>Trained personnel for crisis and hostile engagements</li></ul>Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  12. 12. Intelligence<br /><ul><li> Constant engagement with Editor, COB & beat-editors </li></ul> (to reporters & desks) to get quality intelligence <br /><ul><li>Teams across 10 cities keep a close on-ground vigil
  13. 13. Teams formally trained in media intelligence </li></ul> gathering techniques<br /><ul><li>Daily reporting on major ‘issues’ intelligence across </li></ul> 10 cities<br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  14. 14. Technology<br /><ul><li>Live database with over 10,000 journalists across India
  15. 15. Journo database updated centrally on a daily basis
  16. 16. All appearances & analysis available through bluebytes
  17. 17. Database linked to monitoring engine journalist </li></ul> preferences<br /><ul><li>Uses robust media dissemination engine</li></ul>Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  18. 18. Security, IP<br /><ul><li>The identity of your clients & their work will be kept completely confidential through water-tight NDAs
  19. 19. Highly secure physical and technology environment to </li></ul> keep each media process completely isolated & secure <br /><ul><li>Disaster Management Systems to protect data of client </li></ul> with multiple redundancies<br /><ul><li>Strict organizational level and individual level back-to-</li></ul> back NDAs to protect client interests<br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  20. 20. What Brix does<br />
  21. 21. Scope<br />NORMAL OUTSOURCED ACTIVITIES<br /><ul><li>Media briefing
  22. 22. Press conferences
  23. 23. Press releases
  24. 24. One-on-one interactions
  25. 25. Investor meets
  26. 26. Product launches
  27. 27. Media junkets and fam trips
  28. 28. Authored article dissemination
  29. 29. Analysts’ meets</li></ul>Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  30. 30. Scope<br />SPECIAL OUTSOURCED ACTIVITIES<br /><ul><li> Ongoing media intelligence
  31. 31. Media crisis management
  32. 32. Media Relationship Management</li></ul>(We also provide dedicated, white-labeled media relations personnel for you/your client)<br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  33. 33. The Brix uniqueness<br />
  34. 34. Team skill set<br /><ul><li> Bring advantage of Brix media relationships + knowledge
  35. 35. The team has strong analytical skills useful in planning and </li></ul> quick decision making <br />- Problem-solvers by attitude and training, our personnel are <br /> detail oriented, with good perception and observation skills<br /><ul><li>The Brix Media team is outgoing, dynamic and have good inter-</li></ul> personnel skills, making media relations an enjoyable task<br /><ul><li>The team is made of inquisitive and creative people, balanced </li></ul> by a pragmatic & principled approach of media execution<br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  36. 36. Presence & reach<br /><ul><li> 10-city direct presence, 6-city indirect presence for </li></ul> media-relations<br /><ul><li>Upto 90-city reach (all major media hubs)
  37. 37. Available 24 x 7 x 365
  38. 38. Deep ingress into English as well as vernacular media</li></ul>Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  39. 39. Capabilities<br /><ul><li> Ability to execute complex multi-city activities </li></ul> simultaneously<br /><ul><li> Quick scalability potential
  40. 40. Ability to use multi-language media relations tools
  41. 41. Strong process orientation for client engagement
  42. 42. Highly decentralized decision making for high flexibility </li></ul> and adaptability<br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  43. 43. Your benefits<br />
  44. 44. Advantage ‘YOU’<br /><ul><li> Put your best people on the ‘Consultancy’ and </li></ul> outsource media implementation from Brix Media <br /><ul><li>Outsouce Your Media Process to get outsourcing </li></ul> advantages like costs, efficiency, quality<br /><ul><li>As a client, you needn’t carry the cost of managing </li></ul> media operations. Choose the relationships to manage! <br /><ul><li> As an agency, you can hold the Brix team accountable, </li></ul> and ensure better deliveries to clients<br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  45. 45. Key Brix personnel<br />
  46. 46. DHANANJAYA KULKARNI<br /> -OVERALL BUSINESS HEAD<br />Started his career as a journalist and then moved on to Corporate Communication and then Public Relations.<br />Has more than 18 years of experience in the communications industry.<br />Close contacts with national media at editorial levels.<br />Good experience in sectors like FMCG, Lifestyle, Banking, Insurance, IT/Telecom, Infrastructure, Real Estate, Retail, Govt. etc<br />Worked with accounts like Coca-Cola India, SAB Miller, Spice Telecom, Canara Bank, i-flex solutions, Allahabad Bank, Andhra Bank etc. <br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  47. 47. SHRUTI THAKUR<br /> - BUSINESS HEAD (Eastern India) <br /><ul><li>Shruti is heads the Eastern Business Division of Brix Media
  48. 48. More than 14 years of communications experience
  49. 49. Excellent contacts with all levels of media (also senior Editor level)
  50. 50. Has excellent contacts beyond Kolkata also - Gauwhati, Siliguri etc.
  51. 51. Good experience in sectors like Finance, Lifestyle, IT/Telecom
  52. 52. Worked with accounts like Bajaj Allianz, sun Microsystems, Botox, Fujifilm, Oracle, Bharat Matrimony, D&B etc. </li></ul>Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  53. 53. SULAKSHANA MEHROTRA<br /> – BUSINESS HEAD (Northern India)<br /><ul><li>Sulakshana has more than 10 years of experience PR & media relations
  54. 54. Extremely good relations with media in NCR
  55. 55. Extensive knowledge and experience in healthcare, automobile, hospitality, real estate, media & entertainment, corporate & brands, lifestyle and consumer verticals.
  56. 56. Has worked on accounts like Ford India, Pearl Academy of Fashion, IBN 18 </li></ul> Network, Star India, Courtyard by Marriott Gurgaon, SIAM, Lacoste, Super <br />Religare Laboratories etc. <br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  57. 57. SHUBHADA DHARWADKAR<br /> - BUSINESS HEAD (Western India)<br />Shubhada has over 18 years of experience in Public Relations and Journalism.<br />Has worked for 6 years as a journalist with the Indian Express Group and Magna publications, and 12 years in media relations of several large PR agencies. <br />Shubhada holds vast experience in client servicing across sectors like manufacturing, IT, auto, banking & finance, insurance and has also handled several IPO roadshows.<br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  58. 58. Our experience<br />
  59. 59. Dun and Bradstreet<br />Bharatmatrimony<br />omkar<br />Lodha<br />Metropolis<br />Sharekhan<br />Dun and Bradstreet<br />Mitsubishi<br />ING Vysya<br />Lanxess<br />Hallmark<br />Indiabulls<br />iMint<br />Mumbai . Delhi. Chennai. Bangalore. Kolkata. Hyderabad. Ahmedabad. Pune. Jaipur.<br />
  60. 60. FOR ENQUIRIES AND INFORMATION, PLEASE CONTACT – Dhananjaya Kulkarni - +91-9886222271<br />
  61. 61. Thank you very much for your time. <br />

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