2. Confidential
A LITTLE HISTORY …
• 2006 (4 PDX Employees)
TriMet transit passes.
Building with secure bike
parking.
• 2008 (18 PDX Employees)
ZipCar benefit added.
• 2009 (26 PDX Employees)
Joined the BTA Bike Commute
Challenge.
2
3. Confidential
A LITTLE MORE HISTORY…
3
2011 (41 PDX Employees)
• Bike Commute Challenge features internal prizes, a party, Elemental jerseys - and 13
employees participate.
2012 (75 PDX Employees)
• Car2Go benefit added for all
employees.
• Host bike repair and maintenance
seminars at the office.
• Moved to a new office with large,
secure bike parking.
2013 (105 PDX Employees)
• 37 participants in the Bike
Commute Challenge – and 8 have
100% commute rates!
2014 (125 PDX Employees… and
counting!)
• Elemental jersey redesign.
• Hosting a cargo biking seminar this
summer.
• Eager for Portland Bikeshare.
4. Confidential
CUMULATIVE BENEFITS
4
• By 2014, we have the following alternative commute benefits in place
Annual TriMet pass
Dry, secure underground bike parking
Complete set of basic bike repair tools and supplies (replenished at company expense),
and videos on how to use them, and how to commute by bike
car2go annual membership, up to 2 hours monthly for personal or work use
ZipCar annual membership, up to 2 hours monthly for personal or work use
Bike Commute Challenge enrollment and support, including prizes and celebration
5. Confidential
SO WHAT DOES THIS COST?
5
Category 2008 2009 2010 2011 2012 2013
Parking* $39,960 $57,720 $79,920 $91,020 $166,500 $233,100
TriMet pass $8,320 $13,201 $22,469 $33,134 $60,627 $79,951
ZipCar $648 $971 $1,466 $3,638 $3,998 $3,930
car2go N/A N/A N/A N/A $193 $2,967
Total spend $8,968 $14,172 $23,935 $36,772 $64,818 $86,848
Savings $30,992 $43,548 $55,985 $54,248 $101,682 $146,252
* What parking would cost, given our number of employees, at $185/month (avg space cost in downtown Portland)
6. Confidential
THE PAYOFF
• How Elementals get to work, in a May 2013 survey:
• Not to mention …
Some team members are 100% car-free
We are saving a lot of CO2 emissions
It’s a powerful recruiting and retention tool!
6
Drive Bike Transit Walk Carpool Carshare
Non-
Driving
Percentage of trips 15% 15% 49% 11% 8% 2% 85%
Annual one-way commutes
per employee
80 80 253 54 44 9 440
Totals for Portland
employees (~90)
7,200 7,200 22,770 4,860 3,960 810 39,600
7. Confidential
NOW ABOUT THAT MAGNETIC SUPERPOWER . . .
Ease of bike commuting
is a sparkly attention grabber!
Lifestyle benefits attract innovative employees.
New commuters attracted for cost savings,
but they get hooked . . . and keep at it!
7
8. Confidential
EMPLOYEE + PEDAL POWER = A HEALTHY RECIPE FOR RETENTION
Simply Put. Happy Employees want to stay that way!**
**Based on anecdotal evidence from personal experience as a bike commuter & working with other bike commuters at Elemental!
8
Bike
Commuters
Happy
Employee
Healthy
Employee
Less Sick
Days
Boosts
Productivity
More alert in
the AM
Thriving
Employee