What is distribution?
A film distributor is a company or individual responsible for the marketing of a
film. The distributor may set the release date of a film and the method by which
a film is to be exhibited or made available for viewing: for example, directly to
the public either theatrically or for home viewing (DVD, video-on-demand,
download, television programs through broadcast syndication etc.). A distributor
may do this directly, if the distributor owns the theaters or film distribution
networks, or through theatrical exhibitors and other sub-distributors. A limited
distributor may deal only with particular products, such as DVDs or Blu-ray, or
may act in a particular country or market.
Type of film
• The type film we have produced is a teen thriller, some
examples of similar films by these distribution companies
• Prom Night – Sony pictures
• The uninvited – Paramount pictures
• Joy ride – 20th century fox
• The glass house – Columbia pictures
• Captivity – Lionsgate
I think these companies could be interested in our film, as they
are known for putting out a lot of movies, including ones of the
same genre and style as the one we have made.
• I think our film appeals to more than just UK
audiences, due to most films that are similar
to ours being produced in America or abroad.
• The music used in the film is predominantly
American there by appealing to a more broad
• I believe the film would appeal to British
audiences the most due to the actors being
A good way to advertise our film would be to create a trailer to be shown on
television, however this is very expensive. Other ways this can be done is by
using social media sites like Facebook and Twitter to try and get the word and
trailer of our film distributed. Another example would be to film a reaction
video to our film, however I do not think our thriller is the right kind of scary
for that to be effective. I think the best way to advertise our film would be to
make deals with companies like websites and magazines so they would post
and advertisement of our film.
In terms of release strategies, I think the best time for release would be
around Halloween, seeing as it is a thriller and that is the season where
people enjoy getting scared the most.
Aside from getting the film released in cinemas, deals with sky box office and
other such companies can be made to get the film out to a larger audience.
Also companies such as Kickstarter could be considered.