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Le web évolue. Et vous ?

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Présentation effectuée dans le cadre de la 3e édition de "Web & Nouveaux medias", Lorient, 24/11/2010

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  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download Full EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download Full doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download PDF EBOOK here { https://soo.gd/irt2 } ......................................................................................................................... Download EPUB Ebook here { https://soo.gd/irt2 } ......................................................................................................................... Download doc Ebook here { https://soo.gd/irt2 } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book THIS can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer THIS is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story THIS Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money THIS the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths THIS Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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Le web évolue. Et vous ?

  1. 1. Le web évolue. Et nous ? 24 novembre 2010, Lorient
  2. 2. slidedby nereÿs © aymeric poulain maubant Nereÿs Conseil en prospective, stratégie & marketing -télécommunications & internet http://twitter.com/AymericPM http://netvibes.com/AymericPM http://www.slideshare.net/Aymeric http://www.nereys.fr/blogs.html Aymeric.PoulainMaubant AT nereys DOT fr Aymeric Yalin on Second Life … sur internet depuis 88, sur le web depuis 93 Toutes les sources citées sont en annexe : « pour aller + loin »
  3. 3. slidedby nereÿs © INTERNET FAIT-IL ENCORE PEUR ?
  4. 4. slidedby nereÿs © « Internet, ça isole »
  5. 5. slidedby nereÿs © « il n’y a plus de vie privée »
  6. 6. slidedby nereÿs © « c’est pour dans 2 ans, tout ça ! »
  7. 7. slidedby nereÿs © qui d’entre vous a un compte sur facebook ? qui a un blog ? qui a envoyé un SMS il y a 10mn pour dire à quelqu’un qu’il allait à cette conf’ ? qui twitte ? c’était où et quand, votre premier réseau social ? ?
  8. 8. slidedby nereÿs © le saviez-vous ? c’est, en septembre 2010, le nombre de français sur pour 37,6 millions d’internautes source : médiamétrie, juin 2010 22,9 millions facebook 3 sur 4 technologies dites « sociales » c’était, en 2008, le nombre d’internautes américains qui utilisaient déjà les source : Forrester, 2008 93 % c’est le %age d’utilisateurs qui estimaient en 2008 qu’une entreprise doit être présente sur les médias sociaux source : Business in Social Media Study (09/2008) 3 fois plus rapidement, c’est la des usages sur les médias sociaux par rapport à l’internet classique source : Nielsen (2009) croisssance 6,5 M$ c’est le montant récolté par les équipes d’Obama pendant la campagne présidentielle auprès de donateurs en lignes 5 millions de personnes actives, dont 3 millions de donateurs, recrutées sur 15 médias sociaux différents 1 138 971 c’était en novembre 2010 le nombre de personnes qui suivent, en temps réel, et volontairement, l’actualité de l’entreprise Starbucks
  9. 9. slidedby nereÿs © l’homme est un animal social
  10. 10. slidedby nereÿs © Internet, un réseau de réseaux acces s fin d shar e participat e collaborat e co- create informational web pages, content & graphics communication, HR, procurement, marketing, learning user generated content, blogs, wikis, mashups, driven by sharing IT collaboration, learning, marketing, sales product / service development, work optimization, education, sales, support, community highly social, user created, immersive environment early net mature net 3D net © Source : IBM Corporation, 2007 Infrastructure Collaboration People Content Business fonction
  11. 11. slidedby nereÿs © notre chemin…
  12. 12. slidedby nereÿs © le monde au bout des doigts
  13. 13. slidedby nereÿs © le monde au bout des doigts User Interface Evolution, d’après Morgan Stanley Interface Input Usage Computing Cycle
  14. 14. slidedby nereÿs © l’avènement des tablettes
  15. 15. slidedby nereÿs © l’avènement des tablettes
  16. 16. slidedby nereÿs © tablettes : opportunité pour les marques ?
  17. 17. slidedby nereÿs © le mobile au centre de mon réseau social
  18. 18. slidedby nereÿs © quels usages du mobile dans les réseaux sociaux ? Source: Traduction:
  19. 19. slidedby nereÿs © mobile porte-monnaie et porte-coupons
  20. 20. slidedby nereÿs © établir le contact grâce aux codes-barres
  21. 21. slidedby nereÿs © des objets communicants socialisants
