`
HOW DO YOU MAKE
YOUR WEBSITE MORE
AWESOME?
Dwainia Grey
Awesome Biz Online
www.awesomebizonline.com
WEBSITE RESCUE
For Canadian Small Business Women
DO YOU HAVE A WEBSITE?
DO YOU HAVE A BLOG?
DO YOU HAVE A
WEBSITE OBJECTIVE?
HOW DO YOU KNOW IF YOUR
WEBSITE IS WORKING?
DO YOU MAINTAIN OR UPDATE
YOUR WEBSITE?
Is your website still there?
ARE YOU SATISFIED WITH
YOUR WEBSITE?
Are you committing #WebDOA?
WEBSITE NO NO’s
Flash
Clashing Colors
No Contact Info
Really Long Pages
Auto Audio / Video
Too...
WHAT IS YOUR OBJECTIVE?
• Branding
• Launch a new product
• Expose an existing product
• Provide information
NICE OBJECTIV...
Website Must Haves
• Home Page
• About Us Page
• Contact Us Page
• Service/Product Page
• Blog
`WEBSITE RESCUE
Custom Web Design
Reliable Web Hosting Contact Form
Contact Info
Contact InfoCall to Action
Rates / Price ...
LET’S RESCUE YOUR WEBSITE
How do you make your website awesome!
DESIGN
• Navigation
• Page Titles
• Privacy Policy
• Consistent Look and Feel
• Color Contrast
VALIDATION
• HTML Validation
• CSS
• Javascript
• Speed
• Browser Compatibility
BROWSER AND DEVICE
COMPATIBILITY
• 20% of consumers visits sites via
mobile
• 11% make purchases using
mobile
• 25% of all...
USER EXPERIENCE
• Links
• Dead Links
• Font Size
• Contact Information
• Images
CONTENT
• Easy to Scan
• Testimonials
• Benefits
• Call to Action
• Blog
SOCIAL MEDIA
• Add your social media profiles to
your website
• Add social media sharing buttons
to your website
SEARCH ENGINE OPTIMIZATION
• Onsite Optimization
• Sitemap
• Robots.txt
• External Links
• Backlinks
HOW DO PEOPLE KNOW
YOU’RE ONLINE?
• All your printed and marketing
materials should have your link
• Add a Link (and Socia...
TAKE ACTION NOW!
Rescue your website
QUESTIONS?
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Website Rescue

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Published on

How to Make Your Website More Awesome

An in-depth review of your website:
- design and validation
- browser and device compatibility
- user experience
- content
- social media integration and search engine optimization
Also includes the top website mistakes.

Published in: Technology, Business
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Website Rescue

  1. 1. ` HOW DO YOU MAKE YOUR WEBSITE MORE AWESOME? Dwainia Grey Awesome Biz Online www.awesomebizonline.com
  2. 2. WEBSITE RESCUE For Canadian Small Business Women
  3. 3. DO YOU HAVE A WEBSITE? DO YOU HAVE A BLOG?
  4. 4. DO YOU HAVE A WEBSITE OBJECTIVE? HOW DO YOU KNOW IF YOUR WEBSITE IS WORKING?
  5. 5. DO YOU MAINTAIN OR UPDATE YOUR WEBSITE? Is your website still there?
  6. 6. ARE YOU SATISFIED WITH YOUR WEBSITE?
  7. 7. Are you committing #WebDOA? WEBSITE NO NO’s Flash Clashing Colors No Contact Info Really Long Pages Auto Audio / Video Too Slow Unreadable Fonts Spelling and Grammar
  8. 8. WHAT IS YOUR OBJECTIVE? • Branding • Launch a new product • Expose an existing product • Provide information NICE OBJECTIVES REAL OBJECTIVES • Attract Visitors • Capture Leads • Turn Leads Into Sales
  9. 9. Website Must Haves • Home Page • About Us Page • Contact Us Page • Service/Product Page • Blog
  10. 10. `WEBSITE RESCUE Custom Web Design Reliable Web Hosting Contact Form Contact Info Contact InfoCall to Action Rates / Price (Optional) Benefits Description Easy Navigation Google Analytics or Other Analytics Social Media Integration Search Engine Optimization Call to Action on Every Page Map Contact Info Company Overview Answer Who Are You? In Seconds A Brief Introduction Home About Us Services/Products Blog Contact UsGetting Started Answer Frequently Asked Questions Testimonials Social Media Links Email Opt-in Announcements and Promotions Domain (yourauthorname.com) Cross Browser / Platform Compatibility Unique Content Content Management System Sidebar Options Product Summary Page Blog Posts Individual Product Pages Social Media Links Auto Video Auto Audio Really Long Pages Flash Clutter Splash Page Clashing Colours Font Too Small Are You Committing #WebDOA No Contact Info
  11. 11. LET’S RESCUE YOUR WEBSITE How do you make your website awesome!
  12. 12. DESIGN • Navigation • Page Titles • Privacy Policy • Consistent Look and Feel • Color Contrast
  13. 13. VALIDATION • HTML Validation • CSS • Javascript • Speed • Browser Compatibility
  14. 14. BROWSER AND DEVICE COMPATIBILITY • 20% of consumers visits sites via mobile • 11% make purchases using mobile • 25% of all search comes from mobile devices
  15. 15. USER EXPERIENCE • Links • Dead Links • Font Size • Contact Information • Images
  16. 16. CONTENT • Easy to Scan • Testimonials • Benefits • Call to Action • Blog
  17. 17. SOCIAL MEDIA • Add your social media profiles to your website • Add social media sharing buttons to your website
  18. 18. SEARCH ENGINE OPTIMIZATION • Onsite Optimization • Sitemap • Robots.txt • External Links • Backlinks
  19. 19. HOW DO PEOPLE KNOW YOU’RE ONLINE? • All your printed and marketing materials should have your link • Add a Link (and Social Media Links) to your email signature
  20. 20. TAKE ACTION NOW! Rescue your website
  21. 21. QUESTIONS?

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