How Pay Per Click Can Boost Your Business Sales


Published on - How Pay Per Click Can Boost Your Business Sales

Published in: Business, Technology, Design
1 Comment
1 Like
  • Very interesting ppt. The research indicated PPT only contains 30% of information; therefore the 70% valuable information comes from the presenter himself/herself. provides you a chance to record your voice with your PowerPoint presentation and upload to the website. It can share with more readers and also promote your presentation more effectively on
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

How Pay Per Click Can Boost Your Business Sales

  1. 1. Adwords (Pay Per Click) Marketing Driving Sales – The Targeted and ROI-Focused Way
  2. 2. About Automation Edge <ul><li>Automation Edge is principally involved in: </li></ul><ul><li>- Windows Automation </li></ul><ul><li>- Marketing Automation </li></ul><ul><li>Through Marketing Automation , We help companies : </li></ul><ul><li>- Cut cost </li></ul><ul><li>- Boost productivity </li></ul><ul><li>- Increase sales </li></ul>
  3. 3. AE/WinAutomation Featured In: WinAutomation Software Trusted By 50,200+ Users Around The World Automation Partner
  4. 4. What Is Google? <ul><li>Google is a search engine that aggregates massive amount of information, and have it sorted relevantly according to what the users want. </li></ul>
  5. 5. What Is Google?
  6. 6. What Is Google?
  7. 7. Relevancy Rocks! <ul><li>Keyword = Relevance ! </li></ul><ul><li>When results are relevant, users will click to your site. </li></ul>
  8. 8. Users Will LOVE You – For SELLING To Them… <ul><li>Likewise, if your ad is relevant and gives what they want, they WILL CLICK to your site. </li></ul><ul><li>And they are happy doing so – because you give them what THEY WANT ! </li></ul>
  9. 9. They Want A Solution – And You Provide Them With It… <ul><li>Your CUSTOMERS see your AD instantly when they are searching and expressing an interest for it. </li></ul>
  10. 10. They Want A Solution – And You Provide Them With It… <ul><li>Google with their advanced ad serving technology places your ad at the most relevant content websites. </li></ul>
  11. 11. They Want A Solution – And You Provide Them With It… Because They Come To You, Instead Of The Other Way Round – It’s Easier To SELL – And Convert Prospects Into Customers !
  12. 13. Why Is Google The Top Choice?
  13. 14. Google Network
  14. 15. Google Network – Search Network
  15. 16. Google Network – Content Network
  16. 19. Advantages of Keyword Advertising… <ul><li>Immediate – Traffic is almost instant </li></ul><ul><li>Relevant – giving what users want </li></ul><ul><li>Targeted – reach out to exact audience </li></ul><ul><li>Highly Likely To Buy </li></ul><ul><li>Higher ROI for ad spent </li></ul><ul><li>Improved user experience </li></ul>
  17. 20. Advantages of Keyword Advertising…
  18. 21. Advantages of Pay Per Click (PPC) Advertising… <ul><li>Performance based – pay only when ad is clicked </li></ul><ul><li>Control your advertising cost & pricing model – according to your NEEDS! </li></ul><ul><li>Reach a large targeted audience – locally and globally. </li></ul><ul><li>Manage your ad campaign in </li></ul><ul><li>real time </li></ul>
  19. 22. Advantages of Pay Per Click (PPC) Advertising… <ul><li>Accountable - know where each marketing dollar goes to </li></ul><ul><li>Measurable  - able to gauge progress (ROI) through data and metrics </li></ul><ul><li>Predictable  - able to project your returns through data & metrics </li></ul><ul><li>Trackable  - know which marketing </li></ul><ul><li>elements are working and </li></ul><ul><li>which are not </li></ul>
  20. 23. PPC Advertising In A Nutshell…
  21. 24. Adwords Ad Format
  22. 25. Typical Text Ad You have full flexibility & control on the text you want to put in your ad copy. And you can change & optimize it anytime you want.
  23. 27. Workflow At A Glance
  24. 28. Search Marketing In The Media Mix
  25. 29. Advertiser’s Rate Search Against The Rest
  26. 30. Significance of PPC Campaign Work - Ensure Maximum ROI - Eliminate Guesswork And Find Out What Works and What Doesn’t - Staying Ahead of Competition By Spying On Their Campaigns
  27. 31. Significance of PPC Campaign Work - Turn Campaigns Into Profitable Ones As Quickly As Possible Via Advanced Tracking - Minimize Unnecessary Ad Spending By Adopting A Scientific Advertising Approach - Save Precious Cost & Time
  28. 32. How Adwords Can Pay For Itself Example:
  29. 33. How Adwords Can Pay For Itself Would You Pay $1 To Get Back $1.10 Or $1.50 Or $2…$3? It’s Not About Cost. But About Return on Investment. And Profits .
  30. 34. Miscellaneous Ad Examples
  31. 35. Automation Edge’s Advantage - Experienced Team In Online Marketing & PPC - Better Than Risk Free Guarantee: 2 Weeks FREE Trial, If Decide Not To Go Ahead – Get To Keep Work Already Done - Will Not Work With Other Clients Bidding On The Same Keywords As You (e.g. Travel Agencies) To Avoid Conflict Of Interest
  32. 36. Automation Edge’s Advantage <ul><li>In Depth Reporting </li></ul><ul><li>No Set Up Fee </li></ul><ul><li>Free Analytics and Data Tracking </li></ul><ul><li>No Long Term Contract </li></ul>
  33. 37. Email Us Today At: [email_address] For a No-Obligation, No Charge Consultation. It’s About Your Business!