FIELD
NOTES
SXSWi Conference
March 2009 | Austin, Texas




      John Moore
DISCLAIMER:
I didn’t attend every panel, nor every keynote.

Thus, these notes are woefully INCOMPLETE and INADEQUATE.

Th...
PANEL:
Making Ideas Happen

PRESENTER:
Scott Belsky, Behance
PANEL:
Making Ideas Happen
PRESENTER:
Scott Belsky, Behance




                Ideas sit undone
               because a ...
PANEL:
Making Ideas Happen
PRESENTER:
Scott Belsky, Behance




                A surplus of ideas
            is just as ...
PANEL:
Making Ideas Happen
PRESENTER:
Scott Belsky, Behance




               It is best to generate
               ideas...
PANEL:
Making Ideas Happen
PRESENTER:
Scott Belsky, Behance




                  Creativity
                       x
    ...
PANEL:
Making Ideas Happen
PRESENTER:
Scott Belsky, Behance




            Achievements are the
            results of ac...
PANEL:
Making Ideas Happen
PRESENTER:
Scott Belsky, Behance




      There are:

                        DOERSmake stuff ...
PANEL:
Making Ideas Happen
PRESENTER:
Scott Belsky, Behance




                Judge people more
                 on INIT...
KEYNOTE:
The Culture of Zappos

PRESENTER:
Tony Hsieh, Zappos
KEYNOTE
The Culture of Zappos
PRESENTER:
Tony Hsieh, Zappos




             “If you get the culture
             right, e...
PANEL:
Entrepreneurship in
the Belly of the Beast
PANEL:
Entrepreneurship in
the Belly of the Beast




         “Build trails, not rails.”
             Rails are fixed and...
PANEL:
Making Breakthroughs
Happen

PRESENTER:
Kathy Sierra
PANEL:
Making Breakthroughs Happen
PRESENTER:
Kathy Sierra




         Make the RIGHT things to
         do EASY and the ...
PANEL:
Making Breakthroughs Happen
PRESENTER:
Kathy Sierra




               Create a Culture of
                   Pract...
PANEL:
Making Breakthroughs Happen
PRESENTER:
Kathy Sierra




                Don’t make a better
                product...
KEYNOTE:
Chris Anderson | FREE

PRESENTER:
Chris Anderson, Wired magazine
KEYNOTE
Chris Anderson | FREE
PRESENTER:
Chris Anderson, WIRED magazine




                   There are two
             ...
KEYNOTE
Chris Anderson | FREE
PRESENTER:
Chris Anderson, WIRED magazine




          The end goal of offering
           ...
KEYNOTE
Chris Anderson | FREE
PRESENTER:
Chris Anderson, WIRED magazine




          The “Freemium” Model

            Th...
KEYNOTE
Chris Anderson | FREE
PRESENTER:
Chris Anderson, WIRED magazine




          The “Freemium” model
            put...
KEYNOTE
Chris Anderson | FREE
PRESENTER:
Chris Anderson, WIRED magazine




              FREE wants to be the
           ...
KEYNOTE
Chris Anderson | FREE
PRESENTER:
Chris Anderson, WIRED magazine




          Free versions of stuff will
        ...
FIELD
NOTES
SXSWi Conference
March 2009 | Austin, Texas




      John Moore
Upcoming SlideShare
Loading in …5
×

Field Notes from SXSWi

2,297 views

Published on

These slides contain select snippets from my small book of notes taken during a few panels and keynotes from SXSWi 2009. Select snippets are the key words. Dig?

Enjoy.

