As we head into the fourth quarter of 2014, the best sales managers and VPs are pushing to finish the year strong – but they’re also already looking ahead to 2015. Technology, along with an endless supply of information, is changing the way customers buy. Customers are raising their expectations on a daily basis. And there is more competition for every sale, whether it’s fairly simple or incredibly strategic. How are top sales organizations responding?
Here are 15 trends to consider when creating your 2015 sales strategy.
1. Integrate your sales and marketing initiatives.
2. Go mobile.
3. Identify activities that lead to results.
4. Reward for improvement.
5. Collaborate on goal-setting.
6. Connect with your CRM.
7. Ride the waves.
8. Keep things simple.
9. Go head to head.
10. Make goals visual.
11. Get social.
12. Learn to earn.
13. Get inside their heads.
14. What’s the buzz?
15. Stop selling already.
Review your priorities with this list of trends for the coming year and make sure you’re prepared to change the game within your sales organization. New competitors are popping up every day – online, in-store, on the phone and in meeting rooms across the world. They don’t have old models to sustain so their message may sound more relevant to your customers.
What message are you sending? Is it relevant? Current? Use this list of ideas and trends for 2015 to help you take an outside-in look at your organization and make the changes you need to stay ahead of the game.