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33.
@badams
#ecommlive
Links
• Content alone is not enough to build authority.
• Approximately 50%-60% of Google’s ranking
algorithms are link-based.
34.
@badams
#ecommlive
But… Google doesn’t like linkbuilding
“Any links intended to manipulate PageRank or a site's ranking in
Google search results may be considered part of a link scheme
and a violation of Google’s Webmaster Guidelines.”
Source: http://bada.ms/googleguidelines
54.
@badams
#ecommlive
@badams
#ecommlive
6. Be Different
55.
@badams
#ecommlive
Barry Adams
➢ Doing SEO since 1998
➢ Specialist in Technical SEO & News SEO
➢ Co-Chief Editor at StateofDigital.com
➢ Columnist for SearchEngineLand.com