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The Big Business of Big Data. JON BRUNER at Big Data Spain 2012

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Big Data Spain
Big Data Spain

Session presented at Big Data Spain 2012 Conference 16th Nov 2012 ETSI Telecomunicacion UPM Madrid www.bigdataspain.org More info: http://www.bigdataspain.org/es-2012/conference/business-big-data/jon-bruner

Technology
1 of 44
The Big Business of Big Data Jon Bruner Editor-at-Large, O’Reilly Media @JonBruner BigDataSpain.org
“Big data is more about attitude than tools” —Roger Magoulas & Ben Lorica
Measure and Improve
Big Models
Estimate
Look Ahead
Wgsimon/Creative Commons
Amazon EC2 March 2009: $0.100 October 2010: $0.085 November 2012: $0.065
Image: NASA
Photo: Remi Jouan/GFDL
Image: NASA
Photo: Gregg M. Erickson/Creative Commons
Kmusser/Creative Commons
Photo: Gregg M. Erickson/Creative Commons
U.S. Army Corps of Engineers
“I can never have too much data.” —Harold Opitz, Hydrologist-in-Charge
U.S. Army Corps of Engineers
Better integration between machines
Better integration with humans
Thank You @JonBruner jbruner@oreilly.com

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The Big Business of Big Data. JON BRUNER at Big Data Spain 2012