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Digital Professionalism –preparing graduates for the         workplace              UNICA        29th January, 2013    Ber...
DIGITAL PROFESSIONALISMThe competence or skill expected of aprofessional when engaged in social and digitalcommunication(a...
Challenges presented by          Social Media• Confusion about the extent to which  information is private• Ease with whic...
DIGITAL FOOTPRINTA Digital Footprint is of interest to;•   You personally•   Your Profession•   Your Employer•   Your clie...
You personally
Sally Bercow’s Digital Footprint
Your profession
Your employer
Facebook –a commercial platform
Job screening using   social media                  Reppler 2012
KINSHIP.KCL.AC.UK
MODEL YOUR DIGITAL VOICE
Why do we need an internalsocial network at a University?
Commercial platforms, USA        hosted
“Think for yourselves, and letothers enjoy the privilege to doso, too.”                        (Voltaire)
A lively debate to follow!
Think before you share
Digital Professionalism - preparing graduates for the workplace
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Digital Professionalism - preparing graduates for the workplace

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UNICA Study Visit to King's College London, 29th January, 2013.

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Digital Professionalism - preparing graduates for the workplace

  1. 1. Digital Professionalism –preparing graduates for the workplace UNICA 29th January, 2013 Bernadette.john@kcl.ac.uk CTEL
  2. 2. DIGITAL PROFESSIONALISMThe competence or skill expected of aprofessional when engaged in social and digitalcommunication(amended from Oxford English Dictionary definition of Professionalism)
  3. 3. Challenges presented by Social Media• Confusion about the extent to which information is private• Ease with which information can be broadcast• Informality of social networking – can be quite easy to fall foul of defamation laws or act “unprofessionally”• Personal & professional boundaries can be rendered porous (J Shreather, BMA 2011)
  4. 4. DIGITAL FOOTPRINTA Digital Footprint is of interest to;• You personally• Your Profession• Your Employer• Your clients/Patients
  5. 5. You personally
  6. 6. Sally Bercow’s Digital Footprint
  7. 7. Your profession
  8. 8. Your employer
  9. 9. Facebook –a commercial platform
  10. 10. Job screening using social media Reppler 2012
  11. 11. KINSHIP.KCL.AC.UK
  12. 12. MODEL YOUR DIGITAL VOICE
  13. 13. Why do we need an internalsocial network at a University?
  14. 14. Commercial platforms, USA hosted
  15. 15. “Think for yourselves, and letothers enjoy the privilege to doso, too.” (Voltaire)
  16. 16. A lively debate to follow!
  17. 17. Think before you share

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