Published in: Business
0 Comments
8 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
2,297
On SlideShare
0
From Embeds
0
Number of Embeds
605
Actions
Shares
0
Downloads
80
Comments
0
Likes
8
Embeds 0
No embeds

No notes for slide

Field Notes from SXSWi

  1. 1. FIELD NOTES SXSWi Conference March 2009 | Austin, Texas John Moore
  2. 2. DISCLAIMER: I didn’t attend every panel, nor every keynote. Thus, these notes are woefully INCOMPLETE and INADEQUATE. They are merely snippets to summarize some stuff I heard at SXSWi. So much more was spoken that is not captured here. Dig?
  3. 3. PANEL: Making Ideas Happen PRESENTER: Scott Belsky, Behance
  4. 4. PANEL: Making Ideas Happen PRESENTER: Scott Belsky, Behance Ideas sit undone because a lack of accountability exists.
  5. 5. PANEL: Making Ideas Happen PRESENTER: Scott Belsky, Behance A surplus of ideas is just as dangerous as a drought of ideas.
  6. 6. PANEL: Making Ideas Happen PRESENTER: Scott Belsky, Behance It is best to generate ideas in moderation. Having too many ideas presents problems.
  7. 7. PANEL: Making Ideas Happen PRESENTER: Scott Belsky, Behance Creativity x Organization of Ideas = IMPACT
  8. 8. PANEL: Making Ideas Happen PRESENTER: Scott Belsky, Behance Achievements are the results of action taken.
  9. 9. PANEL: Making Ideas Happen PRESENTER: Scott Belsky, Behance There are: DOERSmake stuff happen ….. DREAMERS ….. think, but rarely do INCREMENTALISTS ….. dabblers, lack focus
  10. 10. PANEL: Making Ideas Happen PRESENTER: Scott Belsky, Behance Judge people more on INITIATIVE than experience. People with “Initiative” are more likely to make ideas happen.
  11. 11. KEYNOTE: The Culture of Zappos PRESENTER: Tony Hsieh, Zappos
  12. 12. KEYNOTE The Culture of Zappos PRESENTER: Tony Hsieh, Zappos “If you get the culture right, everything else falls into place.”
  13. 13. PANEL: Entrepreneurship in the Belly of the Beast
  14. 14. PANEL: Entrepreneurship in the Belly of the Beast “Build trails, not rails.” Rails are fixed and rigid. Trails meander and change.
  15. 15. PANEL: Making Breakthroughs Happen PRESENTER: Kathy Sierra
  16. 16. PANEL: Making Breakthroughs Happen PRESENTER: Kathy Sierra Make the RIGHT things to do EASY and the WRONG things DIFFICULT to do.
  17. 17. PANEL: Making Breakthroughs Happen PRESENTER: Kathy Sierra Create a Culture of Practice. Apply the concept of “deliberate practice” to how your business functions.
  18. 18. PANEL: Making Breakthroughs Happen PRESENTER: Kathy Sierra Don’t make a better product. Make your product help make us all better people.
  19. 19. KEYNOTE: Chris Anderson | FREE PRESENTER: Chris Anderson, Wired magazine
  20. 20. KEYNOTE Chris Anderson | FREE PRESENTER: Chris Anderson, WIRED magazine There are two meanings of FREE. Free as in FREEDOM. Free as in FREE BEER.
  21. 21. KEYNOTE Chris Anderson | FREE PRESENTER: Chris Anderson, WIRED magazine The end goal of offering your stuff for FREE is to be in the conversation.
  22. 22. KEYNOTE Chris Anderson | FREE PRESENTER: Chris Anderson, WIRED magazine The “Freemium” Model The Good Enough version is FREE. The Great version sells for a FEE.
  23. 23. KEYNOTE Chris Anderson | FREE PRESENTER: Chris Anderson, WIRED magazine The “Freemium” model puts a premium on making a killer product or service.
  24. 24. KEYNOTE Chris Anderson | FREE PRESENTER: Chris Anderson, WIRED magazine FREE wants to be the natural price.
  25. 25. KEYNOTE Chris Anderson | FREE PRESENTER: Chris Anderson, WIRED magazine Free versions of stuff will always exist. The onus is on producers to make stuff people will pay for.
  26. 26. FIELD NOTES SXSWi Conference March 2009 | Austin, Texas John Moore

×