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Print media

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Print media

  1. 1. Ma. Giselle D. Agustin
  2. 2. Printing  a process of reproducing text and images, typically with ink on paper using a printing press.
  3. 3. Print Media  lightweight, portable, disposable publications printed on paper and are circulated as physical copies in forms of books, newspapers, magazines and newsletters.
  4. 4. Newspapers  A collection of printed pages folded together.  Their content is mostly public affairs and events information reporting with some entertainment.  Preparation of newspaper can take hours.
  5. 5. Types of Newspaper  Daily Newspapers  Weekly newspapers  National Newspapers  Special-Audience Newspapers
  6. 6. Limitations of a Newspaper  Poor reproduction  Short life span  Lack of selectivity  Clutter
  7. 7. The Future for Newspapers  Competition form other media  Circulation  Cross-Media buys  Attracting & Retaining Readers
  8. 8. Philippine Print Media  Philippine Print Media is classified into broadsheets, tabloids, business, weekly magazines and monthly magazines.
  9. 9. Top 10 Philippine Newspapers(2009)  Philippine Daily Inquirer  Philippine Star  Manila Times  Manila Bulletin  Sun Star Cebu  Filipino Express  Cebu Daily News  Freeman  Sun Star Manila  Today
  10. 10. Philippine Newspaper Readership Newspaper readership in the Philippines has declined considerably. Factors that contributed to the decline in readership:  Non-existent reading habit  TV and the Internet  Online News  Poverty  Shift of Consumer Preference

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