Powered by Blogging4Jobs

#Blogging4Jobs
Get HRCI Recert Credits

• Visit http://b4j.com/hrciwebinars
& register to get PHR, SPHR & GPHR cert
credits free.

Powere...
Our Sponsor

Powered by Blogging4Jobs

#Blogging4Jobs
@Blogging4Jobs

Jessica Miller-Merrell
@blogging4jobs

Powered by Blogging4Jobs

#Blogging4Jobs
#1 - HR is More Than a Lead

Powered by Blogging4Jobs

#Blogging4Jobs
HR, an Overview
• 72% are women
• 12 years of experience
• Median employee population of 560
2012 Study by HRPA

Powered b...
Topics Important To Us
•
•
•
•

Social Media
Manager & Leadership
Retention
Employment
Source: 2013 Blogging4Jobs Reader S...
#2 - Quality Over Quantity

Source: 2013 Blogging4Jobs Reader Survey

Powered by Blogging4Jobs

#Blogging4Jobs
#3 - Solution Not Sale

Powered by Blogging4Jobs

#Blogging4Jobs
How We Research
•
•
•
•

Google
Recommendations
Articles/Blogs
Conferences

Powered by Blogging4Jobs

#Blogging4Jobs
#5 - Conversation Over
Conversion

Powered by Blogging4Jobs

#Blogging4Jobs
Powered by Blogging4Jobs

#Blogging4Jobs
#6 - Know the Industry
•
•
•
•

Shadow your buyer
Read blogs
Attend conference sessions
Take time to know the industry

Po...
Adoption in HR & Recruiting

Powered by Blogging4Jobs

#Blogging4Jobs
Personalize Everything

Powered by Blogging4Jobs

#Blogging4Jobs
Personalize Everything
•
•
•
•

Create an experience
Custom & meaningful content
Personalized demos
PR pitches too!

Power...
Questions?

Powered by Blogging4Jobs

#Blogging4Jobs
Get HRCI Recert Credits

• Visit http://b4j.com/hrciwebinars
& register to get PHR, SPHR & GPHR cert
credits free.

Powere...
Google Me
Jessica Miller-Merrell
jessica@xceptionalhr.com
www.workology.com
(405) 293-2564

Powered by Blogging4Jobs

#Blo...
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How to Market & Sell to HR

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Selling to gaining the attention of the human resources and recruiting industry isn't easy. There's alot of competition out there particularly in the HR and recruiting technology side of the house. This presentation shares information from our recent Blogging4Jobs blog reader survey and discusses the best way to sell and market your company, product or service to human resources and human capital practitioners.

Earn HRCI recertification credits any time. Visit http://b4j.com/hrciwebinars & register to get PHR, SPHR & GPHR cert credits free.

Published in: Business, Technology
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  • 36% Director Level
    82% Women
  • How to Market & Sell to HR

    1. 1. Powered by Blogging4Jobs #Blogging4Jobs
    2. 2. Get HRCI Recert Credits • Visit http://b4j.com/hrciwebinars & register to get PHR, SPHR & GPHR cert credits free. Powered by Blogging4Jobs #Blogging4Jobs
    3. 3. Our Sponsor Powered by Blogging4Jobs #Blogging4Jobs
    4. 4. @Blogging4Jobs Jessica Miller-Merrell @blogging4jobs Powered by Blogging4Jobs #Blogging4Jobs
    5. 5. #1 - HR is More Than a Lead Powered by Blogging4Jobs #Blogging4Jobs
    6. 6. HR, an Overview • 72% are women • 12 years of experience • Median employee population of 560 2012 Study by HRPA Powered by Blogging4Jobs #Blogging4Jobs
    7. 7. Topics Important To Us • • • • Social Media Manager & Leadership Retention Employment Source: 2013 Blogging4Jobs Reader Survey Powered by Blogging4Jobs #Blogging4Jobs
    8. 8. #2 - Quality Over Quantity Source: 2013 Blogging4Jobs Reader Survey Powered by Blogging4Jobs #Blogging4Jobs
    9. 9. #3 - Solution Not Sale Powered by Blogging4Jobs #Blogging4Jobs
    10. 10. How We Research • • • • Google Recommendations Articles/Blogs Conferences Powered by Blogging4Jobs #Blogging4Jobs
    11. 11. #5 - Conversation Over Conversion Powered by Blogging4Jobs #Blogging4Jobs
    12. 12. Powered by Blogging4Jobs #Blogging4Jobs
    13. 13. #6 - Know the Industry • • • • Shadow your buyer Read blogs Attend conference sessions Take time to know the industry Powered by Blogging4Jobs #Blogging4Jobs
    14. 14. Adoption in HR & Recruiting Powered by Blogging4Jobs #Blogging4Jobs
    15. 15. Personalize Everything Powered by Blogging4Jobs #Blogging4Jobs
    16. 16. Personalize Everything • • • • Create an experience Custom & meaningful content Personalized demos PR pitches too! Powered by Blogging4Jobs #Blogging4Jobs
    17. 17. Questions? Powered by Blogging4Jobs #Blogging4Jobs
    18. 18. Get HRCI Recert Credits • Visit http://b4j.com/hrciwebinars & register to get PHR, SPHR & GPHR cert credits free. Powered by Blogging4Jobs #Blogging4Jobs
    19. 19. Google Me Jessica Miller-Merrell jessica@xceptionalhr.com www.workology.com (405) 293-2564 Powered by Blogging4Jobs #Blogging4Jobs

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