SlideShare a Scribd company logo
Creating Attractive
Graphics for Documents
and Social Media
Dr. Barbara O’Neill, CFP®
Owner/CEO, Money Talk
My Street Cred
 Social media user since 2009
 Former professor at Rutgers University
 Currently a full-time financial education entrepreneur
 Create graphics constantly to accompany online content,
but not a professional graphic designer
 No product or service sales
Question: Why Do YOU Want
to Use Graphics More?
Why Do YOU Want to Use
Graphics More?
 To promote your brand (if employed/self-employed)
 To share useful and timely information with others
 To foster connections with friends and family
 To produce better-appearing documents
 To be creative without having to have artistic skills
 To have something fun to do
“Visual Images Say 1,000 Words”
Visuals Increase Social Media
Engagement Three Times!!!
https://www.joe.org/joe/2019april/pdf/JOE_v57_2tt7.pdf
Twelve Useful Types of Graphics
1. Stock images
2. Personal photos
3. Hand drawn sketches
4. Grayed out images
5. Paint graphics
6. Canva graphics
7. PowerPoint jpeg images
8. Bitmojis
9. Photo collages
10. Charts, tables, and infographics
11. GIFs (video) (https://giphy.com/categories)
12. Memes
1. Stock Images
 Do not use ANY copyrighted material!
 Assume images are copyrighted unless told otherwise
 Good source of free, high quality images: Pixabay
 https://pixabay.com/
 Other sources: Unsplash, FreeImages, PikWizard
 Read the fine print about subscriptions and fees!
Pixabay Example: Money
Add a Source for Graphic
Images “Just In Case”
2. Personal Photos
 No copyright issues
 More personal than stock images
 “On the scene” access (e.g., places, events, etc.)
“Easy Peasy” Photo Cropping
 Method #1: Crop on cell phone before inserting photo
 Pop up photo in Gallery, find icon that looks like a pencil,
 See a “four corner frame” around photo, resize and crop with finger
 Click “Save” when you have a final version
 Method #2: Transfer photo to computer and crop using commands
 Click on photo; see “Picture Format” and “Crop” function in Word or PowerPoint
 See a “four corner frame” around photo, resize and crop with mouse
 Click “Save” when you have a final version
3. Hand-Drawn Sketches
 Do this if you have talent OR can find people with talent
 Use a Sharpie® for high quality resolution
Hand-Drawn Sketch Example
4. Grayed Out Images
Steps to “Gray Out” Images
 Open PowerPoint to the blank slide layout, and then right-click.
 Click "Format Background."
 Click "Picture Fill," and upload a photo or graphic.
 Adjust the transparency slider to around 70%–80% and click "Apply to All" and then "Close."
 Insert a text box and type text over the grayed-out image.
 Digitize the PowerPoint slide using Paint or the "File," "Save As," "JPEG File Interchange"
commands in PowerPoint.
 Click "Current Slide" for one graphic or "Apply to All" if you are digitizing a series of grayed out
PowerPoint slides.
5. Microsoft PAINT Images
 Capture a screenshot of online content (Function Print Screen)
 Open Paint
 Paste the screenshot
 Click "File" and then click "Save" and name the file
 Crop if desired
MS PAINT Examples
Holiday
Greeting
Card Using
PAINT
6. CANVA Graphics
 Basic features are free (www.canva.com)
 Can upload your own photos and graphics
 Saves all of your designs
 Has good design templates
CANVA Pricing
Canva Categories and Designs
7. PowerPoint jpeg Images
 Create a PowerPoint slide or series of slides (slide deck)
 Click “Save” to save file as a PowerPoint file (ppt extension)
 Click “Save As” and “JPEG File Interchange Format” (*jpg extension)
 Click “Save” and answer the “Which Slides to Export?” question
 One Slide Only- Click “Just This One”
 Series of slides- Click “All Slides”
PowerPoint jpeg Image Example
PowerPoint Design Samples
8. Bitmojis
How to Make Bitmojis
9. Photo Collages
 Use an app like PicCollage: https://pic-collage.com/
 Download from the Apple App Store or Google Play
 Pick out camera photos
 Include stickers, backgrounds, and fonts
 Take screen shots of photo collages made by social media
platforms (e.g., Facebook) and use PAINT to save them.
Photo Collage Examples
Facebook Post Frame Samples
10. Charts, Tables, and Infographics
 Source everything that you don’t create personally
 Use basic features in Word or Excel to create tables
 Use Piktochart to create infographics
 Basic features for free
 Chop up long infographics into sections
Infographic Samples
11. GIFs (Video Clips)
 Plan A: Go to https://giphy.com/ for GIF files
 Pick a category (Example: Emotions)
 Pick a sub-category (Examples: Angry, Excited, Happy)
 Select and save a video file
 Plan B: Create your own video files
12. Memes
https://imgflip.com/memegenerator
https://www.kapwing.com/meme-maker
https://www.canva.com/create/memes/
Thank You For Attending
This program was like a NJ diner
menu…you can’t “consume”
everything at once
Pace yourself…try using a few
new visuals that meet your needs
and interests
Questions? Comments?
