Q3. EVALUATION Have connections to the TV and radio They keep an eye on the Influential stations as well as the internet competition (what’s new?) Has 80 brand names Don’t have an easy listening covering a number of They have contact details on their magazine to produce different interests website so that you can contact them; e.g. office, production, Allows my magazine editorial, advertisement, etc. It is accessible through BAUER to sell world wide Facebook and other social MEDIA Gives them the network sites and not just The magazines they They only sell indie chance of publishing through a search engine produce have an age Creates music magazines a monthly magazinerange of about 15 – 75 competition for They have over three years old IPC Media and hundred magazines in others fifteen countries They have magazines in which Most of the magazines they people can subscribe to over the produce are produced on a internet weekly basis They are the owners of both Q magazine and Kerrang I chose BAUER MEDIA overall, because they were the ones who’d help me most, especially since they don’t have an easy-listening genre or a monthly magazine. This will also create more competitions between themselves as well as others who produce a monthly magazine or produce magazines of an easy-listening genre, as well.