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I Created a Facebook Page. Now What?

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You’ve built your Facebook Page but how do you get more Likes? How is your Page performing? How are you managing notifications? We’ll answer these questions using real-life NDSU Extension and REC Facebook Pages.

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I Created a Facebook Page. Now What?

  1. 1. I Created a Facebook Page, Now What? Bob Bertsch Web Technology Specialist NDSU Agriculture Communication
  2. 2. Facebook – NDSU Extension Ward County 425 likes 11,259 users reached in last 60 days
  3. 3. How? • • • • • • Post consistently Provide quality content Engage Engage Engage Engage
  4. 4. How? • • • • Share the load Have a plan Mine sources Listen to your audience
  5. 5. Use Photos • Larger images tend to get more likes, shares and comments.
  6. 6. Use Photos • Use the Upload Photos/Video function to publish photo files directly into your post instead of posting a link that shows a thumbnail.
  7. 7. Use Photos • Optimize images for the 403 x 403 pixel display in the timeline. Larger images display from the center of the image, and some of the edges may not appear in the news feed unless a user clicks through.
  8. 8. Ask a Question • Keep your questions simple. • Relate questions to people’s lives. Ask about them, not you. • Monitor your feedback and respond.
  9. 9. Use Hashtags • Use tags to create awareness and engagement • Search for hashtags being used to find keywords and conversations you can participate in
  10. 10. Feedback Please complete the post-session survey at http://bit.ly/webservfc13

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