2. LOUNGE UP: Our Opinion
Presentation by Mathieu POLLET on Wednesday 4th December
It allows visibility and customization
The app services answer to hotel and customer expectations
It’s a social strategy for hotels, and it’s a efficient tool to be competitive
Increase hotel reputation services
Collect further information about guests
No more boundaries between every culture by the fact the app is available in
many languages. Foreign customers can be autonomous.
Avant gardist app: New way of travelling, new customer experience, new way of
booking and new way to check any information around the hotel.
3. HOW APP 3.0 ALLOWS ROI
Direct reservation by the app
Gain time and money by using
booking platform of the app.
Customer can book anywhere
and at anytime.
Be competitive with the online
travel agencies as Booking.com
or Expedia.com
Avoid to pay commission fees
Increase the profitability of
hotel reservation service
Extra sales
Improve the profit of hotel by
the possibility to buy extra
services as Housekeeping, Room
services, Spa Treatments, meals
in restaurant,…
4. HOW APP 3.0 ALLOWS ROI
Quality and feedbacks
customers in real time
To
have
survey
instantaneous, that leads to
know the image of the hotel by
guests.
It allows to enhance the quality
of each services, thus to
increase the profitability.
Interaction by Social Media
Have a direct dialogue with
customers. Improve hotelier and
guest relationship
Opportunity to react directly
with customer’s surveys and
increase their satisfaction, and
then our reputation
Suggest direct promotions offer
to the customers
Give possibility to customer to
share their expericences
between themselves. If
feedbacks are positive, it help to
obtain a direct booking.
