Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Facebook for Business

451 views

Published on

These are the slides used for a 1 hour overview presentation by Bettina Horvath, explaining to business owners how to effectively use the platform as a business owner.
www.mybizperforms.com

Published in: Business, Technology
  • Be the first to like this

Facebook for Business

  1. 1. How to Effectively use for Business
  2. 2. The Facebook Mission Give people the power to share and make the world more open and connected
  3. 3. Facebook Playgrounds Private Profile | Groups | Pages
  4. 4. X$$$Purpose of a Page
  5. 5. StrategyWHAT | WHO | WHY
  6. 6. Desig Your Page n
  7. 7. First Impressions Matter
  8. 8. Anatomyof a Page
  9. 9. Start theCONVERSATIONConversational | Personal | Authentic
  10. 10. What to share?80% News & Information (Content) 20% Marketing/Advertising
  11. 11. Encourage Participation = ENGAGE Stay Transparent
  12. 12. Give, Give, Give Reward fans with special offers
  13. 13. Expanding the Fanbase Getting The LIKE
  14. 14. Leverage existing MarketingWebsite, Flyers, Ads, Banners, Business Cards, Brochures, ...
  15. 15. WHYshould anybody like your page?
  16. 16. Co-promoteTag @Website Like ButtonSay Hello
  17. 17. The biggest Myth:Marketing with/on Facebook is free
  18. 18. Ads &Sponsored Stories
  19. 19. FB Marketing Campaign: Competition driven by Ads & Sponsored stories = lots of new “Likes”
  20. 20. And the whole point of doing all of this is....
  21. 21. LIST
  22. 22. LIS $$$T
  23. 23. Pick the module best suited to your needs.All modules are 3 hours (with 1/2hour interval) hands on training.

×