Which social media site is right for my business

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Bacon Social Media
Intro to Social Media Marketing
&
Top 3 Ways to Determine Which Site is Best for Your Business
Our Philosophy…
Our methodology for creating Effective Social Media campaigns.
Everything Works in Tandem

Social Media
Social Media
Best for Your Company?
Chew On This…
Time Constraints

Customers

Budget
Consider Your Time Constraints
Passive Approach
Yelp
Trip Advisor
Foursquare
Other Review Sites
Consider Your Time Constraints
Study Your Customers
Describe your ideal customer
Talk to your existing customers
Where do they go to search?
What sites interest them?

Be Realistic About Your Budget

Social Media is FREE!!!
Be Realistic About Your Budget
Profile Creation is Free
Presence Management is Not Free
Time
Ads
Internal Resources
External Resources

Low Cost: Twitter
High Cost: YouTube
Contact Us
225-788-2617 www.BaconSocialMedia.com
Twitter: @RyanSides225


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Which social media site is right for my business

  1. 1. Bacon Social Media Intro to Social Media Marketing &Top 3 Ways to Determine Which Site is Best for Your Business 1
  2. 2. Our Philosophy… Our methodology for Discover creating Effective Social Media campaigns.Measure Goals Implement Strategy 2
  3. 3. Everything Works in Tandem Website Review Sites You Social Media Email Mrktg 3
  4. 4. WebsiteReview Sites You Social Media Email Mrktg 4
  5. 5. Social Media 5
  6. 6. Social Media 6
  7. 7. Best for Your Company? Chew On This… Time Constraints Customers Budget 7
  8. 8. Consider Your Time Constraints• Passive Approach – Yelp – Trip Advisor – Foursquare – Other Review Sites 8
  9. 9. Consider Your Time Constraints• Active Approach – Posting and Directly interacting on FB, Twitter, YouTube, etc. – Spend at least 1 hour per day chatting with fans, posting comments, adding status updates, posting photos, reading and commenting on other posts and groups 9
  10. 10. Study Your Customers• Describe your ideal customer• Talk to your existing customers – Where do they go to search? – What sites interest them?• Fish Where the Fish Are 10
  11. 11. Be Realistic About Your Budget Social Media is FREE!!! 11
  12. 12. Be Realistic About Your Budget• Profile Creation is Free• Presence Management is Not Free – Time – Ads – Internal Resources – External Resources• Low Cost: Twitter• High Cost: YouTube 12
  13. 13. Contact Us225-788-2617 www.BaconSocialMedia.com Twitter: @RyanSides225 Ryan Sides is the Lead Strategist at Bacon Social Media, a Baton Rouge Social Media Marketing firm that builds communities around company brands online, through facebook, twitter, blogs, and other Social Media sites. He is recommended by 4 out of 5 people who recommend things. The last guy fell asleep during the survey. 13

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