Twitter for Jobseekers 0509


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Preso for jobseekers who are professionals as a way to self-brand and use another channel for job prospects.

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  • Dorothy Beach has been in research for her entire career first as a scientist then as a field consumer researcher and more recently in recruiting in some of the largest companies in the US, including ACS Inc, Korn/Ferry and Procter & Gamble. She is a primary phone researcher as well as a secondary Internet Researcher with past responsibilities for head hunting, competitive intelligence, SharePoint and website development for research archives as well as recruiting metrics and vendor relationships. Dorothy possesses an MBA in Marketing and is also certified in both Internet Recruiting (CIR) and Human Resources (PHR). Her blog, was created to showcase the latest trends (such as social media used for recruiting), tools and techniques used by recruiters for the initial phase of the recruiting cycle – research and name generation. Currently she is doing contract research for top billing recruiters while speaking and consulting on social media topics in North Dallas. Dorothy can be found on LinkedIn and accepts all invitations to her extensive network. Follow her on Twitter @dorothybeach and @DFWTRN (DFW Texas Recruiters Network or
  • Twitter for Jobseekers 0509

    1. 1. Using Twitter as a Job Seeker Dorothy C. Beach MBA CIR PHR Recruiting Research and Social Media Strategist Twitter: @DorothyBeach @DFWTRN
    2. 2. Twitter – can it be used for job hunting? <ul><li>Why I use Twitter as a jobseeker </li></ul><ul><li>What are your goals? Mine is to self-brand and yes, get a job </li></ul><ul><li>I measure my success – am I becoming better, more influential, and seem credible? </li></ul><ul><li>I always remember this is just one tool in a job campaign* </li></ul>
    3. 3. Do companies and recruiters use Twitter? <ul><li>More companies are automating Twitter to push jobs to it – Microsoft and AT&T are examples </li></ul><ul><li>More recruiters are becoming aware of it and trying it out – density isn’t there yet BUT </li></ul><ul><li>Twitter growth is log scale – density will come quickly* </li></ul>
    4. 4. What is Twitter? <ul><li>A microblog of 140 characters per post included urls and spaces </li></ul><ul><li>There are those you follow and those who follow you </li></ul><ul><li>You can make your account private </li></ul><ul><li>FREE and no barriers to follow someone or unfollow </li></ul><ul><li>Open API so hundreds of apps developed – most free* </li></ul>
    5. 5. Using <ul><li>Sign up for an account – – it’s FREE* </li></ul><ul><li>Fill out your short bio adding keywords and include location* </li></ul><ul><li>Follow the job posting tweets </li></ul><ul><li>Follow recruiters in your niche and those local </li></ul><ul><li>Follow hashtags like #job </li></ul><ul><li>Use tools to make it efficient </li></ul>
    6. 6. How to engage in Twitter… <ul><li>You can reply to the public stream or direct message privately* (DM) </li></ul><ul><li>You can do a retweet (RT) from posts – an “Atta Boy” for the tweeter and a reco to your followers* </li></ul><ul><li>Has groups of tweets, by subject or event, called hashtags* </li></ul>
    7. 7. Some Tools for Twitter TwitterBerry
    8. 8. (# job angels)
    9. 9. Apr 09 – quick rampup… <ul><li>Jobseekers: The 15 best job apps on Twitter </li></ul><ul><li>50 Terrific Twitter Tips for Job Seekers </li></ul><ul><li>the best job applications on twitter </li></ul><ul><li>10 Social Media Resources for Executive Job Search </li></ul>
    10. 10. Twitter videos on my blog… <ul><li>All about hashtags </li></ul><ul><li>Tweetdeck walk through </li></ul><ul><li>Twitter for newbies </li></ul><ul><li>All info came from Twitter peeps that I follow… </li></ul>
    11. 11. THE DEMO…
    12. 12. Questions? <ul><li>Connect on LinkedIn* </li></ul><ul><li> </li></ul><ul><li>Follow me @DorothyBeach </li></ul><ul><li>If a recruiter follow @DFWTRN </li></ul><ul><li>Slidedeck on* </li></ul>