Ralph paglia is president of automotive media partners
Ralph Paglia is President of Automotive Media Partners, LLC and the Chairman of the AutoConnectionsConference and Exposition (AutoCon). Ralph is an established automotive marketing practitioner and ahighly respected auto industry operations consultant and thought leader. He has written dozens ofarticles published in major magazines, and has been referenced and quoted by many others. For thepast 15 years Ralph has led the auto industry’s adoption of digital marketing strategies and tactics whiledesigning programs for Ford Motor Company, Mercedes-Benz USA, American Honda Motor Company,Toyota Motor Sales and retail enterprises such as AutoNation, Group 1 Automotive, Penske AutomotiveGroup and others. Ralph is the creator of the Automotive Digital Marketing Professional Communityand has served as Vice President of Digital at Tier10 Marketing, Director of Digital Marketing Solutions atADP Dealer Services, Reynolds Consulting Services Practice Leader and OEM Partnership Executive atThe Reynolds and Reynolds Company. He led the Courtesy Chevrolet Digital Marketing and BDC teamsfrom 2005 through 2007 when the dealership retailed over 11,000 new and used vehicles in 2006.Ralph started selling cars at Kearny Mesa VW – Peugeot of San Diego in 1981 and has been successful asa General Manager, Finance Director, General Sales Manager, New Car Manager and Used Car Manager.While at ADP Dealer Services, Ralph led the design and creation of their OEM Consulting ServicesProgram, Digital Advertising Solutions and Social Media Reputation Management Program for CarDealers. In addition to his recent focus on the AutoCon Conference and managing the ADM andDealerELITE professional Networks, Ralph continues to serve dealers and retail groups as a digitalmarketing and social media consultant. A few of the dealers Ralph has recently worked with includeRick Case Honda, Ken Grody Ford and Brickell Buick GMC Honda.