Other Resources?

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Creating Attractive Graphics Presentation-MTP-03-22.pdf

  • 1. Creating Attractive Graphics for Documents and Social Media Dr. Barbara O’Neill, CFP® Owner/CEO, Money Talk
  • 2. My Street Cred  Social media user since 2009  Former professor at Rutgers University  Currently a full-time financial education entrepreneur  Create graphics constantly to accompany online content, but not a professional graphic designer  No product or service sales
  • 3. Question: Why Do YOU Want to Use Graphics More?
  • 4. Why Do YOU Want to Use Graphics More?  To promote your brand (if employed/self-employed)  To share useful and timely information with others  To foster connections with friends and family  To produce better-appearing documents  To be creative without having to have artistic skills  To have something fun to do
  • 5. “Visual Images Say 1,000 Words”
  • 6. Visuals Increase Social Media Engagement Three Times!!! https://www.joe.org/joe/2019april/pdf/JOE_v57_2tt7.pdf
  • 7. Twelve Useful Types of Graphics 1. Stock images 2. Personal photos 3. Hand drawn sketches 4. Grayed out images 5. Paint graphics 6. Canva graphics 7. PowerPoint jpeg images 8. Bitmojis 9. Photo collages 10. Charts, tables, and infographics 11. GIFs (video) (https://giphy.com/categories) 12. Memes
  • 8. 1. Stock Images  Do not use ANY copyrighted material!  Assume images are copyrighted unless told otherwise  Good source of free, high quality images: Pixabay  https://pixabay.com/  Other sources: Unsplash, FreeImages, PikWizard  Read the fine print about subscriptions and fees!
  • 10. Add a Source for Graphic Images “Just In Case”
  • 11. 2. Personal Photos  No copyright issues  More personal than stock images  “On the scene” access (e.g., places, events, etc.)
  • 12. “Easy Peasy” Photo Cropping  Method #1: Crop on cell phone before inserting photo  Pop up photo in Gallery, find icon that looks like a pencil,  See a “four corner frame” around photo, resize and crop with finger  Click “Save” when you have a final version  Method #2: Transfer photo to computer and crop using commands  Click on photo; see “Picture Format” and “Crop” function in Word or PowerPoint  See a “four corner frame” around photo, resize and crop with mouse  Click “Save” when you have a final version
  • 13. 3. Hand-Drawn Sketches  Do this if you have talent OR can find people with talent  Use a Sharpie® for high quality resolution
  • 15. 4. Grayed Out Images
  • 16. Steps to “Gray Out” Images  Open PowerPoint to the blank slide layout, and then right-click.  Click "Format Background."  Click "Picture Fill," and upload a photo or graphic.  Adjust the transparency slider to around 70%–80% and click "Apply to All" and then "Close."  Insert a text box and type text over the grayed-out image.  Digitize the PowerPoint slide using Paint or the "File," "Save As," "JPEG File Interchange" commands in PowerPoint.  Click "Current Slide" for one graphic or "Apply to All" if you are digitizing a series of grayed out PowerPoint slides.
  • 17. 5. Microsoft PAINT Images  Capture a screenshot of online content (Function Print Screen)  Open Paint  Paste the screenshot  Click "File" and then click "Save" and name the file  Crop if desired
  • 20. 6. CANVA Graphics  Basic features are free (www.canva.com)  Can upload your own photos and graphics  Saves all of your designs  Has good design templates
  • 23. 7. PowerPoint jpeg Images  Create a PowerPoint slide or series of slides (slide deck)  Click “Save” to save file as a PowerPoint file (ppt extension)  Click “Save As” and “JPEG File Interchange Format” (*jpg extension)  Click “Save” and answer the “Which Slides to Export?” question  One Slide Only- Click “Just This One”  Series of slides- Click “All Slides”
  • 27. How to Make Bitmojis
  • 28. 9. Photo Collages  Use an app like PicCollage: https://pic-collage.com/  Download from the Apple App Store or Google Play  Pick out camera photos  Include stickers, backgrounds, and fonts  Take screen shots of photo collages made by social media platforms (e.g., Facebook) and use PAINT to save them.
  • 31. 10. Charts, Tables, and Infographics  Source everything that you don’t create personally  Use basic features in Word or Excel to create tables  Use Piktochart to create infographics  Basic features for free  Chop up long infographics into sections
  • 33. 11. GIFs (Video Clips)  Plan A: Go to https://giphy.com/ for GIF files  Pick a category (Example: Emotions)  Pick a sub-category (Examples: Angry, Excited, Happy)  Select and save a video file  Plan B: Create your own video files
  • 35. Thank You For Attending This program was like a NJ diner menu…you can’t “consume” everything at once Pace yourself…try using a few new visuals that meet your needs and interests