5 SEO Techniques to Increase Your Blog Traffic

926 views

Published on

Published in: Business, Technology, Design
1 Comment
0 Likes
Statistics
Notes
  • ppt is very simple; step-by-step and point-to-point.. I liked the site structure (#3). narration is equally great as http://www.amazon.com/Handbook-Web-Business-Profitable-Website/dp/146644052X
       Reply 
    Are you sure you want to  Yes  No
    Your message goes here
  • Be the first to like this

No Downloads
Views
Total views
926
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
19
Comments
1
Likes
0
Embeds 0
No embeds

No notes for slide
  • Client leased www.workout.com and immediately lost workout keyword or 3116 visitors a month from one keyword. Had they not moved domains and retained workout traffic, visitor rates would be 6080 Growth would have been 3900 to 6080 Don't rely on one keyword, diversify.
  • You also want to see traffic coming from pages other than just your index page. These visitors tend to find what they want more quickly. Your bounce rate may look pretty bad. That's because google counts a bounce if they don't look at any more pages even if they spent ten minutes on your page. There is analtyics tracking that can be added to set the bounce time.
  • synonyms and plural forms of the words wonder wheel related searches The search funnel typically follows this pattern: Awareness, Interest, Consideration, Purchase
  • 5 SEO Techniques to Increase Your Blog Traffic

    1. 1. 5 SEO Techniques to Increase Your Blog Traffic Lou Anne McKeefery
    2. 2. Why Invest in SEO? To Bring Strangers to Your Website
    3. 3. Who Visits your Website <ul><li>You
    4. 4. Those who know you or your business by name
    5. 5. Strangers – non branded keyword searches </li></ul>
    6. 9. 5 Steps to Gain More Traffic from the Free Search Results
    7. 10. 1. Keyword Research
    8. 12. 2. Create Your Posts for SEO <ul><li>Unique Keyword Rich Page Title and File Name for Each Page
    9. 13. Make it Relevant with Keywords for That Page
    10. 14. Make Sure Your Keywords Are Used in Your Page
    11. 15. H1 for Heading Tags
    12. 16. First Paragraph Contains Keywords
    13. 17. Place Main Keywords Throughout, Top to Bottom. Then Make Sure Each Keyword Is Used Within Equal Intervals from Top to Bottom.
    14. 18. Use Keywords in Your Audio, Video and Image File Names and Descriptions </li></ul>
    15. 19. 3. Seo Friendly Site Structure <ul><li>Make Sure Url Is Pretty, Uses Keywords Without ?, Log Numbers, and Letters </li><ul><li>http://theworkout.com/workout-routines/core-body-workout/ </li></ul><li>Name Categories Using Your Major Search Words to Organize Your Content
    16. 20. Set up the Url Directory Structure to Convey Related Pages </li></ul>
    17. 21. 4. Keep Site Content Fresh <ul><li>Revisit Old Pages and Update Them as New Developments Occur
    18. 22. Making a 20 Percent or More Change to Content Tells the Search Engines There's Updated Content and Invites Them to Come Back to That Page for Indexing. </li></ul>
    19. 23. 5. Know How People Get to Your Site <ul><li>Install Web Analytics with Report Segments Based on Search Word Positions Which Bring Traffic to Your Site from Page 2 of the Search Results </li></ul>
    20. 24. Traits of a Search Friendly Site <ul><li>Every Post Has a Unique Title Tag with the Keywords Matching the Post
    21. 25. Every Post Has a Well Written Description Meta Tag
    22. 26. The Images, Podcasts and Videos Are Named Using the Keywords as Well as the Description and File Name </li></ul>
    23. 27. site:domain.com
    24. 28. Traits of a Search Friendly Site <ul><li>Site Architecture Is Organized with the KeywordsThe Site Creates Fresh Content Weekly
    25. 29. They Have a Facebook, Linkedin, Twitter Account
    26. 30. The Site Has Outbound and Inbound Links
    27. 31. Site Owner Knows What Keywords Are Bringing Them Traffic </li></ul>
    28. 32. <ul>Twitter : befoundseo 408 418-8632 </ul>
    29. 33. What's Your Next Step?
    30. 34. Next Step Options <ul><li>Site Evaluations
    31. 35. Keyword research report $499 </li></ul>
    32. 36. <ul>Twitter : befoundseo 408 418-8632 </ul>

    ×