It’s no secret the better aligned your sales and marketing teams are, the more success your business will see. The challenge is keeping both your marketing and sales teams on the same page. There is an inherent distrust between marketing and sales. Marketing don’t feel sales do a great job at following up on the leads they are given and sales don’t feel marketing do a great job at giving them enough leads or the right type of leads. How do you fix that problem?
This session will cover how you create a more profitable funnel by aligning your marketing and sales team to generate the right type of leads, nurture these and convert them into customers.