Classroom to Cloud


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8 Reasons why corporate learning has finally graduated

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Classroom to Cloud

  1. 1. Classroom to cloud 8 reasons why corporate learning has finally graduated
  2. 2. Share this A brief history of online learning 1960s Sidney Pressey invents the “Automatic Teacher”, a self-testing machine 1970s–80s 2000s Computer-based training is born with PLATO: Programmed Logic for Automated Teaching Operations 1920 First e-learning courses are developed using classroom-based computers Technological improvements enable blended learning online with virtual classrooms and chat. Businesses begin to implement e-Learning 1728 1954 1970s 1990s 2010s Boston Gazette ad for shorthand correspondence courses is first known mention of distance learning BF Skinner develops the “Teaching Machine”, a device which delivers programmed instruction Distance learning takes hold and open universities are created in the USA and UK Home computer boom and adoption of the internet allow for first software-based and online courses Second wave of online and virtual learning, fueled by mobile devices and tablets. Massive Open Online Courses (MOOCs) are set to transform higher education
  3. 3. Share this Online learning is gathering pace e-learning now accounts for about one third of corporate training and development 1 2 $e e-learning is the second most employed method for imparting learning in organizations by hours of learning 4 1. The 2011 State of the Industry: Increased Commitment to Workplace Learning – ASTD, 2011. Web. 24 Feb 2012. 2. The Worldwide Market for Self-­ aced eLearning Products and Services: 2010–2015 Forecast and Analysis, Ambient Insight, LLC. July 2011. p 3. 4. The global market for e-learning reached $32.1 billion in 2010 and is forecast to reach $49.9 billion by 2015 2 e-learning is generally shorter than classroom training on the same subject by up to 25-60%3
  4. 4. Share this So why are some companies still cautious about making the change to online learning? Myth Truth “It’s ineffective” Many believe that online learning techniques are based on memorization and basic rote learning without the guidance of a teacher and therefore do not work well. However, modern online learning environments employ a wide variety of interactive teaching techniques (eg. virtual classrooms, web-based teachers, gamification) which can be tailored to suit each individual student’s preferred learning style to optimize their success. “There’s less interaction” This perception of online learning as a passive process is no longer accurate. Through the use of virtual, online classrooms there is often the opportunity for much more interaction and support than with traditional classroom learning. “It requires more self-discipline” This is only relevant when online units are completed asynchronously as independent selfstudy. Users interacting as part of a synchronous curriculum, with an online community and virtual classrooms, will benefit from the same peer encouragement as in traditional classroom learning. In addition, some online language providers offer students study advisors to coach and motivate students remotely. “It’s less credible” Actually, online learning has become more accepted, especially by academia. A report sponsored by the Alfred P. Sloan Foundation* in the US found that 75% of academic leaders at public colleges and universities believe that online learning quality equals or surpasses face-to-face instruction. * . Allen and J. Seaman, Entering the Mainstream: The Quality and Extent of Online Education in the United States, 2003 and 2004 (Needham, Mass.: The E Sloan Consortium, November 2004), p. 3, (accessed 24 Feb 2011).
  5. 5. Share this What’s so great about online learning anyway? Well, eight things to be precise…. It really works It’s flexible It’s efficient It allows for more variety 1 2 3 4 5 6 7 8 Reporting and accountability are easier It’s more scalable It’s easier to access It’s CHEAPER!
  6. 6. Share this Advantage 1 It really works In 2010 the US Department of Education commissioned a significant study to evaluate the effects of online learning*. This study, entitled Evaluation of Evidence-Based Practices in Online Learning, involved meta-research into 51 studies of practical research findings on the effect of online learning on student progress. The overall finding of the meta-analysis was that classes incorporating online learning (whether taught completely online or blended), on average produce stronger student learning outcomes than do classes with solely face-to-face instruction. * U.S. Department of Education, Office of planning, Evaluation, and Policy Development, evaluation of Evidence-Based Practices in Online Learning: A Meta-Analysis and Review of Online Learning Studies, Washington, D.C., 2010.
  7. 7. Share this Advantage 2 It’s flexible Professionals are busy, so when it comes to learning, they often feel like they don’t have the extra time to fit study into their hectic schedules. Studies show that adults learn best when the learning environment can be adapted to suit their lives*. A fixed time for classroom training competes with other business or personal activities and often does not take priority over other issues. Online learning gives flexibility of when to learn Online learning gives the student the opportunity to study when it’s most convenient for them whether at work, home or while traveling. how to learn Unlike traditional classroom learning, online learning allows each student to work at the pace and style that best suits them. Cercone, K. (2008). Characteristics of Adult Learners With Implications for Online Learning Design. AACE Journal, 16(2), 137-159. Chesapeake, VA: AACE.
  8. 8. Share this Advantage 3 It’s efficient Online learning is generally shorter than classroom training on the same subject by up to 25–60%*. Since the biggest cost of any corporate training is the time each learner spends on the training itself, this time differential can make a big difference to your bottom line. For example, Ernst Young cut its training costs by 35 percent while improving consistency and scalability. The company condensed about 2,900 hours of classroom training into 700 hours of web-based learning, 200 hours of distance learning and 500 hours of classroom instruction, a reduction of 52%. * * “Benefits of e-Learning.” e-Learning Reports. Kineo, n.d. Web. 29 Jun 2012.
