Why did I decide to use Social Media?
• New business, small budget
• To get exposure & build expert status
• Technical people were sharing how to approach social media
What Social Media do I use?
• Forums – Irishbusinesswomen.com and Small Business Can
• Facebook Page
• Twitter (linked to LinkedIN)
• Slideshare (linked to LinkedIN)
How do I do it?
• A little often e.g. check LinkedIN each morning, Twitter 10 minutes 3 times a
• Consistent – if you miss a few days you are off people’s mind
• Make it simple for yourself. Here are some of the tools I use – Tweetdeck,
www.short.ie and Google searches
• Engage with people, make conversation & offer help/expertise
• Have a strategy or goal
• Observe the social rules
Anthea Newburn, Executive & Life Coach
Phone: 086 3854429