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2015: 450,000+ new self-published books
You become your own small press.
You own and control everything.
You contract with specific service providers.
You reap th...
EBOOKS:
 30% of all book sales, weighted by category
 4 major readers: Kindle, Nook, iTunes, Kobo
EBOOKS:
1. Kindle Direct (exclusive to Kindle readers)
2. Direct distribution to all four e-readers
3. Distributor/aggrega...
POD (PRINT ON DEMAND)
 IngramSpark, CreateSpace, Lulu, Blurb
 Handles printing, retail catalog, and
fulfillment
 Low or...
OFFSET PRINTING
◦ Custom print and assembly
◦ You arrange separate retail catalog and
fulfillment
◦ Upfront cost of printi...
INTERIOR TEXT
 Blurbs and endorsements
 Title page and copyright page
 Copyright: http://www.copyright.gov/
 ISBN: http://www.isbn.org/
 LCCN: www.LOC.gov
INTERIOR TEXT
 Blurbs and endorsements
 Title page and copyright page
 Dedication, Epigraph
 Table of Contents
 Forew...
 Hire a Professional (ask me for referrals)
 Crowdsource it: http://99designs.com/
 DIY Lite:
◦ http://www.coverdesigns...
 Are pages numbered, with odd on the right
(and no numbers on blank pages, front
matter, or chapter headings)?
 Are ther...
 Are there headers on text pages, but not
chapter breaks or blank pages?
 Are there widows or orphans breaking across
pa...
 Hire a Professional
 DIY Lite
◦ http://www.bookdesigntemplates.com/
◦ https://www.createspace.com/Products/Book/Interi
...
 Hire a Professional
◦ https://www.smashwords.com/list
◦ http://edsguild.org/
 DIY Lite: follow the guidelines
◦ https:/...
 100-200 words
 Nonfiction: What’s In It for Me?
 Fiction: Introduce the primary character and
the inciting incident. W...
In addition to the description:
 Blurbs/endorsements
 Author Bio
 ISBN/Barcode box
 Publisher Logo/name
 Create accounts, add tax information
 Set price
 Upload files
 Celebrate!
Subsidy, Copublishing, Partner, Hybrid, or New
Model Publishing
or
Contracting with a third party to act as your
publisher...
 Are they selective?
 Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs fo...
 Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs fo...
 Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs fo...
 Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs fo...
 Are they selective?
 Are they publishing books that you would
read, or want to be associated with?
 Are their costs fo...
 Writer Beware:
http://www.sfwa.org/other-resources/for-
authors/writer-beware/
 Preditors & Editors:
http://pred-ed.com/
…the real fun begins!
MARKETING
“Go APE: Author a great book, Publish it
quickly, and Entrepreneur your way to success.
Self-publishing isn’t easy, but it...
http://bethjusino.com
(Click Resources for links to many of the services mentioned)
bethjusino@gmail.com
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
Self Publishing Nuts and Bolts
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Self Publishing Nuts and Bolts

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Ready to turn your manuscript into a book? This will walk you, step by step, through the self-publishing process, from deciding your format to checking the details of the final files.

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Self Publishing Nuts and Bolts