  22. 22. slidedby nereÿs © on peut tester ces nouveaux usages ?
  23. 23. slidedby nereÿs © les mobiles passent à la 3D
  24. 24. slidedby nereÿs © les mobiles intègrent des picoprojecteurs
  25. 25. slidedby nereÿs © ils augmentent notre perception du Réel
  26. 26. slidedby nereÿs © mais qu’est-ce que le Réel ?
  27. 27. slidedby nereÿs © vivre ensemble, à nouveau transformer les lieux de passage en lieux où on s’arrête redonner sens au voisinage
  28. 28. slidedby nereÿs © la géolocalisation au cœur de la mobilité
  29. 29. slidedby nereÿs © maxi buzz for MINI getaway
  30. 30. slidedby nereÿs © à la recherche de biens virtuels
  31. 31. slidedby nereÿs © les données publiques doivent s’ouvrir
  32. 32. slidedby nereÿs © faire du co-marketing
  33. 33. slidedby nereÿs © faire du co-working
  34. 34. slidedby nereÿs © webOS : l’exemple de jolicloud
  35. 35. slidedby nereÿs © être présent sur tous les écrans : widgets
  36. 36. slidedby nereÿs © savoir vendre son appli mobile
  37. 37. slidedby nereÿs © savoir animer sa communauté Source&infographie:Socializ
  38. 38. slidedby nereÿs © l’affinitaire a le vent en poupe
  39. 39. slidedby nereÿs © faire participer les futurs utilisateurs
  40. 40. slidedby nereÿs © embarquer tout le monde dans un défi
  41. 41. slidedby nereÿs © Techniques & Méthodologies
  42. 42. slidedby nereÿs © utiliser tout le web
  43. 43. slidedby nereÿs © savoir mesurer
  44. 44. slidedby nereÿs © savoir observer
  45. 45. slidedby nereÿs © passer au temps réel
  46. 46. slidedby nereÿs © passer à HTML5
  47. 47. slidedby nereÿs © mieux (se) comprendre : web sémantique et visualisation de données : datajournalism
  48. 48. slidedby nereÿs © les médias sociaux pour stimuler la mémoire
  49. 49. slidedby nereÿs © vers l’homme augmenté ?
  50. 50. slidedby nereÿs © maîtriser (distribuer, cloisonner, façonner) ses identitéS (numériqueS)
  51. 51. slidedby nereÿs © quickstart guide (1/3)
  52. 52. slidedby nereÿs © quickstart guide (2/3)
  53. 53. slidedby nereÿs © quickstart guide (3/3)
  54. 54. slidedby nereÿs © cette présentation : http://www.slideshare.net/Aymeric http://twitter.com/AymericPM http://www.nereys.fr/ cette conférence a été donnée à l’occasion du de la 3e édition Web & nouveaux médias Lorient, 24 novembre 2010 That’s all, folks !
  55. 55. slidedby nereÿs © pour aller plus loin (1/4)… Minority Report’ style software to predict crime http://xenophilius.wordpress.com/2010/09/03/minority-report-style-software-to-predict-crime Morgan Stanley http://www.morganstanley.com/institutional/techresearch/cm_summit_june2010.html 58'' multi-touch screen http://www.3noobs.com/58-inch-multi-touch-screen-iphone-real-video/ Le mobile au centre de mon réseau social http://www.websocialarchitecture.com/community/2008/08/a-conceptual-ma.html Étude Flowtown http://www.flowtown.com/blog/how-are-mobile-phones-changing-social-media Vieilles Charrues by bookBeo http://bookbeo.com/CAfest1
  56. 56. slidedby nereÿs © pour aller plus loin (2/4)… Les mobiles augmentent notre perception du réel http://www.matthewbuckland.com/?p=1041 Mon régime augmenté http://petitinvention.wordpress.com/2008/05/14/future-of-mobile-search-if-diet La chasse à la Mini http://www.minutebuzz.com/Chasser-une-MINI-virtuelle-pour-en-gagner-une-vraie_a6839.htm Mobile 3D relief Sharp http://www.engadget.com/photos/sharp-mobile-3d-prototype/ Pranav Mistry http://www.pranavmistry.com/projects/sixthsense/ La ville autrement : http://mashable.com/2009/10/28/small-business-marketing/
  57. 57. slidedby nereÿs © pour aller plus loin (3/4)… 9 métiers « Social Media » http://www.socializ.fr/9-metiers-social-media-pour-eviter-les-amalgames/ Plate-forme d’observation evidens : analyse et comportement des spectonautes http://www.youtube.com/watch?v=YmTPP4KRRYg   Les medias sociaux stimulent la mémoire http://www.francoisguite.com/2009/07/comment-les-medias-sociaux-stimulent-ma-memoire/   Identité(s) numérique(s) : http://www.internetactu.net/2008/02/01/le-design-de-la-visibilite-un-essai-de-typologie-du-we http://www.fondation-telecom.org/media/fondation/Documents/identitesnumeriques_cahiervei
  58. 58. slidedby nereÿs © pour aller plus loin (4/4)… iPad : les opportunités pour les marques http://www.idaos.com/actu/actus/ipad-identifier-les-opportunites-pour-les-marques-a-partir-d   L’ouverture des données publiques : et après ? http://www.internetactu.net/2010/11/09/louverture-des-donnees-publiques-et-apres/   HTML5 (sous google chrome) http://thewildernessdowntown.com/   QuickStart guide http://www.b2bento.com/infographic-quickstart-guide-to-social-media-for-business/  

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