Become a Leader  Maximize Salesforce ROI  Beyond Go-Live Download Resources Join: Become a Leader #DF11GoLive @BluewolfUSA
Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contai...
About Bluewolf Bluewolf partners with clients to help them become  Agile Enterprises . <ul><ul><li>11 years of success wit...
<ul><li>Premier provider of student coaching services </li></ul><ul><li>250,000+ students Coached  </li></ul><ul><li>Missi...
How do I manage the influx of change to my instance? <ul><li>VARIOUS INPUTS </li></ul><ul><ul><li>Need tools to collect in...
How do I manage the influx of change to my instance? <ul><li>BLUEWOLF’S ASK-A-QUESTION </li></ul><ul><ul><li>Quick access ...
How do I determine what I need to work on?  <ul><li>STEP 1:  Establish key value filters and measure requests against them...
How do I determine what I need to work on?  <ul><li>STEP 2. Evaluate Business Value vs. Complexity </li></ul>Key: numbers ...
What is my innovation cadence? <ul><li>ESTABLISH WORKSTREAMS/TIMING FOR BOTH DEVELOPMENT & RELEASE </li></ul><ul><ul><li>R...
Salesforce platform roadmap template Migration New/Expansion Major Theme Release Minor Release/Bug Bucket Salesforce Relea...
How do I Ensure Quality? Watch the Video
How do I Introduce Change to my Users? <ul><li>RELEASE MANAGEMENT </li></ul><ul><ul><li>Ensure users understand the value ...
How do I Measure Success?  <ul><ul><li>Measuring ROI is not a post-launch exercise  </li></ul></ul><ul><ul><li>Leverage “a...
<ul><li>ESTABLISH YOUR KEY BUSINESS FILTERS </li></ul><ul><ul><li>Maintain this focus when planning your roadmap </li></ul...
Question & Answer Angela Stewart  Lou Fox CTO [email_address] ph: 646.230.1980 Jesse Endo Director Beyond [email_address] ...
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Become a Leader: Maximize Salesforce ROI Beyond Go-Live

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-Determine what your organization needs to know about transforming into an agile enterprise
-Identify the key decision making points
-Establish the right pace of innovation for your organization
-Learn how to think agile

Published in: Technology, Business
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Become a Leader: Maximize Salesforce ROI Beyond Go-Live

  1. 1. Become a Leader Maximize Salesforce ROI Beyond Go-Live Download Resources Join: Become a Leader #DF11GoLive @BluewolfUSA
  2. 2. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of intellectual property and other litigation, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal year ended January 31, 2010. This documents and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
  3. 3. About Bluewolf Bluewolf partners with clients to help them become Agile Enterprises . <ul><ul><li>11 years of success with Salesforce </li></ul></ul><ul><ul><li>3000+ implementations </li></ul></ul><ul><ul><li>Services practice 100% focused on post go-live </li></ul></ul><ul><ul><li>Enhancements & Improvements/Not support or maintain </li></ul></ul><ul><ul><li>ROI tracking to articulate value & benefit </li></ul></ul>
  4. 4. <ul><li>Premier provider of student coaching services </li></ul><ul><li>250,000+ students Coached </li></ul><ul><li>Mission is to improve student engagement and success </li></ul>CIO Derald Sue <ul><li>Ethernet-based communication provider in NY Metro </li></ul><ul><li>20+ years in business, division of Cablevision Systems Corp. </li></ul><ul><li>530 employees </li></ul>Manager Application Support Russell Catsoris <ul><li>The supply chain people </li></ul><ul><li>2000+ employees </li></ul><ul><li>1200+ customers </li></ul>Senior Manager, Enterprise Applications Angela Stewart Our Panel
  5. 5. How do I manage the influx of change to my instance? <ul><li>VARIOUS INPUTS </li></ul><ul><ul><li>Need tools to collect inputs from: </li></ul></ul><ul><ul><ul><li>Customers </li></ul></ul></ul><ul><ul><ul><li>Users </li></ul></ul></ul><ul><ul><ul><li>Managers/Departments </li></ul></ul></ul><ul><ul><ul><li>Executives </li></ul></ul></ul>
  6. 6. How do I manage the influx of change to my instance? <ul><li>BLUEWOLF’S ASK-A-QUESTION </li></ul><ul><ul><li>Quick access to common questions & solutions </li></ul></ul><ul><ul><li>Fast & easy means of case creation </li></ul></ul>
  7. 7. How do I determine what I need to work on? <ul><li>STEP 1: Establish key value filters and measure requests against them </li></ul><ul><ul><ul><li>Does it support a key role of Salesforce within my organization? </li></ul></ul></ul><ul><ul><ul><li>Does it enable a core business processes? </li></ul></ul></ul><ul><ul><ul><li>Will it affect key drivers for my business (time, costs, output, quality)? </li></ul></ul></ul>Download Project Request Form
  8. 8. How do I determine what I need to work on? <ul><li>STEP 2. Evaluate Business Value vs. Complexity </li></ul>Key: numbers reflect order of focus
  9. 9. What is my innovation cadence? <ul><li>ESTABLISH WORKSTREAMS/TIMING FOR BOTH DEVELOPMENT & RELEASE </li></ul><ul><ul><li>Regular & Break updates </li></ul></ul><ul><ul><li>Strategic Sprints </li></ul></ul><ul><ul><li>Consider Staffing/Resources </li></ul></ul>Q1 Q2 Q4 Q3
  10. 10. Salesforce platform roadmap template Migration New/Expansion Major Theme Release Minor Release/Bug Bucket Salesforce Release Q1 Q2 Q3 Q4
  11. 11. How do I Ensure Quality? Watch the Video
  12. 12. How do I Introduce Change to my Users? <ul><li>RELEASE MANAGEMENT </li></ul><ul><ul><li>Ensure users understand the value new functionality </li></ul></ul><ul><ul><li>Align to core motivators </li></ul></ul><ul><ul><li>Build in measurement to track </li></ul></ul>Tip Sheets Release Notes Download Tip Sheet & release Notes
  13. 13. How do I Measure Success? <ul><ul><li>Measuring ROI is not a post-launch exercise </li></ul></ul><ul><ul><li>Leverage “agile story structure” </li></ul></ul><ul><ul><ul><li>I as a insert audience want insert request so that insert business reason </li></ul></ul></ul><ul><ul><ul><ul><li>Reduction of time </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Reduction of cost </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Increase of output </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Increase of quality </li></ul></ul></ul></ul>
  14. 14. <ul><li>ESTABLISH YOUR KEY BUSINESS FILTERS </li></ul><ul><ul><li>Maintain this focus when planning your roadmap </li></ul></ul><ul><ul><li>Measure your inputs against business value & complexity </li></ul></ul><ul><li>BUTR: METHODOLOGY FOR CONTINUOUS INTEGRATION </li></ul><ul><li>MEASURING ROI </li></ul><ul><ul><li>Needs to be considered early and often </li></ul></ul>Key Take Aways
  15. 15. Question & Answer Angela Stewart Lou Fox CTO [email_address] ph: 646.230.1980 Jesse Endo Director Beyond [email_address] ph: 646.230.0878 Derald Sue Russell Catsoris

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