Crowdfunding and Financing: Get Money for Your Great Idea

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Crowdfunding and Financing: Get Money for Your Great Idea

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Crowdfunding and Financing: Get Money for Your Great Idea

  1. 1. LEVEL UP Crowdfunding and Financing: Get Money for Your Great Idea
  2. 2. Crowdfunding and Financing: Get Money for Your Great Idea Moderator: Barb Dybwad // Engadget // @doctorparadox Speakers: Danae Ringelmann // Indiegogo // @Indiegogo Deborah Jackson // Plum Alley // @dbdj1007 Lindsey Shepard // GoldieBlox // @goldieblox LEVEL UP
  3. 3. Crowdfunding and Financing: Get Money for Your Great Idea Barb Dybwad // Engadget // @doctorparadox LEVEL UP
  4. 4. Stages of crowdfunding • 1. Deciding if crowdfunding is the right model for you • 2. Choosing the best platform for your idea • 3. Running a successful campaign • 4. Funded! …and now the hard work begins (aka: execution) • 5. What’s next? Where do you take it from here?
  5. 5. Crowdfunding and Financing: Get Money for Your Great Idea Danae Ringelmann // @Indiegogo // @gogodanae LEVEL UP
  6. 6. $millions distributed per week Every country Every industry Entrepreneurs Artists Causes
  7. 7. Miranda Marquit Success: Confessions of a Professional Blogger Raised $2,568 of a $2,500 goal 37 funders 4 countries
  8. 8. Success: 50 for 50 for Writegirl! Raised $61,517 of a $50,000 goal 1,065 funders 26 countries Colleen Wainwright
  9. 9. Julie & Scott Brusaw Success: Solar Roadways Raised $2,200,616 of a $1,000,000 goal 48,471 funders 57 countries
  10. 10. Success: JIBO, The World First Family Robot Raised $1,144,574 (currently live) of a $100,000 goal 2,501 funders 37 countries Dr. Cynthia Breazeal
  11. 11. More Equality Venture-Backed companies with a woman on Exec team Exec Producers in Hollywood working on top 250 films are women Top 400 Charity run by women Successful ENTREPRENEURIAL campaigns are run by women Successful CREATIVE campaigns are run by women Successful CAUSE campaigns are run by women61% 42% 41% 18% 17% 13%
  12. 12. The future of funding is all of us funding the future
  13. 13. Crowdfunding and Financing: Get Money for Your Great Idea Deborah Jackson // Plum Alley // @plumalleyco LEVEL UP
  14. 14. WHERE WOMEN RAISE MONEY FOR VENTURES OF ALL KINDS WWW.PLUMALLEY.CO @PLUMALLEYCO Projects that appeal to women Audience is 73% female We offer seamless e-commerce option for product sales
  15. 15. DEBORAH JACKSON FOUNDER & CEO @DBDJ1007 @PLUMALLEYCOWWW.PLUMALLEY.CO www.PlumAlley.co @PlumAlleyCo
  16. 16. PLUM ALLEY OFFERS A RANGE OF SERVICES @PLUMALLEYCOWWW.PLUMALLEY.CO
  17. 17. STAGES OF RAISING WWW.PLUMALLEY.CO @PLUMALLEYCO
  18. 18. SUCCESSFULLY FUNDED CAMPAIGNS WWW.PLUMALLEY.CO @PLUMALLEYCO
  19. 19. SUCCESSFULLY FUNDED CAMPAIGNS WWW.PLUMALLEY.CO @PLUMALLEYCO
  20. 20. WHAT HELPS A CAMPAIGN ON PLUM ALLEY SUCCEED WWW.PLUMALLEY.CO @PLUMALLEYCO Determine how much money to raise Make a budget and estimate cost Determine your network and decide the best way to approach them Plan event, Plan launch Assemble your handful of friends who will help you – they will be honored Keep up the visibility and ask directly for people to fund
  21. 21. Crowdfunding and Financing: Get Money for Your Great Idea Lindsey Shepard // GoldieBlox // @goldieblox LEVEL UP
  22. 22. Crowdfunding and Financing: Get Money for Your Great Idea Lindsey Shepard // GoldieBlox // @goldieblox LEVEL UP
  23. 23. Lindsey Shepard Rainmaker, Mom in Residence, VP of Marketing + Sales @GoldieBlox GOLDIEBLOX.COM @GOLDIEBLOX
  24. 24. “Move over Barbie, you’re obsolete.” - Upworthy GOLDIEBLOX.COM @GOLDIEBLOX
  25. 25. • Funded on Kickstarter in Oct. 2014 • 5,519 - Backers • $285,881 - Pledged • Funded in only 4 days! HOW WE GOT OUR START: GOLDIEBLOX.COM @GOLDIEBLOX
  26. 26. Lindsey Shepard Rainmaker, Mom in Residence, VP of Marketing + Sales @GoldieBlox GOLDIEBLOX.COM @GOLDIEBLOX

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