Twitter Chats are transforming how brands and users find value on twitter as these communities empower conversations and build authentic relationships!
This list is strictly my opinion as a
I've been a guest, a host and a participate in twitter chats for 3+ years with 35+ chats on my weekly calendar..
The Chats I've listed are more than a one hour event they are a community coming together around a hashtag with a common purpose...
To Give & Share as a Community!
There is No easy button for building relationships on twitter
With Twitter's real-time firehose news-feed getting your tweet scene by your target audience becomes a daunting task, which requires social listening, social automation, social amplification and some luck. Beyond being scene by the target audience brands are starting to understand the importance of letting their followers know they’re heard. Many brands are doing this by saying “thank you” for “favoriting” a tweet which is a great start but that acknowledgement doesn’t create conversations let alone build relationships. So brands are stuck asking themselves:
What is my community talking about? Where are they talking about it and When?
These answers are often easiest to track at live events or conferences because people are gathered together at a specific place and time talking about similar topics and interests allowing for brands and leaders to have conversations with their target community building relationships…
“Influence isn’t about who uses a hashtag the most, its about who the community trusts, listens too and has relationships with!”
Twitter Chats are like a good local bar “where everyone knows your name”
Twitter Chats are social gatherings at a specific place and time with a common theme that everyone can join. The number of followers you have or the amount of tweets you send in a day aren’t relative in Twitter Chats as those that engage and participate regularly give more than take and come together because they want to engage and learn.
So for brands that want to understand what their community is talking about, engage with those who are active, identify those who are currently influential and provide value, twitter chats are the place.