Facebook Tips & Tricks    Using Applications to run Successful           Facebook Promotions                              ...
Donna DeClementeDDC Marketing GroupAmerican Sweepstakes & Promotion Co.Website:www.ddcmarketing.comwww.american-sweeps.com...
People love the chance to win!• 50% of online users enter  sweepstakes at least 1x/month• Entering sweepstakes and  contes...
Benefits of running a Sweepstakes• Drives traffic to your website,  blog, Facebook page• Highly cost effective way to  bui...
Facebook Promotional GuidelinesRequire administration through a 3rd- party application                 -May NOT use Facebo...
Facebook Promotional GuidelinesRequire you to disclaim affiliation with Facebookand clarity that info is being provided to...
Thank You           Questions?Donna DeClementeddeclemente@ddcmarketing.com585-261-5020Website:www.ddcmarketing.comwww.amer...
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Donna DeClemente: Using Applications to Run Successful Facebook Promotions

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Donna DeClemente's breakout session at BlogPaws 2012: Facebook Tips & Tricks - Using Applications to Run Successful Facebook Promotions

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  • 06/26/12 20:58 Presentation
  • Accounts for a significant portion of the time Internet users spend online and the pages they consume 06/26/12 20:58 Presentation
  • Accounts for a significant portion of the time Internet users spend online and the pages they consume 06/26/12 20:58 Presentation
  • Donna DeClemente: Using Applications to Run Successful Facebook Promotions

    1. 1. Facebook Tips & Tricks Using Applications to run Successful Facebook Promotions 1SEM MARKETING • SOCIAL MEDIA • ONLINE PROMOTIONS • MARKETING STRATEGY
    2. 2. Donna DeClementeDDC Marketing GroupAmerican Sweepstakes & Promotion Co.Website:www.ddcmarketing.comwww.american-sweeps.comBlogs:Donna’s Promo TalkThe Lip-sticking BlogBlog PawsConnect:@ddeclementeFacebook: Donna.DeClementeLinkedIn: donnadeclemente SEM MARKETING • SOCIAL MEDIA • ONLINE PROMOTIONS • MARKETING STRATEGY
    3. 3. People love the chance to win!• 50% of online users enter sweepstakes at least 1x/month• Entering sweepstakes and contests is one of the most popular online activities,• Social media enables people to access them easier and share! 3
    4. 4. Benefits of running a Sweepstakes• Drives traffic to your website, blog, Facebook page• Highly cost effective way to build a database and Facebook fanbase• Start a dialog with your customers, prospects, fans
    5. 5. Facebook Promotional GuidelinesRequire administration through a 3rd- party application -May NOT use Facebook features or functionality:• As a way of entering or registering for a promo - Cannot have users simply “Like” page to enter - Must include a registration form• As a method of voting for a promotion - Must be contained in apps• To notify winners - By sending a message, chat, or wall post
    6. 6. Facebook Promotional GuidelinesRequire you to disclaim affiliation with Facebookand clarity that info is being provided to the -Sponsor (and not Facebook):“This promotion is in no way sponsored,endorsed or administered by, or associated withFacebook. You understand that you areproviding your information to (Sponsor) and notto Facebook.”
    7. 7. Thank You Questions?Donna DeClementeddeclemente@ddcmarketing.com585-261-5020Website:www.ddcmarketing.comwww.american-sweeps.comBlogs:www.donnaspromotalk.comwww.lipsticking.comConnect:www.Twitter.com/ddeclementewww.facebook.com/donna.declementewww.linkedin.com/donnadeclemente

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