  9. 9. Share this Advantage 4 It allows for more variety Peoples’ learning habits and the way they learn are different. Everyone has a predominant learning style, such as visual, auditory or even social. Online learning provides a range of activities that can accommodate all of these styles which allows the user to choose what works best for them. The most modern online schools and courses can also dynamically adapt themselves to the learner’s specific profile.
  10. 10. Share this Advantage 5 Reporting and accountability are easier For any company, tracking return on investment is essential, but managing training for hundreds or even thousands of employees can be a daunting prospect. Ms A Mr H Ms C Ms O Mr F The advanced software tools often incorporated into online learning solutions make this task much easier to manage, saving time and money. Information is collected instantly online and reports are available immediately. It allows you to track the progress of an individual employee or view general trends for the whole workforce. Mr F Ms G Ms A Mr H Ms C Ms O Mr F Mr F Ms G
  11. 11. Share this Advantage 6 It’s more scalable The number of staff in a company that requires training can fluctuate greatly from month-to-month. With classroom learning, accommodating these changes takes a lot of time and effort as schedules need to be rearranged and new time-slots booked. When training is moved online, it is effortless to increase or decrease the number of learners in no time at all; no new classrooms need to be found, class schedules don’t need to be changed around and teachers need not be hired or fired.
  12. 12. Share this Advantage 7 It’s easier to access Mobile devices have made online learning more accessible than ever; smartphones, tablets and mobile gaming devices allow users to study at any given moment. Not only is mobile learning incredibly convenient, it also frequently nudges learners across the line from formal into informal learning. This is significant because, according to studies, informal learning represents 70-80% of worker knowledge acquisition*. Basically, when students don’t realize they are studying, they retain more knowledge. *Ambrose, John, and Julie Ogilvie. “Multiple modes in corporate learning: propelling business IQ with formal, informal and social learning.” Journal of Asynchronous Learning Networks. 14.2 (2012): 9-18. Print.
  13. 13. Share this Advantage 8 It’s cheaper Online learning can be cheaper than traditional classroom-based learning by 35%*. For companies looking to increase ROI and reduce training expenditure, that’s a big number. Josh Bersin, President and CEO of HR research and consulting firm Bersin Associates, said “In 2008 and 2009, training expenditures dropped 11 percent in each year. And a lot of that reduction came in halting instructor-led training, canceling travel and a shift to technology-based training.” ** * attaglino, Tamara Butler, Matt Haldeman, and Eleanor Laurans. “The Costs of Online Learning.” Education Reform for the Digital Era. (2012): Web. 21 Jan. 2013. http://www. B ** Prost, Marlene A. “E-Learning Still Trending Up.” Human Resource Executive Online. LRP Publications, 02 Dec 2012. Web. 29 Jun 2012.
  14. 14. Share this Interested? Here’s how to get the most out of online learning… What to look for Blended online learning Task-based learning Interactive technologies The human touch What it will bring you Studies show that a combination of self-study and teacher-led learning, known as blended learning, delivers superior results*. Find a provider that allows students to attend classes online and gives them access to a multitude of exercises, games, movies and the like which they work on from their desk or at home. Students will learn best if they engage in activities that mirror tasks they do in everyday situations outside the classroom**. This is called task-based learning; its high practical relevance enables students to apply their learning to their jobs instantly. It also means they retain the knowledge longer. Interactive technologies boost engagement and make studying more fun. Virtual classrooms and social learning bring students together and generate peer encouragement. The most effective online learning incorporates interaction with real people; having somebody available for learning support during difficult periods really makes difference to a student’s motivation. The best online online schools include teacher-led virtual classrooms as part of the curriculum. A provider that offers study advisors to coach and motivate students will also boost progress significantly. *U.S. Department of Education, Office of Planning, Evaluation, and Policy Development, Evaluation of Evidence-Based Practices in Online Learning: A Meta-Analysis and Review of Online Learning Studies, Washington, D.C., 2010. **Bachman, Lyle F. Fundamental Considerations in Language Testing. Oxford University Press, 1990.
  15. 15. Share this About EF EF Corporate Language Learning Solutions EF Corporate Language Learning Solutions delivers online, cloud-based learning experiences with the Efekta™ school and runs Executive Language Institutes in Boston, USA and Cambridge, UK. Our EF Method™ is the fastest way to improve English proficiency and our Learning Logistics™ approach maximizes the return on your investment in English learning. Further Reading The Economist Intelligence Unit’s Competing Across Borders: How cultural and communication barriers affect business. An independent, global survey into how language skills impact the competitiveness of multinational companies. The EF Efekta™ Cloud School Discover our powerful online learning experience. EF Executive Language Institutes Learn about our immersive residential programs. The EF Method™ Learn about our unique approach to English language learning. Get our Brochure All you need to know about EF Corporate Language Learning Solutions.