Tubagus Haikal Yusuf & Nesya Lestari Rachmawati propose a plan to raise concern about plastic bag consumption in Indonesia. They will create a fake advertisement listing national landmarks for sale due to damage from plastic waste, and post it on an online marketplace. When people click to "purchase" the landmarks, they will actually be donating to a fund for educating youth about reducing plastic bag use. The goal is to leverage Indonesians' sensitivity about national pride and assets to encourage real action on the plastic issue.
3. when the situation is:
most of Indonesian well-noticed
but haven’t take any real action yet
because, they think
it’s a so-long issue and
“we are not get
the real impact"
4. that’s why we are gonna talk through
their nationality with virally spreading message
THE GOVERMENT IS TIRED OF
PROTECTING NATION
AND WERE GOING TO SELL SOME
BEAUTIFUL-CONTAMINATED LANDMARK
while in other tourist attraction in Indonesia
has been real contaminated by plastic bag and even worst
5. making big issue by put OBJEK WISATA FOR SALE
advertisement on online trading site.
idea
OBJEK WISATA FOR SALE
(National Tourist Attraction For Sale)
why
Indonesian people only taking real action if the issue is big
and talking about the nationality.
not to mention, Indonesian are very sensitive about nation-
ality and it’s national asset.
10. in exchange to their donation,
we will give them Foldable Eco Shopping Bag.
So they don’t need to use plastic bag anymore.
All the donation will use for #EDUKASIDKP
creating awareness about the plastic bag con-
sumption by giving education from the young-
est generation of Indonesia.