Winter duties• Is it the off-season, so vacation?• Strategize and Execute.• Setup Seminars, Training, Shows.• Update and make changes.• Creating Blogs, Videos, Instructions.
Spring duties• Send out invites to Open Houses or Landscape & Garden Shows.• Post Tips online.• Secure new customer networks.• Engage customers with special offers.• Emphasis your company differences.
Summer duties• Inform your customers of products & services.• Conduct games & contests for feedback.• Speak at public functions.• Host an array of events with shared interest.• Create Call-To-Action
Fall duties• Educate customers on seasonal timelines, maintenance and your service.• Point out opportunities for improvements.• Secure winter work with early promotions.• Offer CASH INCENTIVES, EARLY BUYS, or PAYMENT OPTIONS to increase cash flow.
Spinning wheels or inert progress? Make a plan or create change.
(7) Action steps• Build a BrandCompany as a Team• Capitalize on your strengths• Implement a plan• Go digital & social or Go bye bye…• Engage customers (5-7 Touch Rule)• Provide Value 1st• Have Fun with Fun People
Taking control today!• Setup team strategizing meetings quarterly.• Hire a Designer.• Keep great notes & photograph everything.• Remember, People Love Your Service.• Remain Humanized therefore Different.