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1© 2012 Boise State University 1
Getting
Started With
LinkedIn
Alex Gutierrez
Associate Director
Career Center
2© 2012 Boise State University 2
Social Media & Recruiting
Source: Jobvite Social Recruiting Survey Results 2012
3© 2012 Boise State University 3
Who uses LinkedIn?
Source: Jobvite Social Recruiting Survey Results 2012
64%outside the U...
4© 2012 Boise State University
So Why LinkedIn?
• To be found
• To connect and network
• Research
4
5© 2012 Boise State University
Headings and Headlines
5
6© 2012 Boise State University
Summary
6
Your “Why Me” statement
Your personal brand
Keywords
7© 2012 Boise State University
Experience
7
Descriptors
Accomplishments
Tools & Skills
What have you learned
8© 2012 Boise State University
Skills and Expertise
8
Keywords
Skills
Experience
Attributes
Competencies
9© 2012 Boise State University
Education
9
University &
Campus
Involvement
High School
Independent Learning
Business Training or
Professional Development
Relevant Courses
10© 2012 Boise State University
Course...
11© 2012 Boise State University
Volunteer and Causes
11
12© 2012 Boise State University 12
Recommendations
13© 2012 Boise State University
Additional Information
13
14© 2012 Boise State University
Projects & Languages
14
Projects
Language Expertise
15© 2012 Boise State University
Patents and Publications
15
16© 2012 Boise State University
Honors and Awards
16
17© 2012 Boise State University
Organizations
17
18© 2012 Boise State University
Adding Sections
18
19© 2012 Boise State University
Contact Info & Other Social Media
19
20© 2012 Boise State University
Menu Bar
20
21© 2012 Boise State University
Menu Bar
21
22© 2012 Boise State University
Menu Bar
22
23© 2012 Boise State University
Menu Bar
23
24© 2012 Boise State University
Connecting
24
Coworkers
Faculty
Family
Advisors
Friends
25© 2012 Boise State University
Connecting
25
Complete your profile
26© 2012 Boise State University
Connecting
26
Groups &
Connections of connections
27© 2012 Boise State University
Groups
27
28© 2012 Boise State University
Groups
28
29© 2012 Boise State University
Companies
29
30© 2012 Boise State University
Follow
30
31© 2012 Boise State University
Insights
31
32© 2012 Boise State University
What’s the point?
• Job search and be found
• Search opportunities & highlight credentials...
33© 2012 Boise State University
Tips
33
Do
Good connections
Recommendations
Unique URL
Keep active
Join groups
Make keywor...
34© 2012 Boise State University
www.linkedin.com
34
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2014 Getting Started With LinkedIn

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2014 Getting Started With LinkedIn

  1. 1. 1© 2012 Boise State University 1 Getting Started With LinkedIn Alex Gutierrez Associate Director Career Center
  2. 2. 2© 2012 Boise State University 2 Social Media & Recruiting Source: Jobvite Social Recruiting Survey Results 2012
  3. 3. 3© 2012 Boise State University 3 Who uses LinkedIn? Source: Jobvite Social Recruiting Survey Results 2012 64%outside the U.S. 259M+ professionals 2.9M+ companies 150+ industries Executives from every Fortune 500 60K+ college and university alumni groups company 30M+ students and recent grads
  4. 4. 4© 2012 Boise State University So Why LinkedIn? • To be found • To connect and network • Research 4
  5. 5. 5© 2012 Boise State University Headings and Headlines 5
  6. 6. 6© 2012 Boise State University Summary 6 Your “Why Me” statement Your personal brand Keywords
  7. 7. 7© 2012 Boise State University Experience 7 Descriptors Accomplishments Tools & Skills What have you learned
  8. 8. 8© 2012 Boise State University Skills and Expertise 8 Keywords Skills Experience Attributes Competencies
  9. 9. 9© 2012 Boise State University Education 9 University & Campus Involvement High School
  10. 10. Independent Learning Business Training or Professional Development Relevant Courses 10© 2012 Boise State University Courses and Training 10
  11. 11. 11© 2012 Boise State University Volunteer and Causes 11
  12. 12. 12© 2012 Boise State University 12 Recommendations
  13. 13. 13© 2012 Boise State University Additional Information 13
  14. 14. 14© 2012 Boise State University Projects & Languages 14 Projects Language Expertise
  15. 15. 15© 2012 Boise State University Patents and Publications 15
  16. 16. 16© 2012 Boise State University Honors and Awards 16
  17. 17. 17© 2012 Boise State University Organizations 17
  18. 18. 18© 2012 Boise State University Adding Sections 18
  19. 19. 19© 2012 Boise State University Contact Info & Other Social Media 19
  20. 20. 20© 2012 Boise State University Menu Bar 20
  21. 21. 21© 2012 Boise State University Menu Bar 21
  22. 22. 22© 2012 Boise State University Menu Bar 22
  23. 23. 23© 2012 Boise State University Menu Bar 23
  24. 24. 24© 2012 Boise State University Connecting 24 Coworkers Faculty Family Advisors Friends
  25. 25. 25© 2012 Boise State University Connecting 25 Complete your profile
  26. 26. 26© 2012 Boise State University Connecting 26 Groups & Connections of connections
  27. 27. 27© 2012 Boise State University Groups 27
  28. 28. 28© 2012 Boise State University Groups 28
  29. 29. 29© 2012 Boise State University Companies 29
  30. 30. 30© 2012 Boise State University Follow 30
  31. 31. 31© 2012 Boise State University Insights 31
  32. 32. 32© 2012 Boise State University What’s the point? • Job search and be found • Search opportunities & highlight credentials • Research • People, organizations & jobs • Lifelong career management tool • Connections & experience 32
  33. 33. 33© 2012 Boise State University Tips 33 Do Good connections Recommendations Unique URL Keep active Join groups Make keyword rich Follow companies Don’t Update hourly Be unprofessional Do it & forget it
  34. 34. 34© 2012 Boise State University www.linkedin.com 34

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