Why should you host a webinar?

BigMarker
BigMarkerBigMarker
Why host a webinar?
Meghan@BigMarker.com
Community Hero
Megha
n
Agenda
• Benefits of hosting a webinar
• Facts about hosting webinars
• Why you should use BigMarker
Benefits
• Convenience
• Save time
• Save $$$
• Increased productivity
• Lead generation
• Revenue generation
Convenience
• Traveling across the country vs. web
conferencing from your office
• You set the times, have time to prepare
Saving Time
• Travel time (to and from)
• Online presentations vs.
distributing paperwork
Saving money
• Eliminate traveling,
living, dining costs
• Employee salary
• Online
presentations
cheaper than
physical papers
Increased productivity
• Live feed, online platform
allows for quick solutions
• Time not wasted traveling
• Quicker, more efficient
presentations
• Designated time, no
elongated Q&A
Lead generation
• 62% of marketers use
webinars to deliver
B2B content
marketing
• Sign ups
• Registered with email
and names
Revenue generation
• Charging ticket
price
• Free, chip-in and
admission price on
BigMarker
Facts about webinars
• Roughly 68% of the companies
studied hosted a webinar at
least once a month.
• On average, people from 2
countries take place in a
webinar. (Great for international
companies!)
Best days/time
• Tuesday, Wednesday
and Thursday
• Avoid lunch hours
• Know your audience
Almost a third (30%) organized a webinar for the
recording itself.
31% made a
webinar to create
new contacts.
Just over half
(54%) organized a
webinar to convert
new contacts.
60% of people organized a webinar to
build a strong position on the market.
A close 2nd was to produce lead
generation at 77%.
85% of people who organize
webinars do so to educate
existing or potential customers.
Why should you host a webinar?
Why should you host a webinar?
Meghan@BigMarker.com
Community Hero
Megha
n
Q&A
1 of 16

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Why should you host a webinar?