Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
The
#LEAD Magnet
Checklist
By: Blair M.
www.contactdb.com | T: @ContactDB | F: /contactDBb2blistprovider
In this presentation, you will...
find out if your free offer or “lead
magnet” is attractive enough to get
more leads.
www...
Ever wonder why your
products and services aren't
getting any attention online?
You may think they are good
enough to stan...
How to attract more leads?
Email marketing strategies have evolved, and so is lead generation. Gone are the
days where you...
THE 8 LEAD MAGNET CHECKLIST
www.contactdb.com
PROVIDE VALUE
You are asking for their personal
contact details so your product must
be something useful to them.
www.cont...
RELATED TO YOUR
PRODUCT/SERVICES
You won't expect someone looking for a
dress to sign-up for an email marketing
ebook, wil...
LOOK NICE
Looking good is a must when you are
promoting something. Less attractive
products can't win against a well-
desi...
ACTIONABLE
Make sure your lead magnet provides
a solution that is action based.
www.contactdb.com
EASILY RECEIVED
Nobody wants to wait for a couple of
days just to receive a portion of what
you offer. If possible, make y...
SPEAK TO A SINGLE
PAIN POINT
Don't give away everything AND the
kitchen sink. Take 1 pain point your
customers or clients ...
SIMPLE AND SPECIFIC
Your lead magnet shouldn't be so in
depth that people feel like they don't
need your services after ge...
A DOORWAY TO
YOUR BUSINESS
For some, this will be the first
interaction with you, so you want to
make a good impression! T...
This list is the most important
takeaway that everyone has to
remember to attract more leads
using your “Lead Magnet”.
www...
Upcoming SlideShare
Loading in …5
×

The Lead Magnet Checklist - check this list to attract more sign ups!

1,238 views

Published on

This checklist is the most important takeaway that everyone has to remember to attract more leads using your “Lead Magnet”.

Published in: Marketing
  • Be the first to comment

The Lead Magnet Checklist - check this list to attract more sign ups!

  1. 1. The #LEAD Magnet Checklist By: Blair M. www.contactdb.com | T: @ContactDB | F: /contactDBb2blistprovider
  2. 2. In this presentation, you will... find out if your free offer or “lead magnet” is attractive enough to get more leads. www.contactdb.com
  3. 3. Ever wonder why your products and services aren't getting any attention online? You may think they are good enough to stand out but, you might be overlooking something that makes them less noticeable. Why does my “FREE OFFER” only got few leads? www.contactdb.com
  4. 4. How to attract more leads? Email marketing strategies have evolved, and so is lead generation. Gone are the days where you simply asked the customers to opt-in. Getting more and more emails is the least we wanted... or your customer wanted. What people want to willingly trade their contact details is something that is beneficial in their ends. Now, you have the product/services and you have something "FREE" to offer them in exchange for their emails/sign ups. The next thing you must do is to check its presentation to your viewers. HOW? Check the next slide to find out if your product presentation meets all these points. www.contactdb.com
  5. 5. THE 8 LEAD MAGNET CHECKLIST www.contactdb.com
  6. 6. PROVIDE VALUE You are asking for their personal contact details so your product must be something useful to them. www.contactdb.com
  7. 7. RELATED TO YOUR PRODUCT/SERVICES You won't expect someone looking for a dress to sign-up for an email marketing ebook, will you? Likewise, you can't give a "Free recipe E-book" if you are offering Email Marketing services. www.contactdb.com
  8. 8. LOOK NICE Looking good is a must when you are promoting something. Less attractive products can't win against a well- designed, presentable offers especially if you have a bunch of competitors... and don't forget your Branding! www.contactdb.com
  9. 9. ACTIONABLE Make sure your lead magnet provides a solution that is action based. www.contactdb.com
  10. 10. EASILY RECEIVED Nobody wants to wait for a couple of days just to receive a portion of what you offer. If possible, make your Lead Magnet instantly received and downloaded. www.contactdb.com
  11. 11. SPEAK TO A SINGLE PAIN POINT Don't give away everything AND the kitchen sink. Take 1 pain point your customers or clients have and provide actionable ways to solve it. www.contactdb.com
  12. 12. SIMPLE AND SPECIFIC Your lead magnet shouldn't be so in depth that people feel like they don't need your services after getting it. Make it a teaser of your full service. www.contactdb.com
  13. 13. A DOORWAY TO YOUR BUSINESS For some, this will be the first interaction with you, so you want to make a good impression! This could lead to future sales. www.contactdb.com
  14. 14. This list is the most important takeaway that everyone has to remember to attract more leads using your “Lead Magnet”. www.contactdb.com

×