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Bergeron Creative Creategy™ Animation

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Creategy™ Definition
CREATEGY™ (krê´ a´ te jê) n. [< E create, to start something different < E strategy, the science of planning and direction] is a strategic planning system by which the marketing process and the creative process are integrated in a manner that produce big ideas for branding programs that achieve measurable results.

Published in: Design
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