Presented at Digital Dealer 15 in Las Vegas, Octover 17, 2013
Local SEO is a subset of traditional SEO that concentrates on getting a site to rank well in a small local radius - which is exactly what auto dealers need. Unfortunately, most automotive SEO providers don't have a local focus, and aren't doing the things that should be done to help a dealer's site show up in local searches.
This presentation walks dealers through the different unique factors of Local SEO, with tons of actionable tips that they can implement immediately - know exactly what to change on your site or your Google Places page if you want to rank better.
The presentation ends with suggested tools that will help you in your dealership's SEO and Social Media push - but from an ease-of-use standpoint, and from providing hard data to help in decisions.
Also, just to make things more interesting, we included 110 superhero movie references in our 45 minute presentation - with at least one movie from every year since 1978.