  1. 1. 2015: 450,000+ new self-published books
  2. 2. You become your own small press. You own and control everything. You contract with specific service providers. You reap the highest return per book. You make all of the decisions.
  3. 3. EBOOKS:  30% of all book sales, weighted by category  4 major readers: Kindle, Nook, iTunes, Kobo
  4. 4. EBOOKS: 1. Kindle Direct (exclusive to Kindle readers) 2. Direct distribution to all four e-readers 3. Distributor/aggregator: i.e. Smashwords, Ingram Spark, Book Baby
  5. 5. POD (PRINT ON DEMAND)  IngramSpark, CreateSpace, Lulu, Blurb  Handles printing, retail catalog, and fulfillment  Low or no upfront cost  Author sets price
  6. 6. OFFSET PRINTING ◦ Custom print and assembly ◦ You arrange separate retail catalog and fulfillment ◦ Upfront cost of printing inventory
  7. 7. INTERIOR TEXT  Blurbs and endorsements  Title page and copyright page
  8. 8.  Copyright: http://www.copyright.gov/  ISBN: http://www.isbn.org/  LCCN: www.LOC.gov
  9. 9. INTERIOR TEXT  Blurbs and endorsements  Title page and copyright page  Dedication, Epigraph  Table of Contents  Foreword/Introduction/Preface/Prologue  Acknowledgments  About the Author  Promotional Page
  10. 10.  Hire a Professional (ask me for referrals)  Crowdsource it: http://99designs.com/  DIY Lite: ◦ http://www.coverdesignstudio.com/ ◦ http://damonza.com/ ◦ https://www.canva.com/ ◦ CreateSpace Cover Generator (free)  DIY Serious ◦ Adobe InDesign
  11. 11.  Are pages numbered, with odd on the right (and no numbers on blank pages, front matter, or chapter headings)?  Are there blank pages on verso (left) before chapter or section starts?  Are margins justified?  Are words hyphenated to smooth line widths?  Are margins wide enough for a finger (with extra space for the gutter)?
  12. 12.  Are there headers on text pages, but not chapter breaks or blank pages?  Are there widows or orphans breaking across pages?  Did all of your formatting (smart quotes, italics, footnotes) transfer?
  13. 13.  Hire a Professional  DIY Lite ◦ http://www.bookdesigntemplates.com/ ◦ https://www.createspace.com/Products/Book/Interi orPDF.jsp  DIY Serious ◦ Adobe InDesign ◦ LaTeX
  14. 14.  Hire a Professional ◦ https://www.smashwords.com/list ◦ http://edsguild.org/  DIY Lite: follow the guidelines ◦ https://www.smashwords.com/books/view/52 ◦ https://kdp.amazon.com/help  DIY Serious: ◦ https://code.google.com/p/sigil/ ◦ http://calibre-ebook.com/
  15. 15.  100-200 words  Nonfiction: What’s In It for Me?  Fiction: Introduce the primary character and the inciting incident. What sets the story in motion, and what’s at stake?
  16. 16. In addition to the description:  Blurbs/endorsements  Author Bio  ISBN/Barcode box  Publisher Logo/name
  17. 17.  Create accounts, add tax information  Set price  Upload files  Celebrate!
  18. 18. Subsidy, Copublishing, Partner, Hybrid, or New Model Publishing or Contracting with a third party to act as your publisher, at your expense.
  19. 19.  Are they selective?
  20. 20.  Are they selective?  Are they publishing books that you would read, or want to be associated with?
  21. 21.  Are they selective?  Are they publishing books that you would read, or want to be associated with?  Are their costs for authors competitive?
  22. 22.  Are they selective?  Are they publishing books that you would read, or want to be associated with?  Are their costs for authors competitive?  Are their book prices competitive?
  23. 23.  Are they selective?  Are they publishing books that you would read, or want to be associated with?  Are their costs for authors competitive?  Are their book prices competitive?  Do you trust their staff and leadership?
  24. 24.  Are they selective?  Are they publishing books that you would read, or want to be associated with?  Are their costs for authors competitive?  Are their book prices competitive?  Do you trust their staff and leadership?  Are they trying to upsell or pressure you?
  25. 25.  Are they selective?  Are they publishing books that you would read, or want to be associated with?  Are their costs for authors competitive?  Are their book prices competitive?  Do you trust their staff and leadership?  Are they trying to upsell or pressure you?  Is there a clear way to terminate the agreement if things don’t work?
  26. 26.  Writer Beware: http://www.sfwa.org/other-resources/for- authors/writer-beware/  Preditors & Editors: http://pred-ed.com/
  27. 27. …the real fun begins! MARKETING
  28. 28. “Go APE: Author a great book, Publish it quickly, and Entrepreneur your way to success. Self-publishing isn’t easy, but it’s fun and sometimes even lucrative. Plus, your book could change the world.” ― Guy Kawasaki, APE: Author, Publisher, Entrepreneur. How to Publish a Book
  29. 29. http://bethjusino.com (Click Resources for links to many of the services mentioned) bethjusino@gmail.com

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