The HomeFinder GPS Real Estate Sales Solution


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HomeFinder GPS was developed to enhance the agents productivy and increase sales through a unique marketing campaign designed to attract buyers with an easy to use advanced in-car real estate search technology at no cost to the buyer.

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The HomeFinder GPS Real Estate Sales Solution

  1. 1. Brilliant GPS, LLC<br />Homefinder GPS Growth and marketing Strategy For Realtors<br />
  2. 2. Putting Buyer’s to Work for You<br />
  3. 3. A New Direction In Sales<br /> With today’s real estate market in decline agents are being forced to step from their comfort zone and look for new opportunities to increase sales.<br /> “He who refuses to embrace a unique opportunity loses the prize as surely as if he had failed.”<br />William James<br /> <br />
  4. 4. Agent’s Market Summary<br />Market saturated with REO and Short Sales properties<br />More stringent credit requirements<br />Limited number of buyers<br />Reduced market share<br />Fewer closings <br />Increased cost<br />Lower Earnings <br />Lack of viable solutions<br />
  5. 5. Technology – Cell Phone<br />Most Cell based search tools have a learning curve that can make many buyers disenchanted with their search experience. Plus, these services are only available on high-end phones with additional monthly fees for Internet Access and GPS guidance that can add $40 per month to an already high phone bill.<br /><ul><li>Two major disadvantage is the amount of user input to retrieve listing information and the delay in retrieving the data.
  6. 6. Eliminates a large number of buyer’s from using this service for lack of proper equipment.
  7. 7. Most of these services can be downloaded and used for free by the buyer, which intern impacts both loyalty and control of your buyer. </li></li></ul><li>Technology – GPS Based<br /> GPS systems like the Garmin are used by 10’s of millions of users and is accepted as the preferred method for in car guidance.<br />Benefits<br /><ul><li>Simple user interfaces, larger screens and a system designed specifically for in car guidance
  8. 8. Ease of use
  9. 9. Lowest overall cost with no monthly fees
  10. 10. Gives agent great control over buyer
  11. 11. Faster real estate searches and more accurate guidance</li></li></ul><li>Goals and Objectives<br />To create a user friendly in car search tool based on the most popular GPS platform in the world (Garmin)<br />Enable buyers and agents to use interactive smart screen guidance technology that visually shows which streets offer homes for sale while driving in real time<br />To display listing data instantly without having to enter property information<br />Quickly recognize property types (Resale, Short Sales, REO) through visual on screen icons <br />Enable user the ability to compare surrounding property prices instantaneously <br />Efficiently search every available listing faster than any other system or service<br />
  12. 12. HomeFinder GPS Concept<br />Offer Realtors a unique more productive marketing tool to attract buyers in a highly competitive market<br />A marketing approach that attracts qualified buyers with little cost and effort<br />Remove your buyer’s need to interact with another agent for pricing or information<br />Increase productivity and sales<br />Drastically reduce agent’s overhead and expenses related to the sale<br />Create an overall better buying experience for the buyer that rewards agents with a successful referral program<br />
  13. 13. The HomeFinder GPS Solution<br /> The HomeFinder GPs system offers agents and brokers the opportunity to stand out from the competition by offering buyers a service that no other firm offers.<br /> While other development firms went in the same direction to create applications based on cell phones that limit the uniqueness and buyer’s participation. We strived to create a cutting edge, user friendly system based on a low cost highly popular platform.<br /> Our development team worked closely with buyers and agents over a four year period to ensure the HomeFinder GPS system met and exceeded their needs.<br /> Develop a unique market approach designed to attract buyers and surpass expectations. <br />
  14. 14. Risks and Rewards<br />Risk - A key goal in our business model was price point. By offering agents a better solution with a lower overall cost than competitors enabled us to mitigate risk. <br />Rewards - We understood from the very beginning that we needed to differentiate our product and marketing, to create a sustainable approach that would enable our clients a greater and lasting return on investment which intern would bring our company greater success in the future.<br />
  15. 15. HomeFinder GPS is only available through Real Estate agents<br /> Everyday we receive request from buyers asking for the HomeFinder GPS system<br />We’d love to seem them work with you<br />
  16. 16. Come Grow With Us<br /><br />