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Web Traffic Statistics and Online Marketing Trends

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Local SEO Tampa firm Bayshore Solutions discusses web traffic statistics and online marketing trends. How does web site traffic get calculated and how does mobile, social media and search engine rankings get web traffic to your site?

Published in: Education, Technology, Business

Web Traffic Statistics and Online Marketing Trends

  1. 1. SEO Insights Trends in Online Search
  2. 2. Key Insight: Diversify Traffic Sources <ul><li>Organic Rankings Are Not Enough, because of: </li></ul><ul><ul><li>Query Deserves Freshness (QDF) </li></ul></ul><ul><ul><li>Local Listings </li></ul></ul><ul><ul><li>Social Media </li></ul></ul><ul><ul><li>Mobile </li></ul></ul>
  3. 3. Key Insight: Diversify Traffic Sources
  4. 4. Key Insight: Diversify Traffic Sources The data presented is from a Nielsen Survey of 1,800 Participants from August 2009
  5. 5. QDF? What’s that? “ Query Deserves Freshness” A component of the Google algorithm that pays special attention to queries that may need frequent updating , such as breaking news stories. The engine can recognize that a certain search may be changing considerably in short periods of time, they may mark it as QDF. This can help stories from trusted sources get promoted to higher rankings in the search results. Learn more at: http://www.seomoz.org/blog/whiteboard-friday-query-deserves-freshness
  6. 6. Local Listings <ul><ul><li>Map Results show based on your IP Address </li></ul></ul><ul><ul><li>Getting your Listing in the Top Results for a Search puts your contact information directly in front of the consumer </li></ul></ul>
  7. 7. Social Media
  8. 8. Social Media
  9. 9. Mobile
  10. 10. Key Insights <ul><li>Diversify Traffic Sources </li></ul><ul><li>Become a Trusted and Quick News Source </li></ul><ul><li>Pay More Attention to Local Listings </li></ul><ul><li>Social Media Engagement </li></ul><ul><li>Mobile is Rising Quickly </li></ul>
  11. 11. To learn more about how Bayshore Solutions can help your web results with a solid and integrated online strategy, Contact Us Today 866-352-4791 www.BayshoreSolutions